Brevo Customer Reviews 2025 | SoftwareReviews

Brevo

Composite Score

8.9 /10

CX Score

9.1 /10

78 Reviews Write a Review

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What is Brevo?

Brevo is an all-in-one platform to manage your customer relationships via Email, SMS, Chat and moreBrevo (formerly SendinBlue) is a self service solution for companies to send emails and SMS. Born of the need to effectively and easily manage marketing campaigns independently, Brevo is for both beginners and advanced users.

Company Details

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Awards & Recognition

Brevo won the following awards in the Email Marketing category

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2024 Emotional Footprint Champion

Latest Award, 2024

4 Top Rated Capabilities

5 Top Rated Features

2024

2 Top Rated Capabilities

3 Top Rated Features

2023

0 Top Rated Capabilities

4 Top Rated Features

2022

Brevo Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Brevo.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

98 Plan to Renew

1
Since last award

92 Satisfaction of Cost Relative to Value

1
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Brevo?

1% Negative

4% Neutral

95% Positive

Pros

Respectful
Trustworthy
Transparent
Includes Product Enhancements

Feature Ratings

Average 85

Email Delivery

Sales Intelligence & Conversion Rates

Contact Database

SPAM Compliance

Segmentation

Basic Reporting and Analytics

Campaign Management

Text Messaging

Content Authoring

A/B Testing

Mobile Optimized

Vendor Capability Ratings

Average 84

Business Value Created

Ease of IT Administration

Ease of Implementation

Availability and Quality of Training

Breadth of Features

Usability and Intuitiveness

Ease of Data Integration

Vendor Support

Product Strategy and Rate of Improvement

Quality of Features

Ease of Customization

Also Featured in...

Marketing Automation - B2B

Score 8.9

View Brevo in this category (opens in a new tab)

SMS Marketing

Score 8.8

View Brevo in this category (opens in a new tab)

Brevo Reviews

Daniel Ernesto R.

Role: Sales Marketing
Industry: Other
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Oct 2022

We keep in regular contact with our users

Likeliness to Recommend

9 /10

What differentiates Brevo from other similar products?

Sendinblue is a cloud-based marketing communication software that performs tasks related to the governance of marketing automation, email campaigns, transactional emails and SMS messages. It is crafted to be an all-in-one tool for all digital marketing needs.

What is your favorite aspect of this product?

I use Sendinblue's transactional email service to meet my clients' needs and add a professional touch to my services. Sendinblue is great for small businesses getting started with email marketing. It's easy to set up, the plans are flexible and there is plenty of room to instill your craft within the functionality.

What do you dislike most about this product?

Images and text do not line up, not in all sections, but in 2 sections of the 5 sections. Also, the Read Full Article text on the button does not display acceptably. Again, not a professional stance for us that we are not happy with.

What recommendations would you give to someone considering this product?

The strengths lie within the multiple facets of marketing and pricing. The brilliant approach of paying per text message sent on a monthly plan is excellent. Other platforms wanted a monthly fee that would have cost me much more. They have other services that I would love to try soon, such as Facebook ad campaigns. Delighted to be working with them and hope this record continues. All the best to everyone.

Pros

Reliable
Enables Productivity
Trustworthy
Unique Features

Aviral J.

Role: Sales Marketing
Industry: Technology
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Sep 2022

Excellent for beginner Email Marketing.

Likeliness to Recommend

6 /10

What differentiates Brevo from other similar products?

Ease of use. From the get go, sendinblue is much more user friendly.

What is your favorite aspect of this product?

Easy to customize and provides great insights for anyone getting started with Email marketing.

What do you dislike most about this product?

I wish there were pre-made templates and more interactive widgets/elements.

What recommendations would you give to someone considering this product?

Get started with this and move to something like Mailmodo.

Pros

Trustworthy
Fair
Acts with Integrity
Effective Service

Rongen R.

Role: Information Technology
Industry: Other
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Jul 2022

Perfect for Cold Emailing or Outbound Marketing

Likeliness to Recommend

8 /10

What differentiates Brevo from other similar products?

It has reasonable price and being able to pause a plan. Works best for cold emailing or outbound strategy.

What is your favorite aspect of this product?

Cost and value. Ability to pause a plan and being able to send to various people that have not engaged with us yet.

What do you dislike most about this product?

Lack of integration to HubspotCRM

What recommendations would you give to someone considering this product?

Integration API to be able to track activities in HubspotCRM

Pros

Reliable
Performance Enhancing
Trustworthy
Client Friendly Policies

Brevo

What is Brevo?

Company Details

Book a Free Demo Today!

Awards & Recognition

2024 Emotional Footprint Champion

Brevo Ratings

91 Likeliness to Recommend

98 Plan to Renew

1 Since last award

92 Satisfaction of Cost Relative to Value

1 Since last award

Emotional Footprint Overview

+93 Net Emotional Footprint

How much do users love Brevo?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Email Delivery The ability to send email to large number of recipients at-scale.

Sales Intelligence & Conversion Rates The ability to track conversion rates and ROI from email campaigns.

Contact Database The ability for basic CRM capabilities - information about email subscribers, leads, and customers in a centralized location.

SPAM Compliance The ability to actively manage compliance with spam-related legislation, for example, providing opt-out capabilities.

Segmentation The ability to segregate mailing list based on criteria. Example, demographics, location, target market, existing or new customers.

Basic Reporting and Analytics The ability to measure metrics related to CRM/emails/campaigns.

Campaign Management Email campaign management is a sequence of marketing efforts that contacts multiple recipients and are designed to reach out to subscribers at the best time.

Text Messaging The capability to send messages by SMS in addition to email.

Content Authoring The ability to create emails including body copy, ability to include graphics and test the content view.

A/B Testing A/B or Split Testing allows marketing managers to compare and contrast two or more versions of the same piece of content to maximizing open, click and rates.

Mobile Optimized The ability to create email content that is easy to read on multiple platforms including mobile devices.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Also Featured in...

Marketing Automation - B2B

SMS Marketing

Brevo Reviews

Daniel Ernesto R.

We keep in regular contact with our users

Likeliness to Recommend

Pros

Aviral J.

Excellent for beginner Email Marketing.

Likeliness to Recommend

Pros

Rongen R.

Perfect for Cold Emailing or Outbound Marketing

Likeliness to Recommend

Pros

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Feature Ratings

Email Delivery

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Basic Reporting and Analytics

Campaign Management

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Content Authoring

A/B Testing

Mobile Optimized

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