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Semrush Logo Award Winner Product Badge
Semrush

Semrush

Composite Score
8.8 /10
CX Score
8.9 /10

What is Semrush?

Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.

Company Details


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Awards & Recognition

Semrush won the following awards in the Customer Intelligence category

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Semrush Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Semrush.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

1
Since last award

100 Plan to Renew

80 Satisfaction of Cost Relative to Value

2
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Semrush?

0% Negative
5% Neutral
95% Positive

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Continually Improving Product

Feature Ratings

Average 85

Data Visualization

88

Audience Demographics

87

Audience Segmentation

86

Real Time Workflow Automation

85

Conversion Analysis

85

Metadata Management

84

Customer Journey Modelling

83

API Framework

81

Predictive Analytics

80

Cross Channel Attribution Analysis

79

Anomaly Detection

77

Vendor Capability Ratings

Average 83

Quality of Features

87

Ease of Implementation

86

Breadth of Features

85

Business Value Created

85

Ease of Data Integration

84

Ease of IT Administration

83

Product Strategy and Rate of Improvement

83

Vendor Support

82

Ease of Customization

81

Availability and Quality of Training

79

Usability and Intuitiveness

79

Semrush Reviews

Rebecca S.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Apr 2024

SEO optimization and competitive analysis tool.

Likeliness to Recommend

9 /10

What differentiates Semrush from other similar products?

The ease of downloading large amounts of data and the platform's straightforward design set it apart from competitors. The customer service is top-notch.

What is your favorite aspect of this product?

Using SEMrush, I no longer have to manually compile data for new clients' study topics. Every time I collect data, I double-check it using Google Trends before proposing a course of action. After that, I make sure to do a full audit of any new site we launch using SEMrush. It finds all the important details, like missing meta data or poor load times, so we can fix any problems right away.

What do you dislike most about this product?

I dislike that I have to pay more to add new projects to my subscription, and this turns out to be very expensive.

What recommendations would you give to someone considering this product?

I think this program is great because it's simple enough for new employees to pick up and run with no guidance.

Pros

  • Enables Productivity
  • Unique Features
  • Efficient Service
  • Effective Service

Cam M.

  • Role: Operations
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Apr 2024

Defeat Google, Advance Your Business With SEMRush

Likeliness to Recommend

10 /10

What differentiates Semrush from other similar products?

The data visualization, error counters, and overall ability to navigate through each and every one of our pieces with an intense level of detail has opened up much more content opportunities for us

What is your favorite aspect of this product?

The audience engagement portion and traffic funnel, allowing us to see where and why people are coming to our site

What do you dislike most about this product?

The lack of analytics around some of our lower-ranking content; but again this is understandable

What recommendations would you give to someone considering this product?

You can defeat Google and rank in search much faster with SEMRush -- it's worth it

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Sai P.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2024

SEMrush simplifies SEO.

Likeliness to Recommend

10 /10

What differentiates Semrush from other similar products?

Semrush is a tool that I use to better understand the complicated world of SEO (Search Engine Optimization). By monitoring and tracking certain keywords, I can make informed decisions about our website and content strategy. It allows me to gain insights into how our website is performing and how it can be improved. By analyzing the data provided by Semrush, I can identify areas for optimization and take action to improve our website's ranking on search engines.

What is your favorite aspect of this product?

I am amazed at how much I love this tool that helps me with content planning and SEO strategy. It's the first time I've used it for my job and I can't believe I ever worked without it. With this tool, I can get suggestions for titles and keywords that can help me rank better in search engines. It's like having a cheat code for SEO! I also appreciate the feature that allows me to hover over unfamiliar terms and get quick definitions. It's a genius idea that has improved my quality of life. Overall, I am very impressed with this tool.

What do you dislike most about this product?

Pro Pricing was affordable last year, but they recently doubled the price to $246, which is now too high. Please consider adjusting the pricing model.

What recommendations would you give to someone considering this product?

Semrush is a comprehensive and powerful suite of SEO, PPC, social media, and content marketing tools. It offers valuable insights and data to help you make informed decisions about your digital marketing strategy. However, it's important to consider your specific needs and experience level before diving in.

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy

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