Google

Google Forms

Composite Score

9.0 /10

CX Score

9.3 /10

574 Reviews Write a Review

Claim Software

What is Google Forms?

Create custom forms for surveys and questionnaires at no extra cost. Gather everything in a spreadsheet and analyze data right in Google Sheets.

Company Details

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Awards & Recognition

Google Forms won the following awards in the Survey Software category

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Conflict Resolution

2022

Google Forms Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Google Forms.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

98 Plan to Renew

1
Since last award

90 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Google Forms?

1% Negative

3% Neutral

96% Positive

Pros

Reliable
Respectful
Fair
Helps Innovate

Feature Ratings

Average 84

Collaboration

Questionnaire Design/Survey Builder

Mobile Support

Data Analysis and Visualization

3rd-Party Integrations

Role and User Management

Templates & Question Library

APIs and Integration

Multi-Channel Distribution

Branching and Logic

Customizable Branding

Vendor Capability Ratings

Average 84

Ease of Implementation

Business Value Created

Usability and Intuitiveness

Ease of IT Administration

Quality of Features

Ease of Customization

Availability and Quality of Training

Ease of Data Integration

Breadth of Features

Vendor Support

Product Strategy and Rate of Improvement

Also Featured in...

Online Forms

Score 8.9

View Google Forms in this category (opens in a new tab)

Google Forms Reviews

Paul S.

Role: Operations
Industry: Technology
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Apr 2023

The Go To Tool for Surveys and Feedback

Likeliness to Recommend

9 /10

What differentiates Google Forms from other similar products?

Google Forms stands out through its intuitive user interface, offering a wide range of customizable templates with various question types, customization options for branding and design, built-in analytics, and seamless integration with other Google tools like Google Sheets and Google Drive.

What is your favorite aspect of this product?

1. My favorite aspect of Google Forms is the ease with which I can create and share surveys, quizzes, and other forms with my target audience. 2. Another aspect I appreciate is the ability to collect and analyze responses in real-time, which allows me to quickly make informed decisions based on feedback received. 3. The ability to collaborate with others in real-time on form creation and analysis is also a major advantage. 4. The fact that Google Forms is a free tool is also appealing, as it offers great value for no cost.

What do you dislike most about this product?

I wish there were more customization options for individual questions, including the ability to add images or videos directly within a question rather than as a separate section.

What recommendations would you give to someone considering this product?

I highly recommend Google Forms to anyone looking for an easy-to-use, free tool for creating and sharing surveys, forms, and quizzes with their audience.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Laura I.

Role: Sales Marketing
Industry: Other
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Apr 2023

The easiest survey tool on the market

Likeliness to Recommend

10 /10

What differentiates Google Forms from other similar products?

I think the ease of use is their biggest differentiator.

What is your favorite aspect of this product?

Anyone can use it, don't need any experience on survey softwares.

What do you dislike most about this product?

This forms are not very much aesthetic. They feel pretty basic.

What recommendations would you give to someone considering this product?

Use it if you need something simple, cheap and easy to use.

Pros

Reliable
Effective Service
Fair
Enables Productivity

Cons

Commodity Features

Samantha S.

Role: Operations
Industry: Finance
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Apr 2023

The easiest & most efficient form service!

Likeliness to Recommend

10 /10

What differentiates Google Forms from other similar products?

The ease of use with Google Forms is by far above and beyond any other form software or service I have ever used.

What is your favorite aspect of this product?

I love that I can link my form to a spreadsheet to easily capture and review my data.

What do you dislike most about this product?

I wish it looked a little more modern but that is just a personal preference.

What recommendations would you give to someone considering this product?

Use Google Forms. You can collect all the info you need, store it in sheets, and the ease of use and functionality is top notch.

Pros

Helps Innovate
Reliable
Trustworthy
Caring

Google Forms

What is Google Forms?

Company Details

Need Assistance?

Awards & Recognition

2024 Data Quadrant Gold Medalist

2024 Emotional Footprint Champion

2023 Data Quadrant Gold Medalist

2022 Emotional Footprint Champion

Google Forms Ratings

91 Likeliness to Recommend

98 Plan to Renew

1 Since last award

90 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+93 Net Emotional Footprint

How much do users love Google Forms?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Collaboration Invite people to review or edit the survey before sending them out.

Questionnaire Design/Survey Builder Create a variety of question formats including multiple choice, check box, open answers, drag and drop technology, rating scales, and auto-fill.

Mobile Support The solution provides the ability to support multiple devices, OSes and platforms using mobile optimized, HTML-based web access and/or native applications.

Data Analysis and Visualization Ability to plot or graph the data in a visual format, such as line charts or pie graphs.​

3rd-Party Integrations Integration with 3rd Party platforms (Zoho Products, MailChimp, Eventbrite, Google Sheet, Zendesk, Slack, Shopify, Webhooks etc.)

Role and User Management Enable different levels of access and permissions based on role.

Templates & Question Library Tool provides a set of pre-made templates and questions to select from to simplify survey build.

APIs and Integration Has inbuilt APIs allowing access to the database layer without having to go through JDBC/ODBC.

Multi-Channel Distribution The ability to deploy content assets and collateral to multiple channel endpoints (for example, traditional websites, native mobile applications or social media

Branching and Logic Sets rules that personalize respondents’ form-filling experience with intuitive survey flow logic options to tailor your survey.

Customizable Branding Sets rules that personalize respondents’ form-filling experience with intuitive survey flow logic options to tailor your survey.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Also Featured in...

Online Forms

Google Forms Reviews

Paul S.

The Go To Tool for Surveys and Feedback

Likeliness to Recommend

Pros

Laura I.

The easiest survey tool on the market

Likeliness to Recommend

Pros

Cons

Samantha S.

The easiest & most efficient form service!

Likeliness to Recommend

Pros

Most Popular Google Forms Comparisons

SurveyMonkey Enterprise

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Zoho Survey

Qualtrics CoreXM

Typeform

SurveySparrow

1
Since last award

Feature Ratings

Collaboration

Questionnaire Design/Survey Builder

Mobile Support

Data Analysis and Visualization

3rd-Party Integrations

Role and User Management

Templates & Question Library

APIs and Integration

Multi-Channel Distribution

Branching and Logic

Customizable Branding

Vendor Capability Ratings

Ease of Implementation

Business Value Created

Usability and Intuitiveness

Ease of IT Administration

Quality of Features

Ease of Customization

Availability and Quality of Training

Ease of Data Integration

Breadth of Features

Vendor Support

Product Strategy and Rate of Improvement