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HubSpot Marketing Hub
9.1 /10

What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

Company Details

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Marketing Platforms - Enterprise category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

98 Plan to Renew

87 Satisfaction of Cost Relative to Value

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Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
2% Neutral
97% Positive

Pros

  • Effective Service
  • Performance Enhancing
  • Helps Innovate
  • Enables Productivity

Feature Ratings

Average 87

Email Marketing Automation

90

Advanced Campaign Management

89

Marketing Asset Management

88

Marketing Workflow Management

87

Marketing Analytics

87

Marketing Operations Management

87

Social Media Marketing Management

85

Community Marketing Management

85

Multi Channel Integration

85

Mobile Marketing Management

85

Advanced Data Segmentation

84

Vendor Capability Ratings

Average 85

Ease of Implementation

88

Business Value Created

87

Breadth of Features

87

Ease of Data Integration

86

Availability and Quality of Training

86

Quality of Features

85

Ease of IT Administration

85

Usability and Intuitiveness

85

Ease of Customization

85

Product Strategy and Rate of Improvement

84

Vendor Support

83

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Website Analytics

Score 9.0

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Marketing Automation - B2C

Score 9.0

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Marketing Automation - B2B

Score 9.0

View HubSpot Marketing Hub in this category (opens in a new tab)

Social Media Monitoring

Score 8.9

View HubSpot Marketing Hub in this category (opens in a new tab)

Email Marketing

Score 8.9

View HubSpot Marketing Hub in this category (opens in a new tab)

A/B Testing

Score 8.6

View HubSpot Marketing Hub in this category (opens in a new tab)

HubSpot Marketing Hub Reviews

John H.

  • Role: Sales Marketing
  • Industry: Manufacturing
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted May 2021

Great Product - lots of added value

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

Speed and Reliability

What is your favorite aspect of this product?

Updates and rapid responses

What do you dislike most about this product?

Nothing, works good as is

What recommendations would you give to someone considering this product?

Do a trial, I bet you will end up using it!

Pros

  • Acts with Integrity
  • Security Protects
  • Helps Innovate
  • Continually Improving Product

Jose R.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted May 2021

HubSpot Marketing Hub is relatively stable

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

We coordinate lead capture, manage customer information, and can efficiently handle social media marketing. It has been excellent to acquire a good campaign service to strengthen the organization.

What is your favorite aspect of this product?

Marketing processes with amazing automations that streamline my sales. Plus, I can do a custom template search. Support is excellent; HubSpot Marketing Hub has operators that treat users well.

What do you dislike most about this product?

HubSpot Marketing Hub should improve the web version.

What recommendations would you give to someone considering this product?

I recommend HubSpot Marketing Hub for excellent marketing work. We can streamline processes with solid leads. Sales and campaigns have increased since its installation; it has a high efficiency that can help you realize exciting projects.

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Unique Features

Xandria M.

  • Role: Sales Marketing
  • Industry: Construction
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted May 2021

Easy to use. Pricey but worth it!

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

Lots of features that are extremely useful.

What is your favorite aspect of this product?

Email marketing.

What do you dislike most about this product?

No, nothing comes to mind.

What recommendations would you give to someone considering this product?

I would absolutely recommend to anyone looking for email marketing and social media tracking services.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Enables Productivity