Constant Contact Logo
Constant Contact Logo
Constant Contact, Inc.

Constant Contact

Composite Score
8.7 /10
CX Score
8.7 /10

What is Constant Contact?

Constant Contact is a digital marketing platform that makes email marketing easy. With Constant Contact, you can create effective email marketing and other online marketing campaigns to meet your business goals. From email to social marketing, time-saving automations to standout customer support, we help your business grab the attention — and revenue — it deserves.

Company Details

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Awards & Recognition

Constant Contact won the following awards in the Email Marketing category

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Constant Contact Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Constant Contact.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

87 Likeliness to Recommend

1
Since last award

90 Plan to Renew

87 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+83 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Constant Contact?

7% Negative
5% Neutral
88% Positive

Pros

  • Security Protects
  • Client Friendly Policies
  • Reliable
  • Trustworthy

Feature Ratings

Average 85

Email Delivery

90

Campaign Management

86

Auto-Responders

86

SPAM Compliance

85

Basic Reporting and Analytics

85

Segmentation

84

Email Templates

84

Contact Database

84

Surveys and Polling

83

Content Authoring

82

Sales Intelligence & Conversion Rates

82

Vendor Capability Ratings

Average 83

Business Value Created

86

Ease of Implementation

86

Ease of IT Administration

85

Product Strategy and Rate of Improvement

84

Ease of Data Integration

84

Quality of Features

83

Usability and Intuitiveness

83

Availability and Quality of Training

82

Vendor Support

80

Ease of Customization

80

Breadth of Features

79

Constant Contact Reviews

Douglas C.

  • Role: C-Level
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2024

Great email marketing tool for any business

Likeliness to Recommend

8 /10

What differentiates Constant Contact from other similar products?

Creating and distributing email marketing campaigns is a breeze with Constant Contact. Both the platform and the support of the team have always been there for me when I needed them. You can activate targeting and develop contacts with various settings.

What is your favorite aspect of this product?

I love how much time it saves me and how much more professional it looks compared to regular email. During business hours, it's great that someone can respond to my chat request fairly quickly. Acquiring new clients is very simple.

What do you dislike most about this product?

If Constant Contact were to increase the frequency of their email newsletters, I would really like them to include helpful tips on how to create efficient email templates and what to write in them.

What recommendations would you give to someone considering this product?

I particularly love the drag and drop feature. Instead of starting with a blank canvas, Constant Contact provides a collection of pre-designed email templates. I really like this feature. Those who like to customize their email designs can also find blank templates to work with. Constant Contact has top-notch customer service. They go out of their way to be helpful and friendly. We keep our clients informed about industry news using Constant Contact at least once or twice a month.

Pros

  • Reliable
  • Efficient Service
  • Acts with Integrity
  • Transparent

Rancy B.

  • Role: Information Technology
  • Industry: Not for Profit
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Jan 2024

Great Features

Likeliness to Recommend

9 /10

What differentiates Constant Contact from other similar products?

Ease of Use: Constant Contact has been praised for its user-friendly interface, making it accessible to users with varying levels of technical expertise. The platform offers drag-and-drop features, making it easy to create and customize email campaigns without advanced coding skills. Template Selection: Constant Contact provides a wide variety of professionally designed templates that users can easily customize to match their brand. These templates cover various industries and types of email campaigns.

What is your favorite aspect of this product?

Ease of Use Template Selection

What do you dislike most about this product?

Pricing Structure: Some users find that Constant Contact's pricing can be relatively higher compared to other email marketing platforms, especially for businesses with large subscriber lists. Limited Marketing Automation: While Constant Contact offers basic marketing automation features, it might not be as robust or advanced as some dedicated marketing automation platforms. Businesses with complex automation needs may find the capabilities somewhat limited.

What recommendations would you give to someone considering this product?

Review Pricing Structure: Understand Constant Contact's pricing structure and how it aligns with your budget. Consider factors such as the number of subscribers, the features included in each plan, and any additional costs. Compare pricing with other email marketing platforms to ensure it fits your financial constraints.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Anne H.

  • Role: C-Level
  • Industry: Retail
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2023

Poor customer support, difficult to cancel

Likeliness to Recommend

3 /10

What differentiates Constant Contact from other similar products?

Initially, it was easy to create email campaigns, although editing photos and getting things to look attractive proved tricky. The ability to copy the HTML code of the campaigns for use in other programs was very attractive, but that feature disappeared.

What is your favorite aspect of this product?

No favorite feature

What do you dislike most about this product?

I tried for months to cancel the subscription. They require a phone call to cancel, but I was kept on hold every time and would give up after nearly an hour of waiting each time. Email contact information is buried deep in a series of FAQs, and the "call back" feature in chat does not appear when you select "cancel service" or "billing" as an inquiry option. I felt as though they were deliberately trying to make it very difficult to cancel the service. I ended up putting a block on my credit card.

What recommendations would you give to someone considering this product?

For price, features, and poor customer support, I would not recommend this product at all.

Pros

  • Helps Innovate
  • Unique Features
  • Over Delivered
  • Security Protects

Cons

  • Less Efficient Service
  • Less Effective Service
  • Less Caring

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