What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceHubSpot Marketing Hub Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on HubSpot Marketing Hub.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
92 Likeliness to Recommend
100 Plan to Renew
86 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Performance Enhancing
- Reliable
- Respectful
- Trustworthy
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Audience Segmentation
Customer Value Analysis
Conversion Analysis
Customer Journey Modelling
Data Visualization
Paid Search Integration
Device and Browser Analytics
Search Engine Optimization
Social Media Analytics
Audience Demographics
API Framework
Vendor Capability Ratings
Business Value Created
Quality of Features
Breadth of Features
Ease of Data Integration
Ease of IT Administration
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Ease of Implementation
Availability and Quality of Training
Ease of Customization
Vendor Support
Also Featured in...
Marketing Platforms - Enterprise
Score 9.1
View HubSpot Marketing Hub in this category (opens in a new tab)
Marketing Automation - B2C
Score 9.0
View HubSpot Marketing Hub in this category (opens in a new tab)
Marketing Automation - B2B
Score 9.0
View HubSpot Marketing Hub in this category (opens in a new tab)
Social Media Monitoring
Score 8.9
View HubSpot Marketing Hub in this category (opens in a new tab)
Email Marketing
Score 8.9
View HubSpot Marketing Hub in this category (opens in a new tab)
A/B Testing
Score 8.6
View HubSpot Marketing Hub in this category (opens in a new tab)
HubSpot Marketing Hub Reviews
Harsha Deep K.
- Role: Information Technology
- Industry: Education
- Involvement: IT Leader or Manager
Submitted May 2022
Many Features!
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Had a lot of features when compared to other products in this price range
What is your favorite aspect of this product?
Lead management and automation
What recommendations would you give to someone considering this product?
Anyone who is willing to automate your business processes like marketing, and sales,... can go for this product.
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Enables Productivity
Please tell us why you think this review should be flagged.
Romi M.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted May 2022
Hubspot is the easiest M.A System to get started
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
The ease of use. You can achieve marketing automation hours.
What is your favorite aspect of this product?
The templatized email marketing features make it very easy.
What do you dislike most about this product?
The limits on contacts.
What recommendations would you give to someone considering this product?
Evaluate the contract not for what you need now in terms of contacts etc but what you will need in 6 months.
Pros
- Reliable
- Enables Productivity
- Efficient Service
- Effective Service
Please tell us why you think this review should be flagged.
Cody O.
- Role: Sales Marketing
- Industry: Gaming and Hospitality
- Involvement: End User of Application
Submitted Apr 2022
HubSpot is a great choice for email marketing.
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
it is easier to use than other programs.
What is your favorite aspect of this product?
Anyone may create a professional-looking e-blast to send to a mailing list with a few clicks of their mouse. Managing lists is also a simple and flexible process. Elegant and simple to personalize, the default e-mail templates are a pleasure to work with, and the drag-and-drop interface for creating emails is simple to use and very flexible.
What do you dislike most about this product?
Some aspects of the marketing center, such as the form builder, might need some improvement. Hubspot's Gravity Forms plugin, for example, does not have all of the functionality that Wordpress's version has (e.g. conditional logic for showing certain form elements such as text boxes, etc.) Also, I don't understand why the landing page editor was not made with the same drag-and-drop mechanism as the email builder. It's not as straightforward to use.
What recommendations would you give to someone considering this product?
I'm glad I chose HubSpot Marketing Hub; it's been a great decision. This is a vast improvement over Pardot, which I previously used. Because HubSpot doesn't yet enable managing social media postings while you're not in front of your computer, you'll want to plan ahead.
Pros
- Enables Productivity
- Unique Features
- Efficient Service
- Effective Service
Please tell us why you think this review should be flagged.
Get Instant Access<br>to this Report
Get Instant Access
to this Report
Unlock your first report with just a business email. Register to access our entire library.
© 2024 SoftwareReviews.com. All rights reserved.
