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HubSpot Marketing Hub
9.1 /10

What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

Company Details

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Marketing Platforms - Enterprise category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

98 Plan to Renew

87 Satisfaction of Cost Relative to Value

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Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
2% Neutral
97% Positive

Pros

  • Effective Service
  • Performance Enhancing
  • Helps Innovate
  • Enables Productivity

Feature Ratings

Average 87

Email Marketing Automation

90

Advanced Campaign Management

89

Marketing Asset Management

88

Marketing Workflow Management

87

Marketing Analytics

87

Marketing Operations Management

87

Social Media Marketing Management

85

Community Marketing Management

85

Multi Channel Integration

85

Mobile Marketing Management

85

Advanced Data Segmentation

84

Vendor Capability Ratings

Average 85

Ease of Implementation

88

Business Value Created

87

Breadth of Features

87

Ease of Data Integration

86

Availability and Quality of Training

86

Quality of Features

85

Ease of IT Administration

85

Usability and Intuitiveness

85

Ease of Customization

85

Product Strategy and Rate of Improvement

84

Vendor Support

83

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Website Analytics

Score 9.0

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Marketing Automation - B2C

Score 9.0

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Marketing Automation - B2B

Score 9.0

View HubSpot Marketing Hub in this category (opens in a new tab)

Social Media Monitoring

Score 8.9

View HubSpot Marketing Hub in this category (opens in a new tab)

Email Marketing

Score 8.9

View HubSpot Marketing Hub in this category (opens in a new tab)

A/B Testing

Score 8.6

View HubSpot Marketing Hub in this category (opens in a new tab)

HubSpot Marketing Hub Reviews

Michael M.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2021

Controlled and targeted digital marketing.

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

HubSpot Marketing Hub was installed in the organization to gather information through marketing and advertising analysis and studies about customers and prospects. We have had the best possible performance since it arrived in the marketing department office because, in turn, we increased sales and ran campaigns dedicated to impacting and influencing other markets and getting customers excited about our products.

What is your favorite aspect of this product?

HubSpot Marketing Hub has many advantages; among them is its wide range of tools to perform different functions, such as monitoring and tracking customers, campaigns, content distribution, and market analysis.

What do you dislike most about this product?

It has a very high price; it should be a little cheaper so that companies with a limited budget can acquire it or create a fixed plan for small companies.

What recommendations would you give to someone considering this product?

Extremely efficient, we have been fortunate to have our organization has HubSpot Marketing Hub. The development of the tasks employed as monitoring, analysis, and marketing strategies have been a success, buy it and use it; you will not regret it.

Pros

  • Continually Improving Product
  • Enables Productivity
  • Efficient Service
  • Inspires Innovation

Margaret N.

  • Role: Sales Marketing
  • Industry: Gaming and Hospitality
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2021

A very intuitive and unique marketing application.

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

HubSpot Marketing Hub is one of the best and most preferred software for email marketing. It helps us to attract more customers thus making our business grow faster. It is a powerful and easy-to-use software that provides strong security for your business information.

What is your favorite aspect of this product?

HubSpot Marketing Hub is a straightforward and a very effective tool that allows us to engage clients from all over the world. It is simple to install, set up and get started. Again, it has made it extremely easy for us to market our services online thus saving money and time. The availability and responsiveness of HubSpot Marketing Hub's customer support team is an added advantage since you can contact them anytime and they respond instantly.

What do you dislike most about this product?

HubSpot Marketing Hub is a very beneficial solution for email marketing. I can't remember anything that didn't work well while using it.

What recommendations would you give to someone considering this product?

For email marketing services, i highly recommend HubSpot Marketing Hub. It is a very secure application that offers you great services.

Pros

  • Performance Enhancing
  • Enables Productivity
  • Efficient Service
  • Effective Service

Ian M.

  • Role: Operations
  • Industry: Energy
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2021

An excellent and reliable email marketing tool.

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

HubSpot Marketing Hub is an outstanding and very productive solution for email marketing services. It has helped us to improve our sales by enabling us to market our services worldwide. It allows us to create multiple professional campaigns and instantly send them. I like its simplicity, functionality and flexibility.

What is your favorite aspect of this product?

I like HubSpot Marketing Hub because it has brought a huge impact in our sales department. It is simple, fast and easy to implement and set up. I like the ability to manage email lists, send outbound emails within seconds and personalize emails. HubSpot Marketing Hub has a very responsive and friendly customer support team behind it.

What do you dislike most about this product?

Until today, i haven't found any challenging issues about HubSpot Marketing Hub. It is a fantastic and user-friendly tool for email marketing services.

What recommendations would you give to someone considering this product?

I like everything about HubSpot Marketing Hub and I highly recommend it to everyone looking for a great cost-effective solution for marketing. HubSpot Marketing Hub is the way to go.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Enables Productivity