What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Email Marketing category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

88 Likeliness to Recommend

97 Plan to Renew

84 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

+89 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
6% Neutral
93% Positive

Pros

  • Performance Enhancing
  • Respectful
  • Helps Innovate
  • Acts with Integrity

Feature Ratings

Average 85

Email Delivery

89

Campaign Management

86

Segmentation

86

Basic Reporting and Analytics

86

Auto-Responders

85

Email Templates

83

Content Authoring

83

Sales Intelligence & Conversion Rates

83

Contact Database

83

SPAM Compliance

82

A/B Testing

82

Vendor Capability Ratings

Average 83

Business Value Created

86

Breadth of Features

86

Quality of Features

84

Product Strategy and Rate of Improvement

84

Usability and Intuitiveness

83

Availability and Quality of Training

83

Ease of Implementation

83

Ease of Customization

82

Ease of Data Integration

82

Ease of IT Administration

82

Vendor Support

81

HubSpot Marketing Hub Reviews

  • Role: Sales Marketing
  • Industry: Finance
  • Involvement: End User of Application
Validated Review
Anonymous Reviewer

Submitted Feb 2022

Best All-in-One Marketing Solution!

Likeliness to Recommend

8 /10

Pros

  • Continually Improving Product
  • Performance Enhancing
  • Trustworthy
  • Effective Service

Cons

  • Under Delivered
  • Wastes Time

Jessica J.

  • Role: Sales Marketing
  • Industry: Transportation
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2022

An amazing customer relationship management

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

The most important thing that makes the Allinone Software hubspot good is the breadth of features. Various modes record and report website visits and form submissions, and the menu bar is well-organized. Email marketing has so many more options and great tools than you can imagine. It works great on all platforms and is very user-friendly. UX and UI are the best.

What is your favorite aspect of this product?

Marketing Hub Starter is a budget marketing solution for just $50/month. Hubspot is a leading software company that organizations in all industries want to work with. They are looking for valuable marketing tools to help them generate leads and organize customer contact information. Emails can be easily created and shared between teams for feedback and collaboration.

What do you dislike most about this product?

Hubspot offers very limited features in its free version. Also, we can't currently provide data about how mobile users navigate the page. This is very important. Most people today use their mobile phones to browse websites. The workflow is sometimes difficult to understand and the pricing structure is rather high.

What recommendations would you give to someone considering this product?

I would like to see more landing page designs. They are effective but lack the finish. To make your landing page really popular, you need someone who can code your landing page.

Pros

  • Performance Enhancing
  • Effective Service
  • Caring
  • Transparent

Arthur F.

  • Role: Industry Specific Role
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2022

All-in-one solution for digital marketing

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

The most influential feature of HubSpot is it’s all-roundedness. It is very helpful especially for small scale businesses. The price is worth paying for the features that it has to offer. More content can be conveyed to a larger audience which was previously difficult.

What is your favorite aspect of this product?

Automation carries more than half of the work load. Customer support service is just awesome. Chat support is specifically very helpful. By inserting links, images (screenshots for example) problems can be addressed very quickly and efficiently.

What do you dislike most about this product?

HubSpot has so much to offer that I hardly have any complaints. Only if it was possible to personalize the rules for managing the duplicate contacts. At times, some features may not seem to be useful to upgrade them.

What recommendations would you give to someone considering this product?

HubSpot academy aids a lot in learning automation related to marketing. Workflows are pretty simple to use and easy to understand. HubSpot is a definite tool to be used for converting a contact into sales opportunity. A 5/5 recommendation.

Pros

  • Helps Innovate
  • Unique Features
  • Efficient Service
  • Effective Service

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