What is Constant Contact?

Powerful email marketing made easy. With Constant Contact, you can create effective email marketing and other online marketing campaigns to meet your business goals.

Company Details

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Awards & Recognition

Constant Contact won the following awards in the Email Marketing category

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Constant Contact Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Constant Contact.

87 Likeliness to Recommend

1
Since last award

90 Plan to Renew

87 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

+82 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Constant Contact?

8% Negative
5% Neutral
87% Positive

Pros

  • Security Protects
  • Respectful
  • Client Friendly Policies
  • Reliable

Feature Ratings

Average 84

Email Delivery

90

Auto-Responders

86

Campaign Management

86

SPAM Compliance

85

Basic Reporting and Analytics

85

Email Templates

83

Contact Database

83

Segmentation

83

Surveys and Polling

83

Content Authoring

83

Sales Intelligence & Conversion Rates

82

Vendor Capability Ratings

Average 82

Business Value Created

86

Ease of Implementation

86

Ease of IT Administration

84

Ease of Data Integration

84

Product Strategy and Rate of Improvement

84

Quality of Features

83

Usability and Intuitiveness

83

Availability and Quality of Training

82

Ease of Customization

80

Vendor Support

79

Breadth of Features

79

Constant Contact Reviews

Ruby G.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Jul 2022

Easy to use and a very effective product

Likeliness to Recommend

8 /10

What differentiates Constant Contact from other similar products?

Constant Contact is an email marketing software provider. It offers cloud-based email marketing solutions to small businesses and nonprofits. Its main features include email analytics, automated email campaigns, and advanced automation tools.

What is your favorite aspect of this product?

Like most email marketing solutions, Constant Contact can be purchased as either a one-time purchase or as part of an ongoing subscription plan. The one-time purchase option provides access to all of the software's features for one year. The subscription model allows users to choose the length of their subscription based on their needs, and then automatically renews each month until canceled. Both options come with access to Constant Contact’s extensive library of templates, which can be used to design any type of email campaign.

What do you dislike most about this product?

It should introduce more features soon.

What recommendations would you give to someone considering this product?

Constant Contact helps you to keep track of all your emails, mailing lists and contacts in one place. It also allows you to automatically tailor your messages depending on what recipients have previously engaged with. Constant Contact is especially useful because it integrates with the other tools listed above, so you can easily manage the entire process from start to finish. It makes it easy to segment your campaign based on recipient type (ex: business owners vs. regular customers), save time by automating repetitive tasks like sending out newsletters, and even search for contacts based on attributes like location, company size or industry

Pros

  • Efficient Service
  • Effective Service
  • Caring
  • Saves Time

James P.

  • Role: Sales Marketing
  • Industry: Retail
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jul 2022

"Ultimate online marketing suite."

Likeliness to Recommend

8 /10

What differentiates Constant Contact from other similar products?

Constant Contact's enrollment process is straightforward, and even 1st-time users may start using it right away. It also has several useful capabilities, including the ability to create registration forms, build sales funnels, and even manage online polls. They have just changed their pricing model recently, demonstrating that they value user feedback. Constant Contact's system is simple to use, packed with features, and extremely attentive to all of our requirements from entry-level email marketing assistance.

What is your favorite aspect of this product?

We utilize Constant Contact to deliver daily alerts to the clients who are most enthusiastic about receiving our newest improvements and stories. With some clicks, we may rapidly send the very same email to multiple people at the same time. This program assists us in optimizing our work, energy, and assets. Constant Contact's graphic editor allows creating eye-catching customized emails a breeze. Their extensive functionalities enable our creative types and web developers to easily create unique themes. The company's Premium Help Service — which costs $50 per month and includes first-in-line customer assistance .

What do you dislike most about this product?

Though building marketing email campaigns is drag-&-drop, it feels constrained in respect to more versatile and infinite template creation because it includes a few preset designs that are changeable to a certain level. Although it's fantastic for beginners, I don't like how I can't see my home page, for example, would appear until it's posted since I'm too busy creating the required modifications to the design.

What recommendations would you give to someone considering this product?

Constant Contact is the route to choose if you would like a comprehensive internet business platform that is extremely reasonable and includes a lot of options, fantastic for the novice and very decent for the expert marketer depending on its pricing. Recommended!

Pros

  • Trustworthy
  • Saves Time
  • Respectful
  • Acts with Integrity

Alice D.

  • Role: C-Level
  • Industry: Energy
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jul 2022

Constant Contact increase our sales

Likeliness to Recommend

10 /10

What differentiates Constant Contact from other similar products?

Constant Contact is the most user-friendly email service I've tried, and their templates always appear polished and expert.

What is your favorite aspect of this product?

The quality of their client service is unparalleled. Never once have I had to worry about talking to an employee who was rude or lacked information about the items or services they were selling. I am not the most tech-savvy person, yet I never feel overwhelmed when I need to contact for help.

What do you dislike most about this product?

In terms of functionality, I don't dislike anything about them. The platform's steep price tag is the only drawback for me.

What recommendations would you give to someone considering this product?

Constant Contact is the way to go if you want an all-in-one internet business solution that won't break the bank but yet has plenty of features for both novice and seasoned marketers.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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