What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Email Marketing category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

1
Since last award

97 Plan to Renew

84 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
5% Neutral
94% Positive

Pros

  • Reliable
  • Performance Enhancing
  • Respectful
  • Helps Innovate

Feature Ratings

Average 85

Email Delivery

89

Campaign Management

87

Segmentation

86

Basic Reporting and Analytics

85

Auto-Responders

85

Sales Intelligence & Conversion Rates

84

Email Templates

83

SPAM Compliance

83

Content Authoring

83

Dynamic Content

83

Text Messaging

83

Vendor Capability Ratings

Average 83

Business Value Created

86

Breadth of Features

86

Product Strategy and Rate of Improvement

85

Quality of Features

84

Usability and Intuitiveness

84

Availability and Quality of Training

84

Ease of Implementation

84

Ease of Customization

83

Ease of Data Integration

82

Ease of IT Administration

82

Vendor Support

81

HubSpot Marketing Hub Reviews

Daniaal J.

  • Role: Sales Marketing
  • Industry: Consulting
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted May 2024

really easy to use

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

really happy

What is your favorite aspect of this product?

calling feature

What do you dislike most about this product?

freezes sometimes

What recommendations would you give to someone considering this product?

take time to learn how to use

Pros

  • Performance Enhancing
  • Efficient Service
  • Effective Service
  • Respectful

Christopher O.

  • Role: Consultant
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Apr 2024

Pricey, but if you use to the fullest worth it

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

The integrated aspects of it are unmatched. Having your CRM connected to your marketing software is incredible for reporting and just an overall synced up business

What is your favorite aspect of this product?

Email automation through workflows is incredibly powerful, and if you plan things well you can sit back and just tweak content from time to time

What do you dislike most about this product?

The price is a lot and if you don't dedicate time to getting things set up and integrated you can spend a lot of money for less return

What recommendations would you give to someone considering this product?

Be ready to ditch many of your other systems. HubSpot works best when everything is aligned and connected across marketing, sales, and service.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Niharika M.

  • Role: Information Technology
  • Industry: Engineering
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2024

best service provider for marketing business.

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

they provides various services, like email marketing automation chatbot.

What is your favorite aspect of this product?

The automation part and the email marketing are the best fits.

What do you dislike most about this product?

Nothing but little pricing is high, but service is good.

What recommendations would you give to someone considering this product?

i'll suggest to every friends and office mates to use it once.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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