Litmus Logo Award Winner Product Badge
Litmus Logo Award Winner Product Badge
LITMUS LLC

Litmus

Composite Score
8.4 /10
CX Score
8.8 /10
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Litmus
8.4 /10

What is Litmus?

Litmus is the all-in-one, easy-to-use set of solutions your team needs to create emails that convert and get more from your marketing. Backed by Spectrum Equity, the new, redesigned Litmus makes it easier than ever for teams to quickly organize, build, test, and review emails in one centralized application, streamlining the production process and improving visibility and collaboration.

Company Details

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Awards & Recognition

Litmus won the following awards in the Email Marketing category

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Litmus Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Litmus.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

1
Since last award

100 Plan to Renew

91 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+97 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Litmus?

0% Negative
1% Neutral
99% Positive

Pros

  • Helps Innovate
  • Trustworthy
  • Efficient Service
  • Effective Service

Feature Ratings

Average 88

Segmentation

91

Email Templates

89

Campaign Management

89

Email Delivery

89

Mobile Optimized

89

Sales Intelligence & Conversion Rates

89

Surveys and Polling

89

Content Authoring

88

Auto-Responders

88

Basic Reporting and Analytics

87

A/B Testing

87

Vendor Capability Ratings

Average 87

Business Value Created

92

Availability and Quality of Training

91

Quality of Features

89

Ease of Customization

88

Breadth of Features

88

Ease of Data Integration

87

Ease of IT Administration

87

Ease of Implementation

86

Usability and Intuitiveness

85

Product Strategy and Rate of Improvement

85

Vendor Support

84

Litmus Reviews

  • Role: Operations
  • Industry: Government
  • Involvement: IT Development, Integration, and Administration
Validated Review
Anonymous Reviewer

Submitted Jul 2020

Fantastic product, user friendly.

Likeliness to Recommend

8 /10

Pros

  • Trustworthy
  • Effective Service
  • Fair
  • Security Protects

Cons

  • Under Delivered

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