What is Constant Contact?

Powerful email marketing made easy. With Constant Contact, you can create effective email marketing and other online marketing campaigns to meet your business goals.

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Awards & Recognition

Constant Contact won the following awards in the Email Marketing category

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Constant Contact Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Constant Contact.

87 Likeliness to Recommend

1
Since last award

90 Plan to Renew

87 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

+82 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Constant Contact?

8% Negative
5% Neutral
87% Positive

Pros

  • Security Protects
  • Respectful
  • Client Friendly Policies
  • Reliable

Feature Ratings

Average 84

Email Delivery

90

Auto-Responders

86

Campaign Management

86

SPAM Compliance

85

Basic Reporting and Analytics

85

Email Templates

83

Contact Database

83

Segmentation

83

Surveys and Polling

83

Content Authoring

83

Sales Intelligence & Conversion Rates

82

Vendor Capability Ratings

Average 82

Business Value Created

86

Ease of Implementation

86

Ease of IT Administration

84

Ease of Data Integration

84

Product Strategy and Rate of Improvement

84

Quality of Features

83

Usability and Intuitiveness

83

Availability and Quality of Training

82

Ease of Customization

80

Vendor Support

79

Breadth of Features

79

Constant Contact Reviews

Edwin R.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2023

complete solution for email marketing

Likeliness to Recommend

8 /10

What differentiates Constant Contact from other similar products?

Constant Contact has an intuitive and easy to use interface, making it ideal for businesses of all sizes and levels of marketing experience. It also offers a variety of tools for creating and sending email campaigns, including templates, email building, list segmentation, email automation and analytics. integrates with a variety of business tools, such as CRM, web analytics tools, and e-commerce platforms, allowing for better integration with your existing business infrastructure.

What is your favorite aspect of this product?

its variety of tools to help users create and manage email campaigns efficiently. These tools include an email design tool to create personalised content, a campaign tracking tool to understand how recipients interact with content, and an A/B testing tool to test different versions of an email to see which version works best.

What do you dislike most about this product?

its price. Although it offers a great set of tools, the cost of the service might be a bit high for some businesses with tight budgets. In addition, some users may find that mailing list prices can be high depending on the size of the list.

What recommendations would you give to someone considering this product?

I would recommend Constant Contact for its ease of use, wide range of features, integrations, resources and support, and experience in the market.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Moosin S.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2023

A User-Friendly Marketing Platform

Likeliness to Recommend

9 /10

What differentiates Constant Contact from other similar products?

Constant Contact is known for its user-friendly interface and wide range of email marketing features, including customizable templates, automation workflows, and integrations with social media platforms.

What is your favorite aspect of this product?

One of the standout features of Constant Contact is its integration with social media platforms, which allows you to schedule and publish posts across multiple channels from within the platform. This can save time and make it easier to manage your social media presence.

What do you dislike most about this product?

One potential drawback of Constant Contact is that it may not offer as many advanced features as some of the more comprehensive marketing platforms on the market.

What recommendations would you give to someone considering this product?

If you're looking for an easy-to-use email marketing platform with strong social media integration, Constant Contact is worth considering. It's particularly well-suited for small businesses and organizations with limited marketing budgets. Just keep in mind that it may not offer all of the advanced features of some other platforms.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Rose M.

  • Role: Industry Specific Role
  • Industry: Food and Beverage
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2022

Email marketing has become more professional.

Likeliness to Recommend

10 /10

What differentiates Constant Contact from other similar products?

If one of your next stages is to build your list, Constant Contact can aid in that growth via landing sites, leads from social media ads on Facebook and Instagram, and even SMS text messaging. The ideal software for assisting you in keeping in touch with those significant individuals who can have a great impact on our corporation is Constant Contact.

What is your favorite aspect of this product?

They can be effective, like any other email marketing tactic. It's simple to create emails for a quick email campaign. There are an abundance of template options and characteristics that allow for drag and drop. Additionally, compared to other clients, it appears that their email system is much more responsive. Additionally, their services are available for user registration, A/B Testing.

What do you dislike most about this product?

Being able to make changes despite being signed out of your account is the only annoying aspect. Before you go to save the modifications, you are unaware that your time has expired. Edge-to-edge designs were not possible, and the footer has less customization options than with our prior email program.

What recommendations would you give to someone considering this product?

I really appreciate how easy Constant Contact makes it to use their program for its main purpose of delivering email campaigns. By just pressing the "create" button, it will walk you through choosing the right campaign and then offer you free templates tailored to the kind of campaign you are running.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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