What is Constant Contact?

Powerful email marketing made easy. With Constant Contact, you can create effective email marketing and other online marketing campaigns to meet your business goals.

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Awards & Recognition

Constant Contact won the following awards in the Email Marketing category

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Constant Contact Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Constant Contact.

87 Likeliness to Recommend

1
Since last award

90 Plan to Renew

87 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

+82 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Constant Contact?

8% Negative
5% Neutral
87% Positive

Pros

  • Security Protects
  • Respectful
  • Client Friendly Policies
  • Reliable

Feature Ratings

Average 84

Email Delivery

90

Auto-Responders

86

Campaign Management

86

SPAM Compliance

85

Basic Reporting and Analytics

85

Email Templates

83

Contact Database

83

Segmentation

83

Surveys and Polling

83

Content Authoring

83

Sales Intelligence & Conversion Rates

82

Vendor Capability Ratings

Average 82

Business Value Created

86

Ease of Implementation

86

Ease of IT Administration

84

Ease of Data Integration

84

Product Strategy and Rate of Improvement

84

Quality of Features

83

Usability and Intuitiveness

83

Availability and Quality of Training

82

Ease of Customization

80

Vendor Support

79

Breadth of Features

79

Constant Contact Reviews

Anna J.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2022

One stop shop for your email and posting needs.

Likeliness to Recommend

10 /10

What differentiates Constant Contact from other similar products?

Constant Contact provides technologies that make digital marketing easier to use and more effective. Constant Contact strives to assist users in creating solid connections and producing results, whether those results include increasing sales, expanding a customer base, or engaging an audience. With the use of landing sites, lead marketing on social media, and audience expansion, we have quickly built our list.

What is your favorite aspect of this product?

I enjoy how simple it is to layout and design your own e-blat before viewing all of your selections in preview mode on PC, mobile, etc. I'm not sure how it stacks up against other platforms however I've found that using the email capabilities on other CRM and relational database platforms is neither as effective nor as visually appealing.

What do you dislike most about this product?

I don't like the dashboard's design at all. I would prefer if the campaigns were sorted in a manner more akin to a windows explorer. It would be really useful if all the campaigns and address books could be viewed arranged in folder view. I dislike having to scroll forever in search of anything or hope I can find it by name.

What recommendations would you give to someone considering this product?

Constant Contact is incredibly user-friendly and straightforward. Particularly if you've never used a mass email platform before, it offers many more capabilities and advantages than other applications and is one of the simplest platforms to use. This program has been used by me for the past four years, and I want to keep using it.

Pros

  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Harry E.

  • Role: Sales Marketing
  • Industry: Manufacturing
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2022

Convenient platform

Likeliness to Recommend

10 /10

What differentiates Constant Contact from other similar products?

In order to increase engagement and outcomes for our business, we are now able to contact with individuals wherever they are via SMS, email, or social media, all from a single platform. In other words, it has helped us strengthen our relationships with customers. Additionally, it is simple to keep track of which contacts received, opened, and read each email.

What is your favorite aspect of this product?

The ease is great. If you use Constant Contact for social networks, you only need to make one post and connect the accounts you require. If you use Constant Contact for email, you may send one email to thousands of recipients by building a running list that you can add to. It's quite simple, and the outcomes are truly amazing.

What do you dislike most about this product?

It can be difficult to change some formatting, particularly the gap above and below blocks. Additionally, I've only recently started using event marketing. Understanding how to send follow-up emails to different groups that had answered proved to be very challenging. Additionally, only a select few of the event participant information fields would download.

What recommendations would you give to someone considering this product?

Our main method of reaching out to our network and audience through email blasts is being solved with the aid of Constant Contact. For every blast, they provide the greatest analytics and reports, which allow us to make adjustments and develop new or alternative material that is better suited for our target demographic.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Kate B.

  • Role: Sales Marketing
  • Industry: Retail
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2022

"Excellent tool but a bit expensive."

Likeliness to Recommend

8 /10

What differentiates Constant Contact from other similar products?

This application stands out from the crowd because it is simple to learn and adapt to the needs of the user, and it provides a valuable customer service.

What is your favorite aspect of this product?

Constant Contact's best feature is that it's quite simple to use. In addition, I appreciate being able to send emails, post to all of our social media platforms, and run Google ads from a single, centralized location. That was a really well-written and informative report.

What do you dislike most about this product?

Regarding issues with Constant Contact, I haven't had too many. Some methods of managing one's contact list could be simpler to employ. Additionally, more blank templates are required.

What recommendations would you give to someone considering this product?

I highly recommend this program due to its excellent features that make interacting with a large group of people simple. The management of social media networks is made very straightforward by the ease with which email marketing campaigns can be set up and scheduled.

Pros

  • Reliable
  • Unique Features
  • Efficient Service
  • Effective Service

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