

What is D&B Rev.Up ABX?
Target the right buyers and personalize engagement across channels with account-based experiences at scale. D&B Rev.Up is the new open RevTech platform B2B marketers have been waiting for. D&B Rev.Up ABX, the first product on the platform, helps you grow revenue with unified data, targeted audiences, and personalize activations across channels. Plus, track your results. All powered by our industry-leading CDP - and with connectors to whatever Martech or Salestech you already use so you won’t be trapped in yet another tech silo.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
77 Likeliness to Recommend
2
Since last award
91 Plan to Renew
2
Since last award
78 Satisfaction of Cost Relative to Value
3
Since last award
Emotional Footprint Overview
- Product Experience:
- 83%
- Negotiation and Contract:
- 90%
- Conflict Resolution:
- 93%
- Strategy & Innovation:
- 86%
- Service Experience:
- 94%
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+87 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love D&B Rev.Up ABX?
Pros
- Respectful
- Trustworthy
- Effective Service
- Caring
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Data Security
Omnichannel Integration
Dashboards, Analytics and Reporting
Real Time Capabilities
Data Aggregation
Behavioral Triggers
CRM Integration
Data Enrichment
Vendor Capability Ratings
Ease of Implementation
Availability and Quality of Training
Product Strategy and Rate of Improvement
Ease of IT Administration
Vendor Support
Quality of Features
Business Value Created
Usability and Intuitiveness
Ease of Data Integration
Ease of Customization
Breadth of Features
D&B Rev.Up ABX Reviews
Shubham J.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Mar 2025
Unmatchable insights for right ICPs
Likeliness to Recommend
What differentiates D&B Rev.Up ABX from other similar products?
Unmatchable suite for Sales, anyone looking to make their team spend their time with right ICP this is surely a no brainer
What is your favorite aspect of this product?
Helps us with the right actionable data that helps the team prepare for the right accounts & right ICPs. Our team leverage it to spend most their research on right ICPs.
What do you dislike most about this product?
I wished it was a little cost efficient & made it easier to implement
What recommendations would you give to someone considering this product?
One of the best tools out there! Once you try it and get used to the data you need, this works magical
Pros
- Unique Features
- Efficient Service
- Inspires Innovation
- Caring
Please tell us why you think this review should be flagged.
Racquel S.
- Role: C-Level
- Industry: Transportation
- Involvement: Business Leader or Manager
Submitted Dec 2023
Every Business Owner Needs This
Likeliness to Recommend
What differentiates D&B Rev.Up ABX from other similar products?
Because of the value that it adds to your business. We all know that the business needs business credit and there is no better way to get your scores up that using D&B. They are the industry standard and when a company is considering lending money that is the first place they will check.
What is your favorite aspect of this product?
The favorite about the product is that its easy to use and that its the industry standard. So if you are going to spend money on your business you will look for the best return on your investment. And D&B offers the best return on investment for your business and its very easy to use so you have not excuse not to use it
What do you dislike most about this product?
Nothing, I think its perfect
What recommendations would you give to someone considering this product?
If you are a small business owner and intend to grow your business then you need this product. Its the industry standard and whenever you need to borrow money the first place they will check is D&B
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.

Glenn C.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Vendor Selection and Purchasing
Submitted Jul 2023
I find the data to be hit or miss
Likeliness to Recommend
What differentiates D&B Rev.Up ABX from other similar products?
Proprietary/unique data source. ...I question the reliability of the data though.
What is your favorite aspect of this product?
Proprietary/unique data source
What do you dislike most about this product?
Reliability of data
What recommendations would you give to someone considering this product?
Only use this as a second source of truth to augment
Pros
- Effective Service
- Trustworthy
- Efficient Service
- Caring
Cons
- Less Reliable
- Commodity Features
Please tell us why you think this review should be flagged.
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