Google

Looker

Composite Score

7.9 /10

CX Score

8.1 /10

29 Reviews Write a Review

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What is Looker?

Looker is a platform for data that streamlines the data supply chain to create actionable information. It allows any organization to extract value from their data at web-scale, delivers powerful purpose built applications to address the needs of specific teams, and provides a flexible, embedded analytics framework with Powered by Looker.

Company Details

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Awards & Recognition

Looker won the following awards in the Business Intelligence & Analytics – Enterprise category

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0 Top Rated Capabilities

1 Top Rated Features

2023

1 Top Rated Capabilities

2 Top Rated Features

2022

Looker Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Looker.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

84 Likeliness to Recommend

3
Since last award

96 Plan to Renew

4
Since last award

79 Satisfaction of Cost Relative to Value

2
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Looker?

0% Negative

6% Neutral

94% Positive

Pros

Respectful
Fair
Acts with Integrity
Friendly Negotiation

Feature Ratings

Average 80

Data Exploration and Visualization

BI Security

Real-Time Visualization

Self Service and Ad Hoc Capabilities

Collaboration

Dashboard

Spatial Analysis

Operational Reporting Capabilities

Intelligent Alerts and Notifications

Mobile

BI Platform Administration

Vendor Capability Ratings

Average 83

Quality of Features

Usability and Intuitiveness

Breadth of Features

Ease of Data Integration

Business Value Created

Ease of Implementation

Ease of IT Administration

Vendor Support

Product Strategy and Rate of Improvement

Ease of Customization

Availability and Quality of Training

Also Featured in...

Business Intelligence & Analytics - Midmarket

Score 8.4

View Looker in this category (opens in a new tab)

Customer Intelligence

Score 8.2

View Looker in this category (opens in a new tab)

Sales Analytics

Score 8.1

View Looker in this category (opens in a new tab)

Looker Reviews

Brent G.

Role: Information Technology
Industry: Retail
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Jan 2022

Users Love Looker! Some features feel old-school.

Likeliness to Recommend

9 /10

What differentiates Looker from other similar products?

Ease of use and user understanding.

What is your favorite aspect of this product?

User friendly. Extremely customizable.

What do you dislike most about this product?

Other BI tools offer a more new-school approach in their displays and dashboards. Drag-and-drop feature is a missing feature in designing dashboards. Their "click-and-drop" approach is weird.

What recommendations would you give to someone considering this product?

Try it out with your users!

Pros

Continually Improving Product
Reliable
Enables Productivity
Trustworthy

Juhi A.

Role: Information Technology
Industry: Technology
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Feb 2022

A good tool to work on the data analytics!

Likeliness to Recommend

9 /10

What differentiates Looker from other similar products?

We are working on very big data analytics project and hence used and evaluate multiple data analytics and business intelligence solution that fits on our requirements. Looker by Google is a very good data analytics tool that you can rely on your daily data work. It has the capability to ingest data from various sources and provide you the real-time data analytics and visualizations of your data. From my perspective, Looker is suitable for your regular data works and reporting purposes, not optimized for big data analytics and visualizations. However, Looker has gained attention from many large companies and fit on their requirements.

What is your favorite aspect of this product?

Some of the best features are: 1) It is user friendly and any user with minimal training can start working on this from the day1. 2) It has the capability to integrate with almost all the available data sources. 3) It has nice user interface with all the required modules and features within the solution. 4) It is scalable and reliable data analytics solution.

What do you dislike most about this product?

Some of the suggested improvements are: 1) Looker needs more advanced visualizations such as charts, graphs, bar charts, etc. 2) Unlike the other available BI solutions, it has less community base to help on the issues. 3) The pricing may be a challenge for small and mid-sized companies. 4) The data refresh rate is not as expected and takes lots of time for refresh.

What recommendations would you give to someone considering this product?

You can go with it for your general data query and analytics purposes. We have faced no issues yet in deployment and using it.

Pros

Helps Innovate
Continually Improving Product
Performance Enhancing
Enables Productivity

Role: C-Level
Industry: Retail
Involvement: IT Leader or Manager

Validated Review

Anonymous Reviewer

Submitted Apr 2021

Liked the capabilities but too expensive

Likeliness to Recommend

8 /10

Pros

Reliable
Performance Enhancing
Enables Productivity
Saves Time

Cons

Vendor Friendly Policies
Vendor's Interest First
Less Generous

Looker

What is Looker?

Company Details

Book a Free Demo Today!

Awards & Recognition

Looker Ratings

84 Likeliness to Recommend

3 Since last award

96 Plan to Renew

4 Since last award

79 Satisfaction of Cost Relative to Value

2 Since last award

Emotional Footprint Overview

+90 Net Emotional Footprint

How much do users love Looker?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Data Exploration and Visualization Ability to visually manipulate, interact with, and explore data, and perform basic descriptive statistics and pattern detection.

BI Security Data access control management, including access permissions management, user authentication and enforcement of access permissions via technology.

Real-Time Visualization Ability to analyze and visualize data as soon as it becomes available via data-streaming pipelines.

Self Service and Ad Hoc Capabilities Selected user groups are able to interact with BI data, slice and dice, and find answers on their own.

Collaboration Includes ability to view, share and direct work between co-workers in real or near real-time.

Dashboard Includes alerts and notifications, KPIs, visual analytics, and interactive features.

Spatial Analysis Ability to natively visualize and analyze spatial data out of the box tied to postcode, zipcode or spacial co-ordinates.

Operational Reporting Capabilities Real-time detailed reporting to support operational business processes.

Intelligent Alerts and Notifications Ability to create, manage, send and receive notifications, enhancing efficiency and productivity.

Mobile Ability to support multiple devices, OSes and platforms using mobile optimized, HTML-based web access and/or native applications.

BI Platform Administration Centralized console to manage BI portal administration. Management metrics and reports on usage, resource utilization, security, and other activities.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Also Featured in...

Business Intelligence & Analytics - Midmarket

Customer Intelligence

Sales Analytics

Looker Reviews

Brent G.

Users Love Looker! Some features feel old-school.

Likeliness to Recommend

Pros

Juhi A.

A good tool to work on the data analytics!

Likeliness to Recommend

Pros

Liked the capabilities but too expensive

Likeliness to Recommend

Pros

Cons

3
Since last award

4
Since last award

2
Since last award

Feature Ratings

Data Exploration and Visualization

BI Security

Real-Time Visualization

Self Service and Ad Hoc Capabilities

Collaboration

Dashboard

Spatial Analysis

Operational Reporting Capabilities

Intelligent Alerts and Notifications

Mobile

BI Platform Administration

Vendor Capability Ratings

Quality of Features

Usability and Intuitiveness

Breadth of Features

Ease of Data Integration

Business Value Created

Ease of Implementation

Ease of IT Administration

Vendor Support

Product Strategy and Rate of Improvement

Ease of Customization

Availability and Quality of Training