What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
91 Likeliness to Recommend
99 Plan to Renew
1
Since last award
87 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+93 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Effective Service
- Performance Enhancing
- Transparent
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Marketing Automation
Advanced Campaign Management
Marketing Asset Management
Marketing Workflow Management
Marketing Operations Management
Marketing Analytics
Community Marketing Management
Social Media Marketing Management
Multi Channel Integration
Mobile Marketing Management
Advanced Data Segmentation
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Breadth of Features
Ease of Data Integration
Availability and Quality of Training
Ease of IT Administration
Usability and Intuitiveness
Quality of Features
Ease of Customization
Product Strategy and Rate of Improvement
Vendor Support
Also Featured in...
Marketing Automation - B2C
Score 9.0
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Marketing Automation - B2B
Score 9.0
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Website Analytics
Score 9.0
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Social Media Monitoring
Score 8.9
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Email Marketing
Score 8.9
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A/B Testing
Score 8.8
View HubSpot Marketing Hub in this category (opens in a new tab)
HubSpot Marketing Hub Reviews
Brandon Y.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Jul 2022
Best way to manage marketing is by using this tool
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
I use HubSpot Marketing Hub frequently, and it really simplifies my job as a marketer. I can import lists, develop automated workflows, and communicate with contacts while also updating my sales team behind the scenes with things like slack notifications.
What is your favorite aspect of this product?
The adaptability and simple automation. Hubspot is highly customized to meet our work processes. It is wonderful. It doesn't need an administrator to run because it is incredibly versatile. The reporting tool is a little underwhelming in comparison to other software I've used, like Salesforce, but it still does the job, which is the only reason I didn't give it a 10.
What do you dislike most about this product?
Instead of requiring me to make lists based on additional triggers, I wish lead scoring could be applied to more system components. Similar to this, I wish lists and reports had more options for including or excluding specific individuals or activities.
What recommendations would you give to someone considering this product?
My advice is to assess the other Hubs if you decide to proceed with the HubSpot Marketing Hub to see if you can consolidate your tech stack into one platform. Simply said, it becomes more intimate. I use this every day, and it's one of the best tools I have.
Pros
- Reliable
- Enables Productivity
- Effective Service
- Inspires Innovation
Please tell us why you think this review should be flagged.
Bilal A.
- Role: Operations
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Jun 2022
Fantastic Product
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Hubspot marketing is a tool that enables us to use automated marketing campaign's..
What is your favorite aspect of this product?
My favorite aspect of the tools are its automated marketing campaign's, live chats and that it is completely customizable.
What do you dislike most about this product?
The reporting mechanism is pretty basic, reporting structures can be improved.
What recommendations would you give to someone considering this product?
This product will set fit best for small business groups looking to expand their network through these marketing campaigns.
Pros
- Efficient Service
- Effective Service
- Inspires Innovation
- Caring
Please tell us why you think this review should be flagged.
Toni W.
- Role: Sales Marketing
- Industry: Manufacturing
- Involvement: IT Leader or Manager
Submitted Jun 2022
Forever improving to meet todays marketer & sales
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
The ease of implementation, operation, and execution on the HubSpot platform are second to none. This essential tool is for today's and future sales and marketers, aligning both departments together seamlessly and effortlessly.
What is your favorite aspect of this product?
Free tools is a big element for marketers for sourcing inspirations and enables marketers to visit Hubspot as a main place for marketing tips and tools!
What do you dislike most about this product?
I would like to see free trials for basic users so they can experience what and how the extra features can benefit them.
What recommendations would you give to someone considering this product?
I would highly recommend Hubspot for sales and marketers because they have the necessary features, tools and tips that you would want all in one place - needless to say, a brand that you can trust!
Pros
- Saves Time
- Reliable
- Performance Enhancing
- Enables Productivity
Please tell us why you think this review should be flagged.
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