SAP CRM Logo Award Winner Product Badge
SAP CRM Logo Award Winner Product Badge
SAP

SAP CRM

Composite Score
8.1 /10
CX Score
8.3 /10
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Category
SAP CRM
8.1 /10

What is SAP CRM?

Provide marketing, sales, and service professionals with complete customer intelligence to manage relationships and customer-related processes. Our customer relationship management products enable you to define customers based on their industry and personalize the customer experience.

Company Details

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Awards & Recognition

SAP CRM won the following awards in the Customer Relationship Management - Enterprise category

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SAP CRM Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on SAP CRM.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

83 Likeliness to Recommend

95 Plan to Renew

81 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+84 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love SAP CRM?

3% Negative
9% Neutral
88% Positive

Pros

  • Trustworthy
  • Fair
  • Reliable
  • Respectful

Feature Ratings

Average 80

Sales Management

83

Lead Management

82

Activity and Workflow Management

82

Account and Contact Management

82

Marketing Management

81

Collaboration

81

Customer Service Management

81

Analytics and Reporting

79

Quote Contract and Proposal

79

Telephony and Call Center Management

77

Mobile

67

Vendor Capability Ratings

Average 80

Vendor Support

82

Quality of Features

82

Business Value Created

81

Breadth of Features

80

Ease of Data Integration

80

Ease of Customization

80

Product Strategy and Rate of Improvement

79

Ease of Implementation

79

Ease of IT Administration

79

Usability and Intuitiveness

78

Availability and Quality of Training

77

SAP CRM Reviews

  • Role: Finance
  • Industry: Other
  • Involvement: IT Development, Integration, and Administration
Validated Review
Anonymous Reviewer

Submitted Jan 2023

SAP helps a lot.

Likeliness to Recommend

9 /10

Pros

  • Saves Time
  • Trustworthy
  • Efficient Service
  • Effective Service

Cons

  • Charges for Enhancements

Sourav H.

  • Role: Consultant
  • Industry: Education
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Jan 2023

Reliable legacy data management

Likeliness to Recommend

8 /10

What differentiates SAP CRM from other similar products?

SAP as an entity has been in this space for quite a long time, which means the solution has undergone a lot of refinements

What is your favorite aspect of this product?

The flexibility it offers when manipulating relational database

What do you dislike most about this product?

The user interface was a bit outdated

What recommendations would you give to someone considering this product?

SAP can be considered if the data generated by an organization/company is on the higher side with a complex data architecture and has to be stored securely for reference later

Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Includes Product Enhancements

Vidushi B.

  • Role: Operations
  • Industry: Technology
  • Involvement: Initial Implementation
Validated Review
Verified Reviewer

Submitted Jan 2023

Easy & efficient

Likeliness to Recommend

9 /10

What differentiates SAP CRM from other similar products?

User friendly and customised views

What is your favorite aspect of this product?

Ease of use

What do you dislike most about this product?

Color pallet

What recommendations would you give to someone considering this product?

It can take a while to get the hang of the product but once you get there, it's quite easy to use and efficient

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

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