Customer Intelligence
Top Tableau Alternatives and Competitors

Looking to upgrade or change your solution? Take away the guesswork and stay informed with end user feedback to identify and select the solution that best matches your needs.

Tableau is a visual analytics platform transforming the way we use data to solve problems—empowering people and organizations to make the most of their data. From connection through collaboration, Tableau is a powerful, secure, and flexible end-to-end analytics platform.

7.6

Composite
Score

+87

Emotional
Footprint

36

Reviews

Best Alternatives and Competitors to Tableau

Compare how Tableau stacks up to the competition in the areas that matter most to real users to short list options that will best fit your business needs.

HubSpot

HubSpot Sales Hub

9.0

Composite
Score

+95

Emotional
Footprint

83

Reviews

Reviews Say

Compared to Tableau, HubSpot Sales Hub is:

More Efficient

More Transparent

More Innovative

Easier to Implement

More Inspiring

Better at Support

Semrush

Semrush

8.9

Composite
Score

+95

Emotional
Footprint

80

Reviews

Reviews Say

Compared to Tableau, Semrush is:

More Efficient

More Transparent

More Innovative

More Inspiring

Easier to Implement

Better at Support

Google

Google Analytics

8.8

Composite
Score

+90

Emotional
Footprint

269

Reviews

Reviews Say

Compared to Tableau, Google Analytics is:

More Efficient

More Transparent

More Inspiring

Worse at Training

Less Caring

Harder to Customize

Google

Looker

8.7

Composite
Score

+91

Emotional
Footprint

61

Reviews

Reviews Say

Compared to Tableau, Looker is:

More Efficient

More Transparent

Better at Support

More Inspiring

More Caring

Worse at Training

Adobe Systems

Adobe Analytics

8.1

Composite
Score

+89

Emotional
Footprint

56

Reviews

Reviews Say

Compared to Tableau, Adobe Analytics is:

More Efficient

Better at Support

More Innovative

More Transparent

More Inspiring

Worse at Training

Graphext

Graphext

8.1

Composite
Score

+98

Emotional
Footprint

30

Reviews

Reviews Say

Compared to Tableau, Graphext is:

More Efficient

More Inspiring

More Transparent

More Innovative

Better at Support

Easier to Use

Microsoft Corporation

Dynamics 365 Customer Insights

7.9

Composite
Score

+91

Emotional
Footprint

36

Reviews

Reviews Say

Compared to Tableau, Dynamics 365 Customer Insights is:

More Efficient

More Transparent

More Inspiring

More Innovative

Better at Support

Worse at Training

Audiense Ltd

Audiense Insights

7.8

Composite
Score

+96

Emotional
Footprint

23

Reviews

Reviews Say

Compared to Tableau, Audiense Insights is:

More Efficient

More Transparent

More Innovative

More Inspiring

Worse at Integrating

Harder to Customize

People Pattern

People Pattern

7.7

Composite
Score

+96

Emotional
Footprint

35

Reviews

Reviews Say

Compared to Tableau, People Pattern is:

More Efficient

More Transparent

More Inspiring

More Innovative

Worse at Training

Harder to Use

Qualtrics

Qualtrics XM for Strategy & Research

7.6

Composite
Score

+81

Emotional
Footprint

33

Reviews

Reviews Say

Compared to Tableau, Qualtrics XM for Strategy & Research is:

Easier to Implement

More Efficient

More Innovative

Easier to Use

Less Caring

Less Respectful

Oracle

Oracle Unity Customer Data Platform

7.6

Composite
Score

+90

Emotional
Footprint

31

Reviews

Reviews Say

Compared to Tableau, Oracle Unity Customer Data Platform is:

More Efficient

More Transparent

More Inspiring

Worse at Training

Less Reliable

Harder to Use

SAP

SAP Analytics Cloud

7.3

Composite
Score

+89

Emotional
Footprint

32

Reviews

Reviews Say

Compared to Tableau, SAP Analytics Cloud is:

More Efficient

More Transparent

Easier to Implement

Worse at Training

Less Reliable

Harder to Customize

Most Popular Tableau Comparisons