What is Semrush?
Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
1
Since last award
94 Plan to Renew
82 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+86 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Semrush?
Pros
- Performance Enhancing
- Enables Productivity
- Trustworthy
- Reliable
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Keyword Research
Competition Analysis
Rank Tracking
Content Optimization
On-Page Tracker/Optimization
Backlink Tools
Analytics and Reporting
Auditing
Local SEO
Alerts
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Breadth of Features
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Ease of Data Integration
Availability and Quality of Training
Ease of Customization
Vendor Support
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Semrush Reviews
Akinjola M.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Dec 2024
Fantastic product!
Likeliness to Recommend
What differentiates Semrush from other similar products?
SEMrush stands out in the competitive field of digital marketing tools due to its versatility, comprehensive features, and focus on SEO, content marketing, and competitive analysis. Here are the key differentiators: All-in-One Marketing Platform Comprehensive Keyword Research SEMrush excels in keyword research with features like: Keyword Magic Tool: Generates extensive keyword ideas based on seed terms. Keyword Gap Analysis: Compares your keywords with competitors to find gaps and opportunities. Intent Classification: Identifies the search intent (informational, commercial, etc.) behind keywords, helping tailor strategies.
What is your favorite aspect of this product?
SEMrush offers robust competitor analysis tools, allowing users to analyze rivals’: Keywords (organic and paid) Backlink profiles Traffic sources Ad copy
What do you dislike most about this product?
Price Point: It is relatively expensive, especially for smaller businesses or individuals, compared to alternatives like Ubersuggest or Serpstat.
What recommendations would you give to someone considering this product?
The platform provides actionable SEO and PPC suggestions directly on the dashboard, helping users implement improvements more efficiently.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Richard S.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Nov 2024
Open door to manage our brand on a digital level
Likeliness to Recommend
What differentiates Semrush from other similar products?
Since we have been using, it has simplified the task of taking our brand name to the next level, boosting views from different control points, as well as optimizing campaigns through essential keywords so that search engines are oriented to us. It covers the analysis of competitive research, providing enriching tools that have allowed us to obtain better results through the evaluation of the system. The development of quality content for our brand and social networks, running tests and boosting to the next level is something that it knows how to do very well. Multiple campaign management features have allowed our team to measure scalability.
What is your favorite aspect of this product?
It has allowed us to enhance our brand on a digital level, being a precursor of tools that set the standard when it comes to gaining visibility in web spaces. Through tools such as search engine optimization, generation of keywords related to public traffic, management of these keywords through their correct configuration and linking with tools that integrate their monitoring, structural and statistical analysis of the reach of our website, as well as reports and analysis on the growth scale, opportunities for greater reach and evaluation of the flow. It has a great integration with other tools that allow it to complement its function.
What do you dislike most about this product?
Although it is an effective tool in many aspects, the cost per subscription can be too high, the lower-end plans come with few features that do not complement the work we need, therefore, we must access slightly more expensive plans that seem too expensive for what they provide. It would be nice to see more affordable options with much more flexible subscription plans.
What recommendations would you give to someone considering this product?
There are some integrations that present certain types of inconveniences. It is important to review these types of integrations and verify that they do not complicate the management of connections and views with the real purpose of the work, since not being able to connect users captured with Semrush with social networks that you need to complete the link is a problem that does not go hand in hand with the purpose of using the application.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Trustworthy
Please tell us why you think this review should be flagged.
Chisom N.
- Role: Industry Specific Role
- Industry: Finance
- Involvement: IT Leader or Manager
Submitted Nov 2024
Easy to use but a bit pricey
Likeliness to Recommend
What differentiates Semrush from other similar products?
It has almost all the tools in one and it versatile
What is your favorite aspect of this product?
the fact that i can use one tool to handle different areas in SEO like keyword research, local SEO, technical analysis, auditing etc
What do you dislike most about this product?
it is quite Exxpensive so small scale users will have to struggle to break even with it
What recommendations would you give to someone considering this product?
It is a great tool to use in implementing SEO strategies.
Pros
- Inspires Innovation
- Saves Time
- Helps Innovate
- Continually Improving Product
Please tell us why you think this review should be flagged.
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