
In Partnership With SelectHub

What is Looker?
Looker is a platform for data that streamlines the data supply chain to create actionable information. It allows any organization to extract value from their data at web-scale, delivers powerful purpose built applications to address the needs of specific teams, and provides a flexible, embedded analytics framework with Powered by Looker.
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In Partnership With SelectHub
Looker Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
82 Likeliness to Recommend
1
Since last award
97 Plan to Renew
1
Since last award
78 Satisfaction of Cost Relative to Value
2
Since last award
Emotional Footprint Overview
- Product Experience:
- 89%
- Negotiation and Contract:
- 85%
- Conflict Resolution:
- 90%
- Strategy & Innovation:
- 84%
- Service Experience:
- 92%
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Looker?
Pros
- Respectful
- Acts with Integrity
- Friendly Negotiation
- Reliable
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Data Exploration and Visualization
BI Security
Operational Reporting Capabilities
Real-Time Visualization
Collaboration
Dashboard
Intelligent Alerts and Notifications
Data Connectors and Data Mashup
BI Platform Administration
Self Service and Ad Hoc Capabilities
Spatial Analysis
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Ease of Data Integration
Usability and Intuitiveness
Quality of Features
Breadth of Features
Ease of IT Administration
Vendor Support
Product Strategy and Rate of Improvement
Ease of Customization
Availability and Quality of Training
Also Featured in...
Looker Reviews

Ritu M.
- Role: Information Technology
- Industry: Apparel
- Involvement: End User of Application
Submitted Oct 2024
Discover What Your Data is Telling You with Looker
Likeliness to Recommend
What differentiates Looker from other similar products?
The user-oriented interface and powerful exploration features are the two main powers of Looker that make it exceptional from other analytics tools like Tableau and Microsoft Power BI. I love how simple it is to navigate complex datasets and uncover hidden insights. Furthermore, the visually appealing dashboards make it easy to share key findings with my team, increasing data accessibility.
What is your favorite aspect of this product?
Looker is like a treasure map for data! It helps people see and understand important information in a fun and simple way. Looker allows you to explore your data, discover hidden patterns, and make informed decisions for your projects also it makes understanding data exciting for everyone whether you are a student or a business owner. My favourite thing about Looker is how it lets you explore data effortlessly. The ability to drill down into details makes analysis flexible and fun. It really enhances my understanding and helps me uncover insights I might have missed otherwise!
What do you dislike most about this product?
Apart from the many advantages, one drawback is that I can’t connect tables or graphs directly to my slides for automatic updates, making it difficult to present the most recent data.
What recommendations would you give to someone considering this product?
If you are considering using Looker, I recommend that you first assess your business needs and budget. This tool is great for organizations that value decisions based on data and want to provide their teams with powerful data exploration and analysis capabilities. It may vastly boost your decision making process.
Pros
- Continually Improving Product
- Reliable
- Enables Productivity
- Trustworthy
Please tell us why you think this review should be flagged.

Jessica A.
- Role: Finance
- Industry: Technology
- Involvement: End User of Application
Submitted Sep 2024
A Powerful Cloud-based Platform
Likeliness to Recommend
What differentiates Looker from other similar products?
The main feature that differentiates Looker from other Business Intelligence tools is its LookML modeling layer. It assists in analyzing the reporting and makes it consistent to unify the data-metrics link. It further aids all the workers to work through a single source. Moreover, it keeps its focus on database analysis without extracting data.
What is your favorite aspect of this product?
My favorite aspect about this Looker is its centralized data modeling layer LookML. This aspect ensures the functioning of every worker from a single source to keep the consistency in the data. This helps sort out the issues that are normally generated due to the formation of reports from the data handled by different teams in different ways. Its ability to learn easily and deal with live data makes it preferable for me.
What do you dislike most about this product?
It is very user-friendly software and easy to learn. Although it is filled with all the latest features it comes with complete guidance regarding their working. Its customer service is very efficient in assisting its users in real time. So for me, there is nothing to dislike about it.
What recommendations would you give to someone considering this product?
It is a good to go for all those having issues with business intelligence. To utilize its features fully, one should learn some basic technical skills. By getting an initial understanding, data analysts can fully leverage Looker. All the given policies and tutorials help in insight into its functioning.
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Inspires Innovation
Please tell us why you think this review should be flagged.

Kirk V.
- Role: Information Technology
- Industry: Manufacturing
- Involvement: IT Leader or Manager
Submitted Sep 2024
Google Looker checks all of the boxes
Likeliness to Recommend
What differentiates Looker from other similar products?
Google Looker has an intuitive interface to build dashboards, a full SaaS offering with horizontal and vertical scaling, and also a code based semantic model for reusability.
What is your favorite aspect of this product?
Semantic model and ease of building dashboards.
What do you dislike most about this product?
Report bursting is a little more cumbersome as we need to use a webhook for some of our use cases.
What recommendations would you give to someone considering this product?
Work with a good implementation partner and take the Google Cloud Skills Boost training to get up to speed.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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