What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

Company Details


Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

HubSpot Marketing Hub won the following awards in the Marketing Platforms - Enterprise category

Filter By

HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

98 Plan to Renew

87 Satisfaction of Cost Relative to Value

1
Since last award


{y}
{name}

Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
2% Neutral
97% Positive

Pros

  • Effective Service
  • Performance Enhancing
  • Helps Innovate
  • Enables Productivity

Feature Ratings

Average 87

Email Marketing Automation

90

Advanced Campaign Management

89

Marketing Asset Management

88

Marketing Workflow Management

87

Marketing Analytics

87

Marketing Operations Management

87

Social Media Marketing Management

85

Community Marketing Management

85

Multi Channel Integration

85

Mobile Marketing Management

85

Advanced Data Segmentation

84

Vendor Capability Ratings

Average 85

Ease of Implementation

88

Business Value Created

87

Breadth of Features

87

Ease of Data Integration

86

Availability and Quality of Training

86

Quality of Features

85

Ease of IT Administration

85

Usability and Intuitiveness

85

Ease of Customization

85

Product Strategy and Rate of Improvement

84

Vendor Support

83

HubSpot Marketing Hub Reviews

Jessica J.

  • Role: Sales Marketing
  • Industry: Transportation
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2022

An amazing customer relationship management

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

The most important thing that makes the Allinone Software hubspot good is the breadth of features. Various modes record and report website visits and form submissions, and the menu bar is well-organized. Email marketing has so many more options and great tools than you can imagine. It works great on all platforms and is very user-friendly. UX and UI are the best.

What is your favorite aspect of this product?

Marketing Hub Starter is a budget marketing solution for just $50/month. Hubspot is a leading software company that organizations in all industries want to work with. They are looking for valuable marketing tools to help them generate leads and organize customer contact information. Emails can be easily created and shared between teams for feedback and collaboration.

What do you dislike most about this product?

Hubspot offers very limited features in its free version. Also, we can't currently provide data about how mobile users navigate the page. This is very important. Most people today use their mobile phones to browse websites. The workflow is sometimes difficult to understand and the pricing structure is rather high.

What recommendations would you give to someone considering this product?

I would like to see more landing page designs. They are effective but lack the finish. To make your landing page really popular, you need someone who can code your landing page.

Pros

  • Performance Enhancing
  • Effective Service
  • Caring
  • Transparent

Lucie V.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2022

More than meet the eyes

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

The integration with the CRM, making it a multistask tool.

What is your favorite aspect of this product?

The ease I can use it to draft and publish articles with this product

What do you dislike most about this product?

Some features need work to be make it a more efficient tool.

What recommendations would you give to someone considering this product?

It's a good product if you think of also using the CRM part to have all your needs met by one product instead of having to constantly switch between.

Pros

  • Enables Productivity
  • Respectful
  • Reliable
  • Helps Innovate

Cons

  • Less Effective Service
  • Less Caring
  • Wastes Time

Hadar Z.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2022

Good dashboard, reporting is limited

Likeliness to Recommend

5 /10

What differentiates HubSpot Marketing Hub from other similar products?

I can't compare since I didn't use any

What is your favorite aspect of this product?

the dashboards

What do you dislike most about this product?

the reporting

What recommendations would you give to someone considering this product?

If you have the option, use an internal BI instead

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing