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What is Oracle Unity Customer Data Platform?
Combine customer data from online, offline, and third-party sources to create a single, dynamic, real-time view of each customer. Oracle Unity Customer Data Platform applies machine learning to prescribe the best next action within any existing business processes.
Company Details
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Get AssistanceOracle Unity Customer Data Platform Ratings
Real user data aggregated to summarize the product performance and customer experience.
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82 Likeliness to Recommend
93 Plan to Renew
80 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+78 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Oracle Unity Customer Data Platform?
Pros
- Effective Service
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Audience Segmentation
Data Visualization
Predictive Analytics
API Framework
Real Time Workflow Automation
Audience Demographics
Cross Channel Attribution Analysis
Metadata Management
Anomaly Detection
Conversion Analysis
Customer Journey Modelling
Vendor Capability Ratings
Business Value Created
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Breadth of Features
Quality of Features
Availability and Quality of Training
Vendor Support
Ease of Implementation
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Oracle Unity Customer Data Platform Reviews
- Role: Finance
- Industry: Insurance
- Involvement: End User of Application
Submitted May 2020
Great product but pricey and little support
Likeliness to Recommend
Cons
- Vendor Friendly Policies
- Less Performance Enhancing
- Commodity Features
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