Reply.io

Reply

Composite Score

8.2 /10

CX Score

8.6 /10

37 Reviews Write a Review

Claim Software

What is Reply?

Sales engagement platform which automates email search, LinkedIn outreach, personal emails, SMS and WhatsApp messages, calls, and tasks. It eliminates routine work and let your sales team focus on what really matters - closing deals.

Company Details

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Awards & Recognition

Reply won the following awards in the Sales Engagement Platforms category

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3 Top Rated Capabilities

2 Top Rated Features

2024

5 Top Rated Capabilities

2 Top Rated Features

2023

2022 Data Quadrant Champion

2022

5 Top Rated Capabilities

4 Top Rated Features

2022

Reply Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Reply.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

86 Likeliness to Recommend

3
Since last award

95 Plan to Renew

1
Since last award

80 Satisfaction of Cost Relative to Value

Product Experience

Negotiation and Contract

Conflict Resolution

Strategy & Innovation

Service Experience

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Emotional Footprint Overview

Product Experience:: 96%
Negotiation and Contract:: 87%
Conflict Resolution:: 92%
Strategy & Innovation:: 94%
Service Experience:: 92%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Reply?

3% Negative

4% Neutral

93% Positive

Pros

Reliable
Performance Enhancing
Helps Innovate
Continually Improving Product

Feature Ratings

Average 80

E-Mail Integration

Sequence Workflow Action

Sales Analytics

E-Mail Campaign Management

Conversation Coaching

Workflow Automation

Internal Sales Collaboration

Virtual Sales Room

Omnichannel Campaign Management

Pipeline Management

Dialer Integration

Vendor Capability Ratings

Average 80

Business Value Created

Quality of Features

Vendor Support

Ease of Implementation

Product Strategy and Rate of Improvement

Usability and Intuitiveness

Ease of Data Integration

Ease of IT Administration

Ease of Customization

Breadth of Features

Availability and Quality of Training

Reply Reviews

Saurabh K.

Role: Sales Marketing
Industry: Retail
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Apr 2025

Friendly and great CRM with good Automated feature

Likeliness to Recommend

9 /10

What differentiates Reply from other similar products?

Smart CRM, Powerful multi channel outreach capabilities, allowing users to combine email, LinkedIn, SMS, WhatsApp and calls in single sequence.

What is your favorite aspect of this product?

My Favorite aspect about the Reply is Its Multichannel automation,

What do you dislike most about this product?

While the Platform is powerful, the interface can feel overwhelming at first, especially when setting up complex sequences or integrating with external CRMs.

What recommendations would you give to someone considering this product?

I will recommend users to take time in learning this platform, and Its AI features to enhance outreach, and Integrate it the existing CRM for a smoother and more efficient workflow.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

NITHYA SHREE S.

Role: Sales Marketing
Industry: Finance
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Apr 2025

Highly helpful, time saving boosts productivity

Likeliness to Recommend

9 /10

What differentiates Reply from other similar products?

. Reply is unique because it amalgamates multichannel outreach, lead generation, writing with AI, email warm up tool.

What is your favorite aspect of this product?

All in one simplicity, efficiency and lessening efforts by users

What do you dislike most about this product?

CRM and reporting features aren't as advanced.

What recommendations would you give to someone considering this product?

Ideal for lean sales or marketing teams Use built-in B2B contact search Leverage AI for email writing and lead scoring Set up CRM integration early Start with small, test sequences Advantageous email warm-up tool reply rates and sentiment tags Explore multichannel (LinkedIn, calls, SMS) options

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Bala Kanyaka G.

Role: Sales Marketing
Industry: Finance
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Apr 2025

Most helpful & supportive email marketing tool

Likeliness to Recommend

10 /10

What differentiates Reply from other similar products?

Reply has got more amazing app & platform integrations as compared to the other models. Campaign & account level triggers are more. it's helps in high personalization...

What is your favorite aspect of this product?

Data reporting 💗💗💗 I love how they show the data... and the dashboards

What do you dislike most about this product?

Nothinggg as of now!

What recommendations would you give to someone considering this product?

Whoever wants to run the cold email campaigns in their day-2-day lives. I would highly suggest & recommend reply. As I've tried and tested all other email marketing tools. REPLY is HIGHLYYYY RECOMMENDED.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Reply

What is Reply?

Company Details

Need Assistance?

Awards & Recognition

2022 Data Quadrant Champion

Reply Ratings

86 Likeliness to Recommend

3 Since last award

95 Plan to Renew

1 Since last award

80 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

Emotional Footprint Overview

+93 Net Emotional Footprint

How much do users love Reply?

Chart

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

E-Mail Integration The solution provides the ability to send and receive emails via an integrated email client, such as Outlook, or Gmail, or through the tool.

Sequence Workflow Action Allows users to create unique workflow action from outcome of calls and emails through automation to move prospect to another sequence.

Sales Analytics Provides dashboards, reporting and analytics tools for managing outbound lead generation campaigns, inbound prospect communications and pipeline tracking.

E-Mail Campaign Management The ability to execute segmented outbound e-mail campaigns to leads and prospects, leverage pre-generated e-mail templates, track and report campaign metrics.

Conversation Coaching Recordings can be ingested from traditional telephony systems or services such as WebEx, Teams or Zoom.

Workflow Automation Provides a business rules engine for managing outbound lead generation campaigns, inbound prospect communication and routing of leads to qualified sales agents.

Internal Sales Collaboration The ability to allow sales representatives and their managers to comment on or provide annotations on objects such as call transcripts or emails.

Virtual Sales Room A virtual environment allowing interaction with potential clients, simulate the sales process, and conduct meetings, presentations, or product demos remotely.

Omnichannel Campaign Management The solution provides the ability to manage prospect conversations via other channels such as live chat, social and SMS.

Pipeline Management The solution provides the ability to capture and track prospects throughout the sales lifecycle from initial unqualified lead to conversion.

Dialer Integration The solution provides the ability to integrate with telephony dialer systems to queue and manage outbound call campaigns.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Reply Reviews

Saurabh K.

Friendly and great CRM with good Automated feature

Likeliness to Recommend

Pros

NITHYA SHREE S.

Highly helpful, time saving boosts productivity

Likeliness to Recommend

Pros

Bala Kanyaka G.

Most helpful & supportive email marketing tool

Likeliness to Recommend

Pros

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Feature Ratings

E-Mail Integration

Sequence Workflow Action

Sales Analytics

E-Mail Campaign Management

Conversation Coaching

Workflow Automation

Internal Sales Collaboration

Virtual Sales Room

Omnichannel Campaign Management

Pipeline Management

Dialer Integration

Vendor Capability Ratings

Business Value Created

Quality of Features

Vendor Support

Ease of Implementation

Product Strategy and Rate of Improvement

Usability and Intuitiveness

Ease of Data Integration

Ease of IT Administration

Ease of Customization

Breadth of Features

Availability and Quality of Training