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In Partnership With SelectHub
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What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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In Partnership With SelectHub
HubSpot Marketing Hub Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on HubSpot Marketing Hub.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
1
Since last award
97 Plan to Renew
84 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Reliable
- Performance Enhancing
- Respectful
- Helps Innovate
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Segmentation
Basic Reporting and Analytics
Auto-Responders
Sales Intelligence & Conversion Rates
Email Templates
SPAM Compliance
Content Authoring
Dynamic Content
Text Messaging
Vendor Capability Ratings
Business Value Created
Breadth of Features
Product Strategy and Rate of Improvement
Quality of Features
Usability and Intuitiveness
Availability and Quality of Training
Ease of Implementation
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Vendor Support
Also Featured in...
Marketing Platforms - Enterprise
Score 9.1
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Marketing Automation - B2C
Score 9.0
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Marketing Automation - B2B
Score 9.0
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Website Analytics
Score 9.0
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Social Media Monitoring
Score 8.9
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A/B Testing
Score 8.8
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HubSpot Marketing Hub Reviews
Rayna G.
- Role: Sales Marketing
- Industry: Food and Beverage
- Involvement: End User of Application
Submitted Feb 2023
"Good program with great features."
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
As compared to other products, this one stands out due to the speed and quality of its customer service. As time goes on, they update it with new functions.
What is your favorite aspect of this product?
The tools I use the most are the landing pages, forms, custom reporting, and email automation that are all connected with our CRM. Search engine optimization is already helpful, but CMS hub makes it even more so.
What do you dislike most about this product?
Without spending money on a premium theme or hiring a developer, the customization options for landing pages are very constrained. Though it has a wide variety of useful features, some of the more specialized tools available elsewhere may be preferable.
What recommendations would you give to someone considering this product?
In comparison to other automation platforms, this one is simpler to adopt and can be up and running in a matter of weeks, which is why I recommend it.
Pros
- Reliable
- Enables Productivity
- Trustworthy
- Unique Features
Please tell us why you think this review should be flagged.
Eric P.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Feb 2023
We think it's a fantastic advertising tool.
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Hubspot Marketing Hub, with its many useful features in an one location, is a good choice for companies of any size. The currently offered package provides excellent value for the money, but its set of included functions is very restricted. If your business expands and your marketing requirements become more complex, you may find that you need to switch to the premium plan. The professional package is a terrific way to take use of its smarts and automation features, which may help you save both time and money.
What is your favorite aspect of this product?
A small team may accomplish the task of a much bigger one by using the professional product, which is a wonderful deal considering all of the features it offers. Always learning from customers' feedback, product development never stops. We've always been included in beta tests for new features, and our feedback has always been used to make the product better practically immediately. I really like it a lot!
What do you dislike most about this product?
One major drawback is that the capabilities available in the package for smaller organizations are more restricted. As soon as you realize you need access to more complex capabilities, you will upgrade from the affordable but limited starting plan to the more comprehensive but pricey professional package. For startups without the capital to immediately purchase the professional package, this might come as a rude awakening.
What recommendations would you give to someone considering this product?
With so many options available on Hubspot's marketing platform, it might be challenging to make the most of the platform's many useful tools. Yet, in my opinion, you have nothing to lose by trying, especially because you may improve your business to its fullest potential at no additional cost. I think it would be a great assistance to small businesses if Hubspot included some of the premium capabilities in their free basic plan.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Jason A.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Jan 2023
HubSpot is a fantastic platform for advertising.
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
It ranks high among customer relationship management systems. I've made an effort to acquire an unambiguous evaluation of marketing statistics; the platform provides a plethora of instruments for constructing in-depth reports, which may then be examined in its control panel; these instruments are not only helpful for discerning patterns, but also for seeing them. for the sake of your company's goals.
What is your favorite aspect of this product?
There is a piece of software that has revolutionized my online experience and I simply cannot function without it. This app is fantastic; it helps you organize your work, plan your day, and keep track of your progress all in one place. Hubspot is an effective system that streamlines operations, automates routines, and facilitates monitoring of to-dos. It's like carrying around a personal assistant who can help you get things done. Hubspot's user-friendly interface makes it easy to locate specific pieces of information and set daily priorities.
What do you dislike most about this product?
So far, my only complaint is that it can be difficult to grasp at first, but the onboarding team has been fantastic and extremely helpful. Without your help, I never would have thought of that!
What recommendations would you give to someone considering this product?
HubSpot is a great fit for any company concerned with efficient marketing, but especially for inbound marketing companies. Perhaps not the best for a lone marketer, but a great option for a group of marketers. It also requires an upfront cost, making it inappropriate for small businesses.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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