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What is Constant Contact?
Constant Contact is a digital marketing platform that makes email marketing easy. With Constant Contact, you can create effective email marketing and other online marketing campaigns to meet your business goals. From email to social marketing, time-saving automations to standout customer support, we help your business grab the attention — and revenue — it deserves.
Company Details
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Constant Contact Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Constant Contact.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
98 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Constant Contact?
Pros
- Respectful
- Trustworthy
- Fair
- Security Protects
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Marketing Automation
Customer Journey Modelling
Marketing Project Management
Marketing Analytics
Conversion Propensity Modeling
Mobile Marketing Management
Marketing Asset Management
Social Media Marketing Management
Opportunity Pipeline Tracking
Recommended Best Action
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Quality of Features
Usability and Intuitiveness
Vendor Support
Breadth of Features
Ease of Data Integration
Availability and Quality of Training
Product Strategy and Rate of Improvement
Ease of Customization
Ease of IT Administration
Also Featured in...
Marketing Automation - B2C
Score 8.8
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Email Marketing
Score 8.7
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Customer Relationship Management - Midmarket
Score 8.1
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Marketing Platforms - Midmarket
Score 7.9
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Constant Contact Reviews
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Adiratna D.
- Role: Sales Marketing
- Industry: Finance
- Involvement: End User of Application
Submitted Mar 2022
Interaction that fulfills email advertising needs
Likeliness to Recommend
What differentiates Constant Contact from other similar products?
Constant Contact is extremely simple to utilize, so you can truly prepare anybody to utilize it, which isn't generally the case w. email promoting devices. I have relatively little involvement in the HTML side so I was unable to address that. I believe it's less fitting for email crusades with more perplexing necessities except if you anticipate doing this in HTML. The simplified point of interaction, while instinctive, has restricted choices.
What is your favorite aspect of this product?
You can achieve a considerable amount utilizing the simplified connection point, so there is less custom HTML required. Simple to use for people who are not educated. Exceptionally fast transfer speed for contact records when contrasted and other email showcasing sellers. Simple to tweak contact records. Shows substantially more reliably across various email clients when contrasted and other email advertising sellers
What do you dislike most about this product?
An intuitive point of interaction can be buggy. For instance, when you haul in a part, here and there the email format continues to scroll, so you're not ready to drop in the part. Revealing is a piece of befuddling. There are 2 unique ways of getting too revealing and I accept just one of them permitted you to see click rates for installed joins. Limits on the simplified connection point. For instance, you're not ready to make a sidebar that traverses the whole length of the email, which was a solicitation from a client.
What recommendations would you give to someone considering this product?
Constant Contact is incredible while attempting to target explicit market sections. We ordinarily prefer to portion our lord list by area, yet in addition have item sections, also. They truly do give pre-made sections to get you going as well. We don't generally utilize their email developer, we view others as more adaptable, instinctive, and have more assortment. We truly do lean toward messaging from Constant Contact,
Pros
- Reliable
- Enables Productivity
- Unique Features
- Effective Service
Please tell us why you think this review should be flagged.
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Martina E.
- Role: Sales Marketing
- Industry: Finance
- Involvement: End User of Application
Submitted Mar 2022
Gets the basics of email marketing right.
Likeliness to Recommend
What differentiates Constant Contact from other similar products?
Constant Contact offers an efficient email automation infrastructure. We have leveraged on this to automatically engage customers , when they make specific purchase decisions on our website or mobile applications , it has become handy for segmentation purposes and most helpful for increasing our email list whenever we have had active campaigns on Facebook or on Instagram.
What is your favorite aspect of this product?
Constant Contact has a very effective and intuitive mobile application. It has been helpful because it makes it possible to track and follow our active email campaigns from the comfort of my mobile phone. Most handy when I have been on the move.
What do you dislike most about this product?
The drag and drop approach to template customisation and design on Constant Contact is buggy. The has meant expecting frequent glitches when customizing templates. Our workaround obviously has been to import our own template into Constant Contact as against using the ones it provides in its library.
What recommendations would you give to someone considering this product?
As far as continuous interaction with customers is concerned , Constant Contact does all of the basics right.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
![](https://cdn-public.softwarereviews.com/production/profile_image/1914813/original/1914813.jpg?1704219269)
Valerie A.
- Role: Sales Marketing
- Industry: Finance
- Involvement: End User of Application
Submitted Mar 2022
Key catalyst to our email marketing success.
Likeliness to Recommend
What differentiates Constant Contact from other similar products?
When it comes to mobile marketing, Constant Contact does very well. Its support for mobile marketing has made it convenient to track and follow our marketing campaigns using the Constant contact mobile application. Interestingly, this is not very common with top alternative email marketing platforms out there, but I do think that Constant Contact is able to achieve this , simply due to the simplicity of its product, which a lot of other tools simply do not have.
What is your favorite aspect of this product?
I like the mobile-friendly nature of default templates which Constant Contact makes available to us. Asides the templates being mobile friendly, they are also compatible with most device screen sizes, which is a key expectation with email marketing.
What do you dislike most about this product?
Constant Contact is quite limited in the area of integrations with third party software platforms . While it does integrate with a few tools we use in-house, one still does get the feeling , that it can do better.
What recommendations would you give to someone considering this product?
Not a complex email marketing tool and I think while this does come with obvious limitations, it generally does a good email marketing job for us.
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Security Protects
Please tell us why you think this review should be flagged.
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