Buffer Logo Award Winner Product Badge
Buffer Logo Award Winner Product Badge
Buffer Inc

Buffer

8.9 /10
Category
Buffer
8.9 /10

What is Buffer?

A better way to manage social media for your business. Buffer makes it easy to manage your business's social media accounts. Schedule posts, analyze performance, and collaborate with your team — all in one place.

Company Details


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Awards & Recognition

Buffer won the following awards in the Social Media Management - Enterprise category

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Buffer Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Buffer.

88 Likeliness to Recommend

91 Plan to Renew

1
Since last award

86 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

+89 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Buffer?

3% Negative
6% Neutral
91% Positive

Pros

  • Efficient Service
  • Trustworthy
  • Saves Time
  • Respectful

Feature Ratings

Average 85

Social Media Channel Integration Outbound

89

Campaign Execution

89

Social Media Channel Integration Inbound

89

Social Moderation and Workflow Management

88

Social Post Archival

88

Dashboards and Visualization

86

Social Asset Management

85

Social Response Management

85

Trend Analysis

81

Contextual Analysis

80

Sentiment Analysis

79

Vendor Capability Ratings

Average 85

Ease of Implementation

90

Ease of Data Integration

89

Quality of Features

88

Ease of IT Administration

86

Usability and Intuitiveness

86

Business Value Created

85

Ease of Customization

85

Availability and Quality of Training

85

Vendor Support

81

Product Strategy and Rate of Improvement

81

Breadth of Features

81

Buffer Reviews

Maikol T.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2020

Buffer is the perfect automation

Likeliness to Recommend

10 /10

What differentiates Buffer from other similar products?

Many other similar sites tend to show deceptive offers something that Buffer does not do, because an offer that makes an offer that is real, I also realized that when automating it complies with publishing at the exact time indicated, while there are others that give error and one ends up losing the publication scheduled at the time

What is your favorite aspect of this product?

What I love about Buffer is that I can trust my social networks with my eyes closed, especially for safety and for the good work it offers, the platform is very fast, stable and the design quite beautiful, also the support responds quickly and excellent quality. It is also one of the most used services among the competition that is dedicated to the same as Buffer

What do you dislike most about this product?

I don't like it is the cost to access certain features, I find it a bit expensive. But it still does not mean that it is not a good service, that it can really cost a little more. Sometimes the website tends to hang but refreshing the tab solves it.

What recommendations would you give to someone considering this product?

If you need to organize a social network efficiently, fairly and with enough professionalism you must use Buffer, learning to use this platform is quite interesting and very practical, in these times that everything is online, using this platform is almost mandatory to undertake some business or something similar.

Pros

  • Enables Productivity
  • Trustworthy
  • Unique Features
  • Efficient Service

Radcliffe B.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2020

Social media automation has never been easier

Likeliness to Recommend

9 /10

What differentiates Buffer from other similar products?

The big difference from Buffer and other services is that other similar services are very expensive and often slow, or give errors when scheduling a publication or when it is published, it can give an error.

What is your favorite aspect of this product?

What I like the most about Buffer is its simplicity of use, very easy, very intuitive, simple website, visually pleasing, and stable enough to trust our social networks and leave several previously scheduled publications. It has never happened to me that it is not published at the right time, it is always very reliable

What do you dislike most about this product?

What I like the least is the cost of their medium and high plans. It seems a bit high to me, although if we compare quality and price, I would pay it but it would be on the line. We also have that we are limited in publications, but it is something that has a solution so far and it is paying for membership.

What recommendations would you give to someone considering this product?

I could recommend to people who want to publish in bulk, upgrade to a paid membership so that they do not have limitation problems, and thus be able to publish at the time they want in amounts they want. You can connect many social networks, such as LinkedIn, Twitter, Instagram, Facebook and many others, but only name the most important ones in my opinion.

Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Efficient Service

Emanuele C.

  • Role: C-Level
  • Industry: Healthcare
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2020

Very good social tool

Likeliness to Recommend

8 /10

What differentiates Buffer from other similar products?

Facebook group posting lacks

What is your favorite aspect of this product?

User friendly

What do you dislike most about this product?

Licensing per month costs

What recommendations would you give to someone considering this product?

It's very nice, but first try it with the free version

Pros

  • Performance Enhancing
  • Enables Productivity
  • Trustworthy
  • Saves Time

Cons

  • Vendor Friendly Policies
  • Vendor's Interest First
  • Less Generous

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