
What is Experiture?
Whether you are a B2B marketer looking to leverage your CRM data to attract and retain as many customers as possible – or you are a B2C marketer looking to maximize customer lifetime value – Experiture has a platform that fits your needs. Only Experiture offers software for both B2B and B2C marketers, which can leverage the data you already have to create coordinated, individualized cross-channel experiences that deliver the right message to the right audience, at the right time – without ongoing help from IT.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
92 Likeliness to Recommend
1
Since last award
100 Plan to Renew
95 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
- Product Experience:
- 100%
- Negotiation and Contract:
- 100%
- Conflict Resolution:
- 99%
- Strategy & Innovation:
- 100%
- Service Experience:
- 100%
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+100 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Experiture?
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Marketing Management
Advanced Campaign Management
Community Marketing Management
Multi Channel Integration
Email Marketing Automation
Marketing Workflow Management
Marketing Analytics
Marketing Operations Management
Mobile Marketing Management
Advanced Data Segmentation
Marketing Asset Management
Vendor Capability Ratings
Usability and Intuitiveness
Quality of Features
Business Value Created
Availability and Quality of Training
Product Strategy and Rate of Improvement
Ease of IT Administration
Breadth of Features
Ease of Customization
Ease of Implementation
Ease of Data Integration
Vendor Support
Experiture Reviews

Jose L.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Mar 2023
Marketing solution tool to manage campaigns
Likeliness to Recommend
What differentiates Experiture from other similar products?
This tool is the best marketing automation solution and the best campaign management created specifically to create and take advantage of the data from your CRM in order to have a greater advantage in attracting and retaining the best customers, making the most marketing tools available to them. simpler than you have ever imagined off the ground, designing flexible and automated workflows and list building to intelligently group your customers
What is your favorite aspect of this product?
I like this tool for being a tool with a great marketing solution, with simple layouts designing flexible workflows, also creating fully developed customer experience with the best truly cross messaging between email channels, web, mobile, social networks, among many more sophisticated segmentation and creation tools of many are used and thus create lists to intelligently group their clients and thus achieve that they can reach the best buyers at the best indicated moment
What do you dislike most about this product?
This tool has what it takes to have a better marketing solution and achieving the best leads, so there is nothing I don't like about this tool besides that it attracts and retains customers.
What recommendations would you give to someone considering this product?
I recommend it because it allows us to comfortably and safely put the simplest marketing layouts on earth with fully developed experiences with truly cross-messaging between different channels, offering personalized marketing automation features and better customer engagement, it helps marketers creating automated multi-channel campaigns generating new leads qualifying and nurturing the best leads converting leads into opportunities and offers
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Efficient Service
Please tell us why you think this review should be flagged.

ronald b.
- Role: Finance
- Industry: Finance
- Involvement: IT Leader or Manager
Submitted Mar 2023
Customer experience marketing tool between connect
Likeliness to Recommend
What differentiates Experiture from other similar products?
marketing solution tool managing campaigns created to make the most of data to attract and retain business customers, which will allow users to easily create, launch, measure and optimize messaging between channels and different customers who are online what enables truly connected cross-channel customer experience includes a set of easy-to-use visual tools
What is your favorite aspect of this product?
I like this tool as it is the customer experience marketing engine that allows all users to create marketing programs such as individualized customer journey cycle that present better dynamic content for mobile web email, and the social networks that can be changed based on what they are viewing, includes an excellent set of easy-to-use visual tools and is also packed with powerful advanced features making it simple and intuitive.
What do you dislike most about this product?
I do not dislike this tool at all because it is based on the idea that marketing specialists allow users to create unified customer experiences without any problem. It is an excellent marketing tool.
What recommendations would you give to someone considering this product?
I recommend this tool as it offers an excellent marketing automation and campaign management solution created to leverage data to attract and retain many customers, enables truly connected cross-channel customer experiences, accumulating customer information from all your systems into a single data store securely and conveniently, while your marketing analytics are reflected in a real-time reporting environment
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Sarah J.
- Role: Industry Specific Role
- Industry: Construction
- Involvement: End User of Application
Submitted Jan 2023
Marketing on point with Experiture.
Likeliness to Recommend
What differentiates Experiture from other similar products?
Experiture offers us an email marketing tool that allows us to deploy, automate, and implement marketing plans. The email marketing tool is easy to navigate and has sophisticated marketing capabilities that are simple enough for a salesperson to use. This allows our teams to generate targeted, more limited and individualized campaigns.
What is your favorite aspect of this product?
The Experiture team offers excellent support and is always willing to help us get our campaigns live. They are a great source of knowledge and skills that can benefit almost any company. They are always willing to answer any questions and offer guidance, even if it's not regarding the Experiture platform. Overall, Experiture is a powerful software that provides teams with everything they need to manage and track their projects, as well as to implement effective marketing campaigns.
What do you dislike most about this product?
Not Much. I can however be overwhelming at first.
What recommendations would you give to someone considering this product?
Experiture provides both marketing and sales capabilities. This allows us to streamline our processes and achieve our goals more efficiently. Additionally, the graphical and intuitive interface makes it easy for the team to create and implement effective campaigns without the need for extensive technical knowledge.
Pros
- Reliable
- Enables Productivity
- Trustworthy
- Caring
Please tell us why you think this review should be flagged.
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