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What is SAP CRM?
Provide marketing, sales, and service professionals with complete customer intelligence to manage relationships and customer-related processes. Our customer relationship management products enable you to define customers based on their industry and personalize the customer experience.
Company Details
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SAP CRM Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on SAP CRM.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
83 Likeliness to Recommend
95 Plan to Renew
81 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+84 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love SAP CRM?
Pros
- Trustworthy
- Fair
- Reliable
- Respectful
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Sales Management
Lead Management
Activity and Workflow Management
Account and Contact Management
Marketing Management
Collaboration
Customer Service Management
Analytics and Reporting
Quote Contract and Proposal
Telephony and Call Center Management
Mobile
Vendor Capability Ratings
Vendor Support
Quality of Features
Business Value Created
Breadth of Features
Ease of Data Integration
Ease of Customization
Product Strategy and Rate of Improvement
Ease of Implementation
Ease of IT Administration
Usability and Intuitiveness
Availability and Quality of Training
SAP CRM Reviews
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Gio-Gahar D.
- Role: Industry Specific Role
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Feb 2023
Effecetive-cost CRM software
Likeliness to Recommend
What differentiates SAP CRM from other similar products?
If we compare SAP CRM to Hubspot (current) and RightNow (trained), are that related to intuitiveness of the three software where SAP CRM has been dominant when it comes to B2B, B2C relationship growth.
What is your favorite aspect of this product?
SAP CRM's navigation is pretty much user friendly, when I compare it to RightNow and Hubspot's UX and UI. It's not that I don't like RightNow and Hubspot, it's just that the experience with SAP CRM is different, like your first love. There's still a room in your heart, a special place for your first love that will never go away.
What do you dislike most about this product?
What I dislike on SAP CRM is that, probably none. It may have been on the previous versions like the version that they have launched back in 2017, because due to the database having it to load from cloud, it takes time to load all resource at once but now a days, my friends told me that the developer had solved that back in 2019 and I wasn't able to experience it.
What recommendations would you give to someone considering this product?
If they'll be using it for Account management, SAP CRM is a great tool! The navigation inside of the software UI design is very user-friendly, let's not forget the UX design also, it's very smooth too.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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Shantanu B.
- Role: Operations
- Industry: Retail
- Involvement: Initial Implementation
Submitted Jan 2023
Great CRM software for the business
Likeliness to Recommend
What differentiates SAP CRM from other similar products?
SAP CRM include sales force automation, marketing automation, service, and customer analytics, It is a widely adopted CRM software. It is best fit for all organizations, it depends on their specific needs, features and budget.
What is your favorite aspect of this product?
SAP CRM helps to make stock management very easy and user friendly, helps to manage the clients in priority basis as well as it helps to make pre sales planning and to manage it.
What do you dislike most about this product?
Sometimes it got lagged at the time of using and you have to close the software(your entire work got vanished), you really need a high speed internet connectivity to run the software easily in the organization .
What recommendations would you give to someone considering this product?
SAP CRM is designed to help organizations manage customer interactions , data throughout the customer lifecycle and the main features include Sales force automation, Customer analytics and providing a seamless flow of data across the organization.
Pros
- Efficient Service
- Inspires Innovation
- Helps Innovate
- Continually Improving Product
Please tell us why you think this review should be flagged.
Mark J.
- Role: Information Technology
- Industry: Other
- Involvement: End User of Application
Submitted Jan 2023
"SAP CRM is affordable and incredible"
Likeliness to Recommend
What differentiates SAP CRM from other similar products?
SAP CRM integrates with other SAP systems providing a seamless and consistent experience for users.
What is your favorite aspect of this product?
SAP CRM can be customized to meet the specific needs of a business.
What do you dislike most about this product?
SAP CRM can be complex especially to users who are not familiar with it.
What recommendations would you give to someone considering this product?
One should work with a reputable partner to ensure a successful deployment and take advantage of their expertise and support.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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