What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Marketing Platforms - Enterprise category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

98 Plan to Renew

87 Satisfaction of Cost Relative to Value

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Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
2% Neutral
97% Positive

Pros

  • Effective Service
  • Performance Enhancing
  • Helps Innovate
  • Enables Productivity

Feature Ratings

Average 87

Email Marketing Automation

90

Advanced Campaign Management

89

Marketing Asset Management

88

Marketing Workflow Management

87

Marketing Analytics

87

Marketing Operations Management

87

Social Media Marketing Management

85

Community Marketing Management

85

Multi Channel Integration

85

Mobile Marketing Management

85

Advanced Data Segmentation

84

Vendor Capability Ratings

Average 85

Ease of Implementation

88

Business Value Created

87

Breadth of Features

87

Ease of Data Integration

86

Availability and Quality of Training

86

Quality of Features

85

Ease of IT Administration

85

Usability and Intuitiveness

85

Ease of Customization

85

Product Strategy and Rate of Improvement

84

Vendor Support

83

HubSpot Marketing Hub Reviews

Usman R.

  • Role: Sales Marketing
  • Industry: Education
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jul 2023

Best for Marketing

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

It uses an Organic leads from the social media and helps the sales team to reach out the customes

What is your favorite aspect of this product?

is applicable for all social media platforms and is also compatible

What do you dislike most about this product?

Sometimes it produces leads that are not of origin

What recommendations would you give to someone considering this product?

Is a great tool for marketing use and can be operated remotely aswell

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Brittany D.

  • Role: Sales Marketing
  • Industry: Manufacturing
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jun 2023

Likeliness to Recommend

10 /10

Pros

  • Continually Improving Product
  • Helps Innovate
  • Reliable
  • Performance Enhancing

Frank B.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted May 2023

The solution did take a while to get implemented.

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

I believe Hubspot is somewhat easier to work with, and it allows us to get our internal staff up to speed quickly..

What is your favorite aspect of this product?

I believe easy of use is a key factor for us.

What do you dislike most about this product?

I do believe that its competitors come to market with quicker updates and feature releases.

What recommendations would you give to someone considering this product?

Make sure that you get together with your internal teams to get a clear breakdown of current issues that they are having. Also, management must give a clear vision of where they are expecting to head in the next 5 years.

Pros

  • Saves Time
  • Helps Innovate
  • Continually Improving Product
  • Reliable

Cons

  • Under Delivered