In Partnership With SelectHub
What is Litmus?
Litmus is the all-in-one, easy-to-use set of solutions your team needs to create emails that convert and get more from your marketing. Backed by Spectrum Equity, the new, redesigned Litmus makes it easier than ever for teams to quickly organize, build, test, and review emails in one centralized application, streamlining the production process and improving visibility and collaboration.
Company Details
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In Partnership With SelectHub
Litmus Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Litmus.
88 Likeliness to Recommend
1
Since last award
100 Plan to Renew
91 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+97 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Litmus?
Pros
- Helps Innovate
- Trustworthy
- Efficient Service
- Effective Service
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Segmentation
Email Templates
Campaign Management
Email Delivery
Mobile Optimized
Sales Intelligence & Conversion Rates
Surveys and Polling
Content Authoring
Auto-Responders
Basic Reporting and Analytics
A/B Testing
Vendor Capability Ratings
Business Value Created
Availability and Quality of Training
Quality of Features
Ease of Customization
Breadth of Features
Ease of Data Integration
Ease of IT Administration
Ease of Implementation
Usability and Intuitiveness
Product Strategy and Rate of Improvement
Vendor Support
Litmus Reviews
- Role: Operations
- Industry: Government
- Involvement: IT Development, Integration, and Administration
Submitted Jul 2020
Fantastic product, user friendly.
Likeliness to Recommend
Pros
- Trustworthy
- Effective Service
- Fair
- Security Protects
Cons
- Under Delivered
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