What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Marketing Platforms - Enterprise category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

99 Plan to Renew

1
Since last award

87 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
3% Neutral
96% Positive

Pros

  • Effective Service
  • Performance Enhancing
  • Transparent
  • Enables Productivity

Feature Ratings

Average 87

Email Marketing Automation

90

Advanced Campaign Management

88

Marketing Asset Management

88

Marketing Workflow Management

88

Marketing Operations Management

86

Marketing Analytics

86

Community Marketing Management

85

Social Media Marketing Management

85

Multi Channel Integration

85

Mobile Marketing Management

85

Advanced Data Segmentation

84

Vendor Capability Ratings

Average 85

Business Value Created

87

Ease of Implementation

87

Breadth of Features

87

Ease of Data Integration

86

Availability and Quality of Training

86

Ease of IT Administration

85

Usability and Intuitiveness

85

Quality of Features

85

Ease of Customization

85

Product Strategy and Rate of Improvement

84

Vendor Support

83

HubSpot Marketing Hub Reviews

Mitta K.

  • Role: Information Technology
  • Industry: Telecommunications
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2021

An advanced tool for email marketing.

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

Overall, HubSpot Marketing Hub is a great email marketing hub that allows us to effectively and efficiently engage with customers. The application has a very nice and user-friendly interface that makes it easy to use.

What is your favorite aspect of this product?

I like the ability to send outbound emails and manage email lists with ease. Again, HubSpot Marketing Hub makes our work more easier and efficient. I like the fact that it is affordable, easy to implement and set up.

What do you dislike most about this product?

I have not yet discovered any challenge. HubSpot Marketing Hub is complete, reliable and very effective.

What recommendations would you give to someone considering this product?

I highly recommend HubSpot Marketing Hub as a great hub for email marketing.

Pros

  • Continually Improving Product
  • Reliable
  • Enables Productivity
  • Trustworthy

Edwin M.

  • Role: Information Technology
  • Industry: Energy
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2021

A very intuitive email marketing platform.

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

I am a very happy user of HubSpot Marketing Hub since it has helped us to grow our company. It allows you to collaborate with customers around the Globe. Again, HubSpot Marketing Hub has one of the best customer support team around the world. Very responsive and always looking forward to offer you help when need be.

What is your favorite aspect of this product?

HubSpot Marketing Hub is a great Email marketing platform that you can't compare with any other. Creating mass campaigns and sending them is simple and fast. During implementation of HubSpot Marketing Hub, we never consulted the third party service providers to do it for us since it is was a simple process.

What do you dislike most about this product?

To be sincere, i have never encountered any problems or disappointments since i started using HubSpot Marketing Hub.

What recommendations would you give to someone considering this product?

HubSpot Marketing Hub is a powerful email marketing platform every business should implement.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Trustworthy

Amber G.

  • Role: Industry Specific Role
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2021

A very complete system.

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

It is simple and is perfectly made for automation, in the Marketing department they are satisfied with the results it leaves. Also counting on a perfect analysis, with emails and SMS; it greatly facilitates the work that is carried out in the organization.

What is your favorite aspect of this product?

It has a data collection system about the client, identifying the needs of all potential clients. Offering their customers whom they can contact to make their purchase more easily.

What do you dislike most about this product?

It really complies with the work and with the needs of each client, everything has been perfect and we have had no problems, we love it.

What recommendations would you give to someone considering this product?

Everything is through social networks, email or SMS, in a simple and fast way. Using it is a good option for our company and for our users, a Marketing platform with all the necessary features.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing