Campaign Monitor by Marigold Logo Award Winner Product Badge
Campaign Monitor by Marigold Logo Award Winner Product Badge
Marigold

Campaign Monitor by Marigold

Composite Score
8.8 /10
CX Score
9.1 /10
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In Partnership With SelectHub

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Category
Campaign Monitor by Marigold
8.8 /10

What is Campaign Monitor by Marigold?

Campaign Monitor by Marigold is email marketing software with drag-and-drop simplicity. Campaign Monitor gives you everything you need to run beautifully-designed, professional email marketing campaigns to grow your business. You'll design and send captivating messages with ease using Campaign Monitor by Marigold. Businesses around the world leverage our modern, uncomplicated workflows to send email and SMS campaigns that increase engagement and inspire audiences to take action.

Company Details

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Awards & Recognition

Campaign Monitor by Marigold won the following awards in the Email Marketing category

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Campaign Monitor by Marigold Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Campaign Monitor by Marigold.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

96 Plan to Renew

91 Satisfaction of Cost Relative to Value


Emotional Footprint Overview

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Emotional Footprint Overview

Product Experience:
97%
Negotiation and Contract:
97%
Conflict Resolution:
99%
Strategy & Innovation:
97%
Service Experience:
100%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+98 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Campaign Monitor by Marigold?

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0% Negative
4% Neutral
96% Positive

Pros

  • Trustworthy
  • Efficient Service
  • Effective Service
  • Caring

Feature Ratings

Average 88

Email Delivery

91

Basic Reporting and Analytics

89

Campaign Management

89

Surveys and Polling

88

Mobile Optimized

88

SPAM Compliance

88

Sales Intelligence & Conversion Rates

88

Segmentation

88

Dynamic Content

87

A/B Testing

87

Email Templates

87

Vendor Capability Ratings

Average 87

Ease of Implementation

89

Usability and Intuitiveness

88

Breadth of Features

87

Business Value Created

87

Quality of Features

87

Vendor Support

87

Ease of Customization

86

Ease of IT Administration

86

Ease of Data Integration

86

Availability and Quality of Training

85

Product Strategy and Rate of Improvement

84

Campaign Monitor by Marigold Reviews

Fedor L.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2024

Superior leads can increase sales opportunities

Likeliness to Recommend

9 /10

What differentiates Campaign Monitor by Marigold from other similar products?

We have found that using Campaign Monitor's customizable subscription forms has become an invaluable tool for creating personalized subscription forms that help us expand our lead database with ideal customer profiles showing a propensity to buy. We simplify subscriptions on our website and landing pages by using Campaign Monitor's embeddable form templates, which include pop-ups, slides, and banners. Our templates offer customizable form fields, incentives such as content upgrades, and behavioral targeting options to create versions that cater to customers' browsing habits.

What is your favorite aspect of this product?

Campaign Monitor's form capabilities are a game-changer for any marketing team seeking to capture more leads automatically across the buyer's journey. We confidently recommend them for generating and nurturing new contacts into viable opportunities at scale. For instance, a form that slides in when scrolling is triggered provides finance leads visiting pricing pages with an exclusive white paper. Similarly, a popup on product pages prompts engineers to subscribe for tech specs. The forms validate in real-time and store data directly into Campaign Monitor for instant access.

What do you dislike most about this product?

Although form creation may have some learning curves, Campaign Monitor simplifies the complexities of technically implementing, managing, and customizing high-converting forms. With tailored subscription forms actively bringing in quality leads 24/7, you can focus more energy on value-driving campaigns instead of lead generat

What recommendations would you give to someone considering this product?

By attaching subscriber segments and tags to the scenes, you can filter and export lead lists instantly based on criteria such as form variation, page visited, and requested content. This allows you to prioritize follow-ups for sales. Tracking form performance over time will even enable optimization, such as testing different titles or offers.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity

Kristina A.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2024

The easiest way to create an email campaign

Likeliness to Recommend

8 /10

What differentiates Campaign Monitor by Marigold from other similar products?

My team used Campaign Monitor to create a beautiful template with the latest capabilities. Considering how basic the template was, the clickable link worked well and didn't detract too much from the visual element we used.

What is your favorite aspect of this product?

Campaign management, lead tracking, and newsletter production are just a few of the tools that can improve the effectiveness of the marketing department, and I really appreciate them. For simple emails, I like how easy it is to use. My teams were able to make the emails we sent to large populations much easier and faster. The crew that responded so quickly to our distress call is another of my favorites.

What do you dislike most about this product?

You can't see if other teams are using the same platform and there aren't many options for designing and editing.

What recommendations would you give to someone considering this product?

One of its greatest features is the time and effort it saves users by making it easier to compose, send, and track emails. Because it is easy to use, the campaign monitor not only saves time but also improves efficiency. Managing your contact list is also very simple.

Pros

  • Helps Innovate
  • Reliable
  • Unique Features
  • Efficient Service

Makandi M.

  • Role: Sales Marketing
  • Industry: Gaming and Hospitality
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2024

A formidable Email Marketing Software.

Likeliness to Recommend

9 /10

What differentiates Campaign Monitor by Marigold from other similar products?

It has an intuitive and user-friendly interface making it easy to use and navigate. It's very cost-effective. It enhance great email marketing.

What is your favorite aspect of this product?

It's simple to send personalized messages to the right target audience with this tool. It is simple to create and run marketing campaigns in multiple platforms with Campaign Monitor. It is simple to track, monitor and measure campaign performance with this tool. It is simple to engage with our customers seamlessly using this tool while building long-lasting customers relationships. It enables ease to streamline and automate marketing activities.

What do you dislike most about this product?

I lack anything that is regrettable with Campaign Monitor as it meets all my objectives and needs.

What recommendations would you give to someone considering this product?

It's worth having for great email marketing.

Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Trustworthy

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