Top Adobe Campaign Alternatives and Competitors
Looking to upgrade or change your solution? Take away the guesswork and stay informed with end user feedback to identify and select the solution that best matches your needs.
See the whole customer journey on a single screen. With Adobe Campaign, you can use rich customer data to create, coordinate, and deliver dynamic campaigns that customers actually want — through email, mobile, offline channels, and more.
Common Features
Customer Journey Modelling | Email Marketing Automation | Marketing Analytics | Marketing Project Management | Marketing Asset Management | Social Media Marketing Management | Multivariant Testing | Mobile Marketing Management | SMS Marketing | Marketing Master Data Management
8.9
Composite
Score
+93
Emotional
Footprint
64
Reviews
Best Alternatives and Competitors to Adobe Campaign
Compare how Adobe Campaign stacks up to the competition in the areas that matter most to real users to short list options that will best fit your business needs.
HubSpot
HubSpot Marketing Hub
9.0
Composite
Score
+92
Emotional
Footprint
256
Reviews
Reviews Say
Compared to Adobe Campaign, HubSpot Marketing Hub is:
Less Efficient
Less Respectful
Less Innovative
Harder to Implement
Less Reliable
Less Caring
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
ActiveCampaign
ActiveCampaign
8.9
Composite
Score
+91
Emotional
Footprint
95
Reviews
Reviews Say
Compared to Adobe Campaign, ActiveCampaign is:
More Transparent
Less Reliable
Less Respectful
Less Efficient
Less Caring
Less Innovative
ActiveCampaign is a category-defining Customer Experience Automation Platform that meaningfully connects and engages with customers. It creates optimized customer experiences by automating many behind-the-scenes marketing, sales, and support processes. Businesses of all sizes have access to hundreds of pre-built automations that combine email marketing, marketing automation, CRM, and machine learning for powerful cross-channel orchestration, segmentation and personalization.
Intuit
Mailchimp
8.8
Composite
Score
+89
Emotional
Footprint
237
Reviews
Reviews Say
Compared to Adobe Campaign, Mailchimp is:
Less Innovative
Less Efficient
Less Transparent
Less Respectful
Less Caring
Less Reliable
MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.
Constant Contact, Inc.
Constant Contact
8.6
Composite
Score
+89
Emotional
Footprint
94
Reviews
Reviews Say
Compared to Adobe Campaign, Constant Contact is:
Less Efficient
Less Innovative
Less Caring
Less Reliable
Harder to Customize
Worse at Integrating
Constant Contact is a digital marketing platform that makes email marketing easy. With Constant Contact, you can create effective email marketing and other online marketing campaigns to meet your business goals. From email to social marketing, time-saving automations to standout customer support, we help your business grab the attention — and revenue — it deserves.
GetResponse
GetResponse
8.3
Composite
Score
+98
Emotional
Footprint
32
Reviews
Reviews Say
Compared to Adobe Campaign, GetResponse is:
More Inspiring
More Caring
More Innovative
More Transparent
Worse at Training
Less Efficient
GetResponse is a comprehensive marketing software platform that helps you create content, boost sales, and increase traffic to your business online. Integrated email marketing, autoresponders, and landing pages let you automate essential tasks and launch effective marketing campaigns. Advanced analytics make it easy to track conversions, leads, and ROI, and learn what your customers want. Customizable template scenarios do the heavy lifting for you — no coding necessary.
Ortto
Ortto
8.3
Composite
Score
+93
Emotional
Footprint
29
Reviews
Reviews Say
Compared to Adobe Campaign, Ortto is:
Easier to Customize
Easier to Use
Better at Training
Better at Support
Easier to Implement
More Inspiring
Ortto (formerly Autopilot), is a complete marketing automation and analytics solution. Easy-to-use, the platform combines three powerful tools and supercharges them with AI so teams finally benefit from their customer data, marketing automation, and analytics working together. Ortto brings your customer data, messaging and analytics together to help businesses deliver remarkable experiences across the customer journey.
Keap
Keap
8.1
Composite
Score
+87
Emotional
Footprint
37
Reviews
Reviews Say
Compared to Adobe Campaign, Keap is:
Less Efficient
Less Transparent
Less Respectful
Less Caring
Less Innovative
Less Reliable
Keap is an all-in-one CRM and sales & marketing automation platform designed to grow your business. House all your client activity and communications in one place. Keap helps you create growth, profit and freedom with software that automates your entire business — from email follow-up to team task management. Plus, you get implementation services and expert strategy consulting to get you going from day one.
