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Hootsuite Social Media Management SMB Logo
HootSuite

Hootsuite Social Media Management SMB

Composite Score
7.9 /10
CX Score
7.8 /10
34 Reviews Write a Review
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Hootsuite Social Media Management SMB
7.9 /10

What is Hootsuite Social Media Management SMB?

Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.

Company Details

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Awards & Recognition

Hootsuite Social Media Management SMB won the following awards in the Social Media Monitoring category

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Hootsuite Social Media Management SMB Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Hootsuite Social Media Management SMB.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

87 Likeliness to Recommend

1
Since last award

90 Plan to Renew

1
Since last award

80 Satisfaction of Cost Relative to Value

2
Since last award

Emotional Footprint Overview

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Emotional Footprint Overview

Product Experience:
89%
Negotiation and Contract:
84%
Conflict Resolution:
85%
Strategy & Innovation:
82%
Service Experience:
87%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+85 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Hootsuite Social Media Management SMB?

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11% Negative
2% Neutral
87% Positive

Pros

  • Security Protects
  • Performance Enhancing
  • Reliable
  • Inspires Innovation

Feature Ratings

Average 84

Social Media Channel Integration Inbound

89

Dashboards and Reporting

87

Publishing

86

Visual Analytics

86

Influencer Identification

83

Audience Segmentation

81

Sentiment Analysis

79

Competitor Tracking

78

Collaboration

78

Vendor Capability Ratings

Average 80

Ease of Implementation

85

Breadth of Features

82

Quality of Features

82

Usability and Intuitiveness

81

Business Value Created

81

Availability and Quality of Training

81

Ease of IT Administration

80

Ease of Data Integration

80

Ease of Customization

78

Product Strategy and Rate of Improvement

76

Vendor Support

76

Also Featured in...

Social Media Management - Midmarket

Score 8.4

View Hootsuite Social Media Management SMB in this category (opens in a new tab)

Hootsuite Social Media Management SMB Reviews

Benjamin Z.

  • Role: Sales Marketing
  • Industry: Entertainment
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2023

Maximizing social media efficiency with Hootsuite

Likeliness to Recommend

9 /10

What differentiates Hootsuite Social Media Management SMB from other similar products?

Is a comprehensive and flexible tool for managing social media networks. Among its many features is the ability to schedule posts across many platforms at once, keep tabs on trending topics and hashtags, coordinate with colleagues, and assess the efficacy of individual posts in real time.

What is your favorite aspect of this product?

Utilizing Hootsuite allows users to manage all of their social media accounts from a single dashboard, saving valuable time and energy. In addition, it may be programmed to publish across many platforms simultaneously, which increases the reach of publications by making them accessible to readers at different times and in different locations.

What do you dislike most about this product?

When compared to other similar tools on the market, Hootsuite's price tag may seem steep, especially to smaller businesses or individual users. If you're just starting off with the tool, you might find the interface to be a bit complicated and confusing. However, this impression is also tied to your level of expertise and prior experience.

What recommendations would you give to someone considering this product?

Its real-time analytics feature reveals publication performance so that you can fine-tune your content strategy accordingly. Finally, it's great for businesses with a social media team because it allows multiple people to work together to manage the accounts.

Pros

  • Continually Improving Product
  • Enables Productivity
  • Saves Time
  • Security Protects

Gateru K.

  • Role: Industry Specific Role
  • Industry: Transportation
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2022

Great Features and Easy To Use

Likeliness to Recommend

9 /10

What differentiates Hootsuite Social Media Management SMB from other similar products?

Comes powered with effective social media monitoring features and also solves social media management issues.

What is your favorite aspect of this product?

I like that Hootsuite SMB is resourceful and multipurpose It is effortless to understand which is great

What do you dislike most about this product?

Hootsuite SMB has been handling well ever since deployment - zero hates.

What recommendations would you give to someone considering this product?

For seamless social media monitoring, Hootsuite SMB will give you all the features you need.

Pros

  • Enables Productivity
  • Trustworthy
  • Unique Features
  • Effective Service

Michelle D.

  • Role: Consultant
  • Industry: Retail
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jul 2022

Polk around enough, you'll find what you need.

Likeliness to Recommend

10 /10

What differentiates Hootsuite Social Media Management SMB from other similar products?

There really is no difference between hootisuite and its competitors. It is well put together and has features that makes creating and monitoring your social media presence very easy.

What is your favorite aspect of this product?

I like that I can see all my boards at a glance and can even connect Canva. You can create and save your designs in Hootsuite. You can even add any previously created designs to Hootsuite and create your own library. I love that they have the Hootsuite Academy as well. They have great resources to help setup or if you run into any issues. Did I mention their twitter account is very responsive. If you can't get a hold of someone in chat or by email - this options is great. They will take a look at what is going on and respond within an hr.

What do you dislike most about this product?

I am constantly having to reconnect my social site to my board. I have no clue why but its frustrating. I also do not like having to use the mobile version to create a carousel post. There is quite an obstacle to get through to get that established especially if you have more than one social media site.

What recommendations would you give to someone considering this product?

have the desktop and the mobile version mirror the same features.

Pros

  • Trustworthy
  • Respectful
  • Reliable
  • Performance Enhancing

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