What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Marketing Platforms - Enterprise category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

98 Plan to Renew

87 Satisfaction of Cost Relative to Value

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Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
2% Neutral
97% Positive

Pros

  • Effective Service
  • Performance Enhancing
  • Helps Innovate
  • Enables Productivity

Feature Ratings

Average 87

Email Marketing Automation

90

Advanced Campaign Management

89

Marketing Asset Management

88

Marketing Workflow Management

87

Marketing Analytics

87

Marketing Operations Management

87

Social Media Marketing Management

85

Community Marketing Management

85

Multi Channel Integration

85

Mobile Marketing Management

85

Advanced Data Segmentation

84

Vendor Capability Ratings

Average 85

Ease of Implementation

88

Business Value Created

87

Breadth of Features

87

Ease of Data Integration

86

Availability and Quality of Training

86

Quality of Features

85

Ease of IT Administration

85

Usability and Intuitiveness

85

Ease of Customization

85

Product Strategy and Rate of Improvement

84

Vendor Support

83

HubSpot Marketing Hub Reviews

Charles M.

  • Role: Information Technology
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2023

HubSpot simplifies digital marketing

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

Hubspot is truly a jack-of-all-trades. Incorporating social networking is just one feature of Hubspot which provides you with your work, as managing different social networking accounts is convenient. Planning social media posts is a big part of managing a social network and the technology makes it simple. The product is user-friendly in particular.

What is your favorite aspect of this product?

The ability to find and observe what candidates are doing at your site is by far the greatest. Not only can you get real-time information, but the information available in history is extraordinary. It makes it possible for you to use these numbers to shift your focus and achieve greater success in the endeavor you are undertaking.

What do you dislike most about this product?

Hubspot makes a great effort in putting together an overview of how to use their tools, however, it is often up to you to figure out how to use certain advanced skills/functions yourself. It would be helpful to have a little more knowledge. She must have a limited understanding of HTML to be able to make full use of Hubspot's blog and email address tools. Certain customization possibilities are left out that seem like additional simpletons.

What recommendations would you give to someone considering this product?

Hubspot aspires to make you successful, and this is evidenced by their training and customer support which is excellent. I have never encountered an unanswered question from their support group, who are all live people that you can call or email. The training Hubspot offers is not limited to a few workshops. On the contrary, they have complicated tests that require a pass. Hubspot makes it possible for you to keep track of most of the things you do, this helps you increase the number of possible customers.

Pros

  • Continually Improving Product
  • Enables Productivity
  • Trustworthy
  • Unique Features

Simon M.

  • Role: Operations
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2023

Everything in one place

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

Ease of use, and having CRM, website, blog, email marketing, ads all in one place

What is your favorite aspect of this product?

Ease of use

What do you dislike most about this product?

Due to complexities of the system, it does require a fair amount of user training

What recommendations would you give to someone considering this product?

make best use of the support team - they're fantastic!

Pros

  • Helps Innovate
  • Reliable
  • Trustworthy
  • Unique Features

Grady B.

  • Role: Information Technology
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2023

No disappointment yet.

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

In the todays world, any business needs to set a side a budget for the marketing and creating business and product awereness. One of the best tool that i have experienced is the Hubspot Marketing Hub. The tool comes with many features that helps to grow your business marketing strategies. It supports all kind of marketing that you can think of. It also integrates with the CRM and ERP tools.

What is your favorite aspect of this product?

The best thing that it gives a chance to interact with the social media platforms clients. You are also able to test the depth of the marketing you have undertaken.

What do you dislike most about this product?

Nothing to dislike other than the learning curve. It needs to be shortened.

What recommendations would you give to someone considering this product?

Its a highly recommendable tool to any organization.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing