What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Website Analytics category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

92 Likeliness to Recommend

100 Plan to Renew

86 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
5% Neutral
94% Positive

Pros

  • Performance Enhancing
  • Reliable
  • Respectful
  • Trustworthy

Feature Ratings

Average 84

Audience Segmentation

87

Customer Value Analysis

86

Conversion Analysis

85

Customer Journey Modelling

84

Data Visualization

84

Paid Search Integration

84

Device and Browser Analytics

83

Search Engine Optimization

83

Social Media Analytics

83

Audience Demographics

83

API Framework

79

Vendor Capability Ratings

Average 85

Business Value Created

89

Quality of Features

88

Breadth of Features

87

Ease of Data Integration

86

Ease of IT Administration

85

Product Strategy and Rate of Improvement

85

Usability and Intuitiveness

85

Ease of Implementation

85

Availability and Quality of Training

84

Ease of Customization

83

Vendor Support

82

HubSpot Marketing Hub Reviews

Andrea S.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2021

Features and capabilities are great; price is high

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

The smoothness of the platform. Other tools that serve a similar purpose haven't been as customizable or easy to use.

What is your favorite aspect of this product?

Ease of use, the ability to customize, and the features

What do you dislike most about this product?

It's a great tool, but it is pricey.

What recommendations would you give to someone considering this product?

Consider becoming a HubSpot partner to recoup some of your cost over time.

Pros

  • Performance Enhancing
  • Trustworthy
  • Fair
  • Altruistic

Marie-Claire R.

  • Role: Consultant
  • Industry: Consulting
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2021

Easy to use

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

It is really easy to use, amazing training and tech support. Changes how you market your business.

What is your favorite aspect of this product?

It is so easy to use.

What do you dislike most about this product?

Sometimes the blog posts disappear when you're working on them and you can lose your work.

What recommendations would you give to someone considering this product?

If you want an all-in-one marketing software with lots of capabilities that is easy to use this is for you.

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy

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