Klaviyo
Klaviyo
8.1
Composite
Score
+89
Emotional
Footprint
38
Reviews
Reviews Say
Compared to Adobe Campaign, Klaviyo is:
More Inspiring
Less Innovative
Less Respectful
Worse at Support
Less Caring
Worse at Integrating
Klaviyo is a tool that makes personalized marketing a breeze through data-driven decision making. In the past, only massive companies had the resources to create highly personalized messaging. Klaviyo brings those capabilities with an intuitive UI that a one-person startup can easily manage, to more detailed customization a large or enterprise company can develop with their marketing team.
Braze
Braze
8.0
Composite
Score
+86
Emotional
Footprint
39
Reviews
Reviews Say
Compared to Adobe Campaign, Braze is:
Less Efficient
Less Reliable
Less Transparent
Less Caring
Less Respectful
Worse at Integrating
Braze is a comprehensive customer engagement platform that powers relevant and memorable experiences between consumers and the brands they love. Context underpins every Braze interaction, helping brands foster human connection with consumers.
Bloomreach Inc
Bloomreach Engagement
8.0
Composite
Score
+96
Emotional
Footprint
35
Reviews
Reviews Say
Compared to Adobe Campaign, Bloomreach Engagement is:
More Inspiring
More Transparent
More Innovative
More Caring
Less Efficient
Harder to Customize
Bloomreach Engagement is a real-time platform with intelligent marketing automation. It offers the tools essential for reaching top customers with hyper-personalized experiences, helping businesses to drive engagement, conversion, and loyalty. As a single platform that combines the power of a customer data platform, an email service provider, artificial intelligence, marketing automation, and web personalization, Bloomreach Engagement empowers users to create highly targeted and personalized campaigns that drive revenue.
SALESmanago
SALESmanago
8.0
Composite
Score
+91
Emotional
Footprint
38
Reviews
Reviews Say
Compared to Adobe Campaign, SALESmanago is:
Better at Support
Better at Training
More Caring
Less Efficient
Less Reliable
Less Innovative
SALESmanago is a Customer Engagement Platform for impact-hungry eCommerce marketing teams who want to be lean yet powerful. SALESmanago delivers on its promise of maximizing revenue growth and improving eCommerce KPIs by leveraging three principles: (1) Customer Intimacy to create authentic customer relationships based on Zero and First Party Data; (2) Precision Execution to provide superior Omnichannel customer experience thanks to Hyperpersonalization; and (3) Growth Intelligence merging human and AI-based guidance enabling pragmatic and faster decision making for maximum impact.
SugarCRM
Sugar Market
7.5
Composite
Score
+85
Emotional
Footprint
28
Reviews
Reviews Say
Compared to Adobe Campaign, Sugar Market is:
Less Transparent
Less Caring
Less Efficient
Less Respectful
Less Inspiring
Less Innovative
Sugar Market transforms how mid-sized marketing teams reach their audience and measure success throughout the buyer journey. Attract website visitors and understand how they interact with digital assets. Capture leads with conversion-driving landing pages, emails and forms built with intuitive, drag-and-drop builders. Qualify leads with robust nurture campaigns and sophisticated lead scoring models.
Dotdigital Group PLC
Dotdigital
7.4
Composite
Score
+78
Emotional
Footprint
28
Reviews
Reviews Say
Compared to Adobe Campaign, Dotdigital is:
Less Caring
Less Innovative
Less Efficient
Less Transparent
Less Respectful
Worse at Integrating
From email marketing to full omnichannel marketing orchestration, dotdigital transforms your customer insight into personalized marketing campaigns. The dotdigital platform is an omnichannel marketing solution for B2C, B2B, and NFP marketers in the Americas. Import data, build segments and triggers, and create relevant marketing campaigns that engage your customers on their favorite channels.
MoEngage Inc
MoEngage
7.2
Composite
Score
+73
Emotional
Footprint
47
Reviews
Reviews Say
Compared to Adobe Campaign, MoEngage is:
Less Transparent
Less Inspiring
Less Efficient
Worse at Integrating
Worse at Training
Less Caring
MoEngage is an intelligent customer engagement platform for the customer-obsessed marketer. We help you delight your customers and retain them for longer. With MoEngage you can analyze customer behavior and engage them with personalized communication across the web, mobile, and email. MoEngage is a full-stack solution consisting of powerful customer analytics, AI-powered customer journey orchestration, and personalization - in one dashboard.
Act-On Software
Act-On
6.7
Composite
Score
+72
Emotional
Footprint
25
Reviews
Reviews Say
Compared to Adobe Campaign, Act-On is:
Less Innovative
Less Efficient
Less Respectful
Less Reliable
Less Inspiring
Less Transparent
Act-On is a software-as-a-service, cloud-based marketing automation solution. Its platform is purpose-built to give small and medium-sized marketing teams all the value of marketing automation - without the complexity big enterprise systems impose. Act-On’s marketing automation is designed to increase customer engagement, convert more leads, and support you in delivering exceptional value at every stage of the customer journey.
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