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Salesforce Starter Logo Award Winner Product Badge
Salesforce.com Inc

Salesforce Starter

Composite Score
8.1 /10
CX Score
8.3 /10
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Salesforce Starter
8.1 /10

What is Salesforce Starter?

Sell more at record speed with Starter (formerly Sales Cloud Essentials) — and leave data entry in the dust. With Salesforce, speed, intelligence, and personalization doesn't stop at the desktop. Access and update your data anytime with the Salesforce mobile app. Easily follow up on leads, identify key contacts, and more. See an easy, customizable view of of all your sales details in Lightning, the latest version of Salesforce.

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Awards & Recognition

Salesforce Starter won the following awards in the Customer Relationship Management - Small Business category

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Salesforce Starter Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Salesforce Starter.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

94 Plan to Renew

84 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Salesforce Starter?

2% Negative
6% Neutral
92% Positive

Pros

  • Reliable
  • Performance Enhancing
  • Altruistic
  • Trustworthy

Feature Ratings

Average 83

Sales Management

85

Lead Management

84

Account and Contact Management

84

Activity and Workflow Management

83

Customer Service Management

82

Mobile

82

Analytics and Reporting

81

Collaboration

80

Marketing Management

79

Quote Contract and Proposal

79

Telephony and Call Center Management

76

Vendor Capability Ratings

Average 81

Ease of Customization

85

Business Value Created

83

Usability and Intuitiveness

83

Breadth of Features

82

Availability and Quality of Training

82

Ease of Implementation

81

Quality of Features

80

Product Strategy and Rate of Improvement

80

Ease of Data Integration

79

Vendor Support

79

Ease of IT Administration

77

Salesforce Starter Reviews

Shahnawaz A.

  • Role: Information Technology
  • Industry: Banking
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2022

The best secure and reliable CRM platform.

Likeliness to Recommend

10 /10

What differentiates Salesforce Starter from other similar products?

A superb report format that provides very detailed information with graphical and numerical representations. Even this platform helps us to send emails and manage calls with the customer because the clarity of data also helps us to know how many cases done so far very easily and post doing all report is ready. A layman can use a lot of hidden features of Salesforce CRM by using trailblazer activities which help to get to know "How to use different features of CRM". Salesforce eliminates all unnecessary human effort and makes life so easy during working which is the very first expectation from any software. Really I love this software.

What is your favorite aspect of this product?

The best thing about Salesforce CRM is customisation according to need. Though my company is a leading large company, therefore, customisation plays a vital role based on business needs. This platform integrates another third party application which is also very helpful for us. Everything is organised very nicely. Especially integration of DocuSign eSignature for a digital signature on the final report is really seamless. Integration with the meetings platform is also required too much these days, I integrated Skype without any issue. With its intuitive UI, this platform has become super user-friendly, all credit goes to the magical dashboard

What do you dislike most about this product?

As of now, there is no critical issue I faced till now. But I would like to mention one point which is gonna helpful for everyone. If more customisation then UI should be dynamically designed based on customer need which is working perfectly fine. But sometimes I feel a little UI issue in a mobile application where screen size is small and a lot of variants of mobile screens are available. So, the Salesforce team should focus on small size device customisation should look perfect because that is directly or indirectly involved essential generated report. But trust me, according to my current need I did not face any issue even on mobile.

What recommendations would you give to someone considering this product?

We used Salesforce to streamline our sales process, customer onboarding, and implementation. Everyone from sales, pre-sales engineering, customer success and GMs, actively use Salesforce at our organisation so please try once this platform will change your life.

Pros

  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Chris C.

  • Role: Vendor Management
  • Industry: Healthcare
  • Involvement: Vendor Management and Renewal
Validated Review
Verified Reviewer

Submitted Jan 2022

Intimidating for Reps to fully grasp the product.

Likeliness to Recommend

5 /10

What differentiates Salesforce Starter from other similar products?

It's essentially an industry standard - this product was implemented before I started at the company, but speaking with other friends from other companies, it seems that this is the go-to CRM platform.

What is your favorite aspect of this product?

My favourite aspect of the platform is the visibility you get from very specific metrics on how you and your team is performing. Things are customizable so that you can really cater the metrics to what your team is looking for. The dashboards are pretty and give you quick visuals at a glance. It's also fantastic to have something that easily integrates with other business apps. We've had no troubles integrating things like ZoomInfo and Outreach onto the platform.

What do you dislike most about this product?

It is an intimidating platform and quite difficult to wrap your head around at the start. Also, because the app is so technical, it almost feels like the more you learn about Salesforce, the more questions/confusion you have. Also, in terms of user friendliness, it doesn't seem accessible out of the box - we (and other companies I've spoken to) actually needed to hire a Salesforce specialist onto our team to build this out for us. So not only did we purchase Salesforce, but we also needed to spend more money and hire someone specific to build this out for us.

What recommendations would you give to someone considering this product?

It's useful and helps provide you important business metric, but it will also frustrate you, so make sure you know what you're getting yourself into! It's as complicated as you want/need to make it.

Pros

  • Saves Time
  • Efficient Service
  • Effective Service
  • Caring

Cons

  • Less Productive
  • Slower Product Innovation
  • Leverages Incumbent Status

Masood A.

  • Role: Operations
  • Industry: Telecommunications
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2021

Fantastic product

Likeliness to Recommend

8 /10

What differentiates Salesforce Starter from other similar products?

Visualization

What is your favorite aspect of this product?

user friendly

What do you dislike most about this product?

Integration with other data source

What recommendations would you give to someone considering this product?

Enhanced feature

Pros

  • Continually Improving Product
  • Caring
  • Altruistic
  • Helps Innovate

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