What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Marketing Platforms - Enterprise category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

99 Plan to Renew

1
Since last award

87 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
3% Neutral
96% Positive

Pros

  • Effective Service
  • Performance Enhancing
  • Transparent
  • Enables Productivity

Feature Ratings

Average 87

Email Marketing Automation

90

Advanced Campaign Management

88

Marketing Asset Management

88

Marketing Workflow Management

88

Marketing Operations Management

86

Marketing Analytics

86

Community Marketing Management

85

Social Media Marketing Management

85

Multi Channel Integration

85

Mobile Marketing Management

85

Advanced Data Segmentation

84

Vendor Capability Ratings

Average 85

Business Value Created

87

Ease of Implementation

87

Breadth of Features

87

Ease of Data Integration

86

Availability and Quality of Training

86

Ease of IT Administration

85

Usability and Intuitiveness

85

Quality of Features

85

Ease of Customization

85

Product Strategy and Rate of Improvement

84

Vendor Support

83

HubSpot Marketing Hub Reviews

Pamela M.

  • Role: Information Technology
  • Industry: Utilities
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2021

Affordable and reliable tool for email marketing.

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

What i like most about HubSpot Marketing Hub is the ability to collaborate with my customers from anywhere anytime. It is a brilliant tool that allows me to market my products all over the world. I like how it is easy to create professional campaigns and instantly send them. HubSpot Marketing Hub has a very simple and friendly interface that makes it easy to use even for new beginners.

What is your favorite aspect of this product?

HubSpot Marketing Hub is affordable compared to its competitors out there. It comes at a reasonable price thus making it affordable to small and large businesses. It is one of the most secure application for email marketing i have ever encountered. I like the ability to manage email lists, send outbound emails and personalize emails.

What do you dislike most about this product?

Until today, i haven't found any challenging issues while working with HubSpot Marketing Hub. It is a recommendable software for email marketing.

What recommendations would you give to someone considering this product?

To all companies, both small and large, i recommend HubSpot Marketing Hub as a great and affordable product for email marketing purposes.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Trustworthy

Jackson B.

  • Role: Sales Marketing
  • Industry: Machinery
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2021

One of the best tool for email marketing.

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

HubSpot Marketing Hub is one of the most used and preferred email marketing software that enables you to engage with business partners and customers across the world. I like how it is extremely easy and simple to learn and use the application. It has a very intuitive and friendly interface that makes it easy to learn and understand.

What is your favorite aspect of this product?

Since we started using HubSpot Marketing Hub, we have experienced a great change in our sales since it allows us to market our products globally. I like the ability to create eye-catching campaigns and instantly send them to our customers and business partners around the world. HubSpot Marketing Hub is cost effective thus making it affordable.

What do you dislike most about this product?

HubSpot Marketing Hub is a powerful and easy-to-use application for email marketing. I dislike nothing about it.

What recommendations would you give to someone considering this product?

To all companies looking for a great platform for email marketing, i urge them to consider HubSpot Marketing Hub since it is easy to use, implement and customize.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity

Jason M.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2021

Great marketing and social media management

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

Excellent tool by which we have been able to take better advantage of email, monitor and evaluate the performance of each of the marketing campaigns we do, plus it has features that help me organize my daily tasks. It's a relief to know that I can count on such valuable tools as HubSpot Marketing Hub.

What is your favorite aspect of this product?

Its user interface is friendly and provides tools that help improve marketing performance. It integrates well with email platforms, and its analytics about marketing campaigns are pretty comprehensive and easy to interpret. Its reports serve as feedback to improve upcoming marketing campaigns.

What do you dislike most about this product?

It proposes a rather steep learning curve, which I understand is complex and complete software to perform marketing tasks.

What recommendations would you give to someone considering this product?

It works well, its interface is user-friendly, and its price is affordable for all types of companies, make sure its functions are what your company needs, and you will be making the best investment.

Pros

  • Continually Improving Product
  • Enables Productivity
  • Trustworthy
  • Unique Features