Constant Contact, Inc.

Constant Contact

Composite Score

8.7 /10

CX Score

8.7 /10

118 Reviews Write a Review

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What is Constant Contact?

Constant Contact is a digital marketing platform that makes email marketing easy. With Constant Contact, you can create effective email marketing and other online marketing campaigns to meet your business goals. From email to social marketing, time-saving automations to standout customer support, we help your business grab the attention — and revenue — it deserves.

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Awards & Recognition

Constant Contact won the following awards in the Email Marketing category

Filter By

2 Top Rated Capabilities

0 Top Rated Features

Latest Award, 2024

6 Top Rated Capabilities

5 Top Rated Features

2023

3 Top Rated Capabilities

4 Top Rated Features

2022

Constant Contact Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Constant Contact.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

87 Likeliness to Recommend

1
Since last award

90 Plan to Renew

87 Satisfaction of Cost Relative to Value

1
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+83 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Constant Contact?

7% Negative

5% Neutral

88% Positive

Pros

Security Protects
Client Friendly Policies
Reliable
Trustworthy

Feature Ratings

Average 85

Email Delivery

Campaign Management

Auto-Responders

SPAM Compliance

Basic Reporting and Analytics

Segmentation

Email Templates

Contact Database

Surveys and Polling

Content Authoring

Sales Intelligence & Conversion Rates

Vendor Capability Ratings

Average 83

Business Value Created

Ease of Implementation

Ease of IT Administration

Product Strategy and Rate of Improvement

Ease of Data Integration

Quality of Features

Usability and Intuitiveness

Availability and Quality of Training

Vendor Support

Ease of Customization

Breadth of Features

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Marketing Automation - B2C

Score 8.6

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Marketing Automation - B2B

Score 8.6

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Customer Relationship Management - Midmarket

Score 8.2

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Marketing Platforms - Midmarket

Score 7.9

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Constant Contact Reviews

Nancy M.

Role: Information Technology
Industry: Technology
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted May 2021

Excellent software for creating newsletters

Likeliness to Recommend

7 /10

What differentiates Constant Contact from other similar products?

It is much more than just email software, it has allowed us to create emails and programs in a professional way, especially to obtain an improvement in terms of analysis and adjustments, there are also excellent tools to ensure that newsletters are compatible with mobile devices , this platform also provides value-added features such as database management options, performance improvement tips, and analytical feedback, it has been my go-to source for email marketing for years.

What is your favorite aspect of this product?

I like the efficiency of the reports and statistics and the automations are great, I also love the templates that are pre-made because they are easy to manipulate or edit to look like your business, it has a simple interface and great customer service teams. customer to help you, I also love the fact that they already have pre-saved templates for you to choose from, I also like that we can keep a sequential check on our marketing data to continue with graphics, images and videos, it is practical to use, its manageability is flexible and all in one place.

What do you dislike most about this product?

Sometimes it is difficult to change the configuration of the designs of an email, it is also annoying that some companies block the entry of these emails.

What recommendations would you give to someone considering this product?

It is a very good option for someone who is just starting with email systems, this is the ideal tool for that type of user, I highly recommend it.

Pros

Helps Innovate
Enables Productivity
Efficient Service
Client Friendly Policies

Josh W.

Role: Sales Marketing
Industry: Retail
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Mar 2021

Best Email Marketing Software

Likeliness to Recommend

9 /10

What differentiates Constant Contact from other similar products?

Creating and tracking marketing campaigns is easy with this tool. It offers powerful and useful features.

What is your favorite aspect of this product?

First, I like the dashboard which offers useful features and everything is where you would expect it to be. Using the tool requires no prior training Customizing the tool is easy and cost of integration was relatively affordable as well.

What do you dislike most about this product?

While it is affordable, it is not the best in the market. There are other pricey tools which are more resourceful.

What recommendations would you give to someone considering this product?

This is one tool that I would advise any business to try. It works well when it comes to handling email marketing more email campaigns

Pros

Helps Innovate
Continually Improving Product
Reliable
Trustworthy

Patricia K.

Role: Industry Specific Role
Industry: Other
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Jan 2021

A nice tool for marketing.

Likeliness to Recommend

10 /10

What differentiates Constant Contact from other similar products?

It is very cheap and affordable compared to the other softwares.

What is your favorite aspect of this product?

I like it since it is a nice tool when it comes to email marketing. It is also user friendly and easy to use.

What do you dislike most about this product?

Honestly i have nothing that i dislike towards this great software.

What recommendations would you give to someone considering this product?

To give it a try sine it never disappoints.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Constant Contact

What is Constant Contact?

Company Details

Book a Free Demo Today!

Awards & Recognition

Constant Contact Ratings

87 Likeliness to Recommend

1 Since last award

90 Plan to Renew

87 Satisfaction of Cost Relative to Value

1 Since last award

Emotional Footprint Overview

+83 Net Emotional Footprint

How much do users love Constant Contact?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Email Delivery The ability to send email to large number of recipients at-scale.

Campaign Management Email campaign management is a sequence of marketing efforts that contacts multiple recipients and are designed to reach out to subscribers at the best time.

Auto-Responders The ability to send an automated email to new contacts, interact when subscribers engage with previous emails, and auto-respond when they join a new list.

SPAM Compliance The ability to actively manage compliance with spam-related legislation, for example, providing opt-out capabilities.

Basic Reporting and Analytics The ability to measure metrics related to CRM/emails/campaigns.

Segmentation The ability to segregate mailing list based on criteria. Example, demographics, location, target market, existing or new customers.

Email Templates The ability to create and curate email templates based off of approved brand standards.

Contact Database The ability for basic CRM capabilities - information about email subscribers, leads, and customers in a centralized location.

Surveys and Polling Ability to survey customers and gather feedback.

Content Authoring The ability to create emails including body copy, ability to include graphics and test the content view.

Sales Intelligence & Conversion Rates The ability to track conversion rates and ROI from email campaigns.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Also Featured in...

Marketing Automation - B2C

Marketing Automation - B2B

Customer Relationship Management - Midmarket

Marketing Platforms - Midmarket

Constant Contact Reviews

Nancy M.

Excellent software for creating newsletters

Likeliness to Recommend

Pros

Josh W.

Best Email Marketing Software

Likeliness to Recommend

Pros

Patricia K.

A nice tool for marketing.

Likeliness to Recommend

Pros

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Feature Ratings

Email Delivery

Campaign Management

Auto-Responders

SPAM Compliance

Basic Reporting and Analytics

Segmentation

Email Templates

Contact Database

Surveys and Polling

Content Authoring

Sales Intelligence & Conversion Rates

Vendor Capability Ratings

Business Value Created

Ease of Implementation

Ease of IT Administration

Product Strategy and Rate of Improvement

Ease of Data Integration

Quality of Features

Usability and Intuitiveness

Availability and Quality of Training

Vendor Support

Ease of Customization

Breadth of Features