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In Partnership With SelectHub
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What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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In Partnership With SelectHub
HubSpot Marketing Hub Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on HubSpot Marketing Hub.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
1
Since last award
97 Plan to Renew
84 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Reliable
- Performance Enhancing
- Respectful
- Helps Innovate
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Segmentation
Basic Reporting and Analytics
Auto-Responders
Sales Intelligence & Conversion Rates
Email Templates
SPAM Compliance
Content Authoring
Dynamic Content
Text Messaging
Vendor Capability Ratings
Business Value Created
Breadth of Features
Product Strategy and Rate of Improvement
Quality of Features
Usability and Intuitiveness
Availability and Quality of Training
Ease of Implementation
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Vendor Support
Also Featured in...
Marketing Platforms - Enterprise
Score 9.1
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Marketing Automation - B2C
Score 9.0
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Marketing Automation - B2B
Score 9.0
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Website Analytics
Score 9.0
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Social Media Monitoring
Score 8.9
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A/B Testing
Score 8.8
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HubSpot Marketing Hub Reviews
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Rodolfo B.
- Role: Sales Marketing
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Nov 2022
What you need to launch marketing campaigns
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
It has everything marketing teams need to prove ROI, run automated campaigns at scale, and collaborate seamlessly. Campaigns are a growth driver for businesses. At HubSpot even the best campaign plans don't work if teams aren't in sync. Interacting with the audience through aligned marketing campaigns ensures you have one voice driving your customer journey. This also reduces friction and generates results that tie back to the goals most important to your business.
What is your favorite aspect of this product?
A fundamental part of analyzing our strategies both those that are successful and those that have not been so successful, as it has allowed us to have a rhythm within the Growth and Marketing area that is much more proactive, allows your team to be more fruitful and stay aligned with campaign and marketing management tools that facilitate teamwork in all phases, from planning to execution, has access to all your data in one place through clear, easy to configure and attractively designed reports.
What do you dislike most about this product?
Non-existent support, always connects you with vendors who say they can't help you when you click the support button, limitations with HubSpot reporting which, with other software, pricing could be more flexible.
What recommendations would you give to someone considering this product?
It makes it easy to view and share the most important business metrics and allows parties to make data-backed decisions. It's great because it backs up with your team without having to leave HubSpot or break the workflow, with integrated tasks and feedback. You can tag other teammates, assign tasks, format your comments, and view your conversations in an integrated collaboration dashboard within HubSpot. Combine web traffic with testing and adaptive to automatically optimize your website content for performance and conversion.
Pros
- Enables Productivity
- Unique Features
- Respectful
- Altruistic
Please tell us why you think this review should be flagged.
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Sukhpreet K.
- Role: Sales Marketing
- Industry: Finance
- Involvement: Business Leader or Manager
Submitted Nov 2022
Outstanding all in one marketing platform
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
One can create landing pages, forms, manage email marketing, social media channels, campaigns and much more, all at one place which saves time a lot. Even allow to check insights, dashboards, analytics and create customize reports as per requirement.
What is your favorite aspect of this product?
To manage all social media channels schedule the post and visualize them in grid form. Plan and schedule monthly calendar in advance to go through to other member as well
What do you dislike most about this product?
Its complex to import contacts so that leads can track properly, also integration issue with some tools
What recommendations would you give to someone considering this product?
A complete marketing tools at one place specially to track; monitor leads, email marketing and social media management. Simple & east to track user behavior without any complications to improve or grow the business.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Synthia M.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Nov 2022
Hubspot necessary for our marketing
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
I am satisfied with HubSpot's overall contribution to our business processes. It has improved our online profile and given us a more in-depth comprehension of our prospects and customers. It's a helpful resource for pinpointing the specific topics and elements of your marketing materials that are responsible for attracting new visitors and generating sales leads.
What is your favorite aspect of this product?
All of our marketing demands are met by Hubspot. Hubspot enables us to centralize all of our Marketing tools, including bespoke landing sites, email processes, and social media, into a one, intuitive interface. Moreover, Hubspot provides an almost infinite number of optional add-ons. What would we do without it in Marketing?
What do you dislike most about this product?
HubSpot's price tag and the time it may take to see a return on investment are two major drawbacks. HubSpot is best appreciated as a tool for enhancing an established inbound marketing strategy. The value of HubSpot can be demonstrated with the aid of an effective SEO strategy.
What recommendations would you give to someone considering this product?
It does what we need it to, and we can quickly automate our marketing operations thanks to its APIs. We can also link our platforms for better contact management.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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