What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

Company Details

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Email Marketing category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

1
Since last award

97 Plan to Renew

84 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
6% Neutral
93% Positive

Pros

  • Respectful
  • Reliable
  • Performance Enhancing
  • Helps Innovate

Feature Ratings

Average 85

Email Delivery

89

Campaign Management

86

Segmentation

86

Auto-Responders

85

Basic Reporting and Analytics

85

Sales Intelligence & Conversion Rates

83

Email Templates

83

Content Authoring

83

Contact Database

83

SPAM Compliance

83

A/B Testing

83

Vendor Capability Ratings

Average 83

Business Value Created

86

Breadth of Features

85

Product Strategy and Rate of Improvement

84

Quality of Features

84

Usability and Intuitiveness

84

Availability and Quality of Training

83

Ease of Implementation

83

Ease of Customization

82

Ease of Data Integration

82

Ease of IT Administration

82

Vendor Support

81

HubSpot Marketing Hub Reviews

Mario B.

  • Role: C-Level
  • Industry: Entertainment
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2021

Fantastic product, our team is raved about it

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

The personalization with their representatives

What is your favorite aspect of this product?

My happy team

What do you dislike most about this product?

I have no complaints regarding the product

What recommendations would you give to someone considering this product?

Yes I would 100% recommend

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Samuel [SAM] J.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jan 2021

Simple yet powerful Marketing Platform

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

Hubspot's features are very powerful. It is an all-in-one platform. Hubspot can be used in direct customer interactions [Website Chatting, Email Marketing], and, in Customer Relationship Management. HubSpot's free version includes CRM, Marketing Automation Tool, and Email Marketing Tool.

What is your favorite aspect of this product?

Its CRM. Hubspot's CRM is a fast, easy to use the database system. Adding customers to CRM is very easy. This can be done via Online Chatbots, Marketing Forms [ Email, Website]. Hubspot's CRM helps us to stay organized.

What do you dislike most about this product?

Hubspot's plans are very expensive.

What recommendations would you give to someone considering this product?

Hubspot is a powerful tool. Its CRM, Email Marketing Tool Free ChatBot, & Free Marketing Form, etc are very useful for people representing Small and Medium Scale Enterprises.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Role: C-Level
  • Industry: Biotechnology
  • Involvement: Business Leader or Manager
Validated Review
Anonymous Reviewer

Submitted Nov 2020

Quick implementation and easy to use for team.

Likeliness to Recommend

8 /10

Pros

  • Continually Improving Product
  • Enables Productivity
  • Respectful
  • Helps Innovate

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