What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

Company Details


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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Website Analytics category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

1
Since last award

100 Plan to Renew

84 Satisfaction of Cost Relative to Value


Emotional Footprint Overview

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Emotional Footprint Overview

Product Experience:
94%
Negotiation and Contract:
87%
Conflict Resolution:
92%
Strategy & Innovation:
90%
Service Experience:
92%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+92 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

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2% Negative
3% Neutral
95% Positive

Pros

  • Performance Enhancing
  • Reliable
  • Security Protects
  • Enables Productivity

Feature Ratings

Average 83

Audience Segmentation

87

Conversion Analysis

85

Customer Value Analysis

84

Paid Search Integration

83

Customer Journey Modelling

83

Audience Demographics

83

Device and Browser Analytics

83

Data Visualization

83

Social Media Analytics

83

Search Engine Optimization

82

API Framework

79

Vendor Capability Ratings

Average 85

Business Value Created

88

Quality of Features

87

Breadth of Features

87

Ease of IT Administration

85

Ease of Implementation

85

Ease of Data Integration

84

Usability and Intuitiveness

84

Product Strategy and Rate of Improvement

84

Availability and Quality of Training

83

Ease of Customization

83

Vendor Support

82

HubSpot Marketing Hub Reviews

Aung Pyae O.

  • Role: Sales Marketing
  • Industry: Retail
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2024

Reliable and useful tool for Inbound Marketing

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

Easy to use and understand UI, reliable and useful features and it's Inbound Marketing Features differentiates HubSpot from other.

What is your favorite aspect of this product?

Reports dashboard and CRM

What do you dislike most about this product?

Nothing so far

What recommendations would you give to someone considering this product?

If you're looking for Inbound Marketing Tool, HubSpot is the best you can search out there.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Adarsh B.

  • Role: Consultant
  • Industry: Media
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Feb 2024

Amazing CRM platform

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

It is easy to use and affordable. Good for marketing automation.

What is your favorite aspect of this product?

Easy to use and email marketing are my favorite.

What do you dislike most about this product?

Nothing so far.

What recommendations would you give to someone considering this product?

Purchase it. No matter what is the size of your organization, it will definetly help you to grow.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

Tahir A.

  • Role: Information Technology
  • Industry: Engineering
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2023

"Fantastic product!"

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

HubSpot: Beyond marketing automation, it's your all-in-one productivity tool. From running digital marketing to connecting with sales and hosting your website, it's the ultimate growth stack

What is your favorite aspect of this product?

Hubspot platform is cohesive, customisable, and connected, offering ease of adoption at a lower cost than cobbled-together alternatives. Experience the difference

What do you dislike most about this product?

I hate Multiple pop-ups, Autoplaying videos, Long-form fields Hamburger menus, Carousels and sliders Buttons and links that don't look like buttons or links

What recommendations would you give to someone considering this product?

if they decreases the cast of hub spot and remove some fields like multiple pop-ups autoplaying videos

Pros

  • Helps Innovate
  • Reliable
  • Inspires Innovation
  • Caring

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