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Brevo Logo
Brevo

Brevo

Composite Score
8.9 /10
CX Score
9.1 /10
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In Partnership With SelectHub

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Category
Brevo
8.9 /10

What is Brevo?

Brevo is an all-in-one platform to manage your customer relationships via Email, SMS, Chat and moreBrevo (formerly SendinBlue) is a self service solution for companies to send emails and SMS. Born of the need to effectively and easily manage marketing campaigns independently, Brevo is for both beginners and advanced users.

Company Details

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Awards & Recognition

Brevo won the following awards in the Email Marketing category

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Brevo Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Brevo.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

98 Plan to Renew

1
Since last award

91 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+92 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Brevo?

1% Negative
5% Neutral
94% Positive

Pros

  • Respectful
  • Trustworthy
  • Transparent
  • Includes Product Enhancements

Feature Ratings

Average 84

Email Delivery

89

Sales Intelligence & Conversion Rates

87

Contact Database

87

Segmentation

86

SPAM Compliance

86

Basic Reporting and Analytics

85

Campaign Management

85

Text Messaging

83

Content Authoring

83

Mobile Optimized

83

A/B Testing

82

Vendor Capability Ratings

Average 83

Business Value Created

89

Ease of IT Administration

85

Ease of Implementation

85

Breadth of Features

84

Usability and Intuitiveness

84

Availability and Quality of Training

83

Ease of Data Integration

83

Quality of Features

83

Vendor Support

83

Product Strategy and Rate of Improvement

82

Ease of Customization

81

Brevo Reviews

Malone L.

  • Role: Operations
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2024

Swiss Army Knife of Email Marketing: Brevo

Likeliness to Recommend

8 /10

What differentiates Brevo from other similar products?

SMS marketing integration paired with email campaigns. This dual-channel capability allows for creative customer engagement strategies, like following up an abandoned cart email with a personalized SMS reminder

What is your favorite aspect of this product?

I once created a drip campaign to nurture leads from a webinar. With Brevo, I easily set up personalized email sequences triggered by user behavior, such as link clicks or form submissions, which significantly boosted engagement.

What do you dislike most about this product?

While the drag-and-drop editor is functional, it sometimes feels a bit restrictive, especially when I want more advanced styling options

What recommendations would you give to someone considering this product?

Start small—explore the automation features with simple campaigns before scaling up to more complex workflows. It’ll save you the overwhelm of trying to do too much at once.

Pros

  • Continually Improving Product
  • Transparent
  • Reliable
  • Trustworthy

Ravi B.

  • Role: Vendor Management
  • Industry: Engineering
  • Involvement: Vendor Selection and Purchasing
Validated Review
Verified Reviewer

Submitted Dec 2024

Efficient and adaptable.

Likeliness to Recommend

10 /10

What differentiates Brevo from other similar products?

Brevo excels with its user friendly interface, robust email automation features, and exceptional scalability for business of all sizes, making it stand out from competitors.

What is your favorite aspect of this product?

The intuitive drag and drop editor simplifies email creation, while the advanced analytics offer deep insights into campaign performanc.

What do you dislike most about this product?

Occasionally delays in customer support responses can be frustrating, especially when immediate assistance is needed.

What recommendations would you give to someone considering this product?

Focus on leveraging brevos automation tools to streamline campaigns, but ensure you explore its features during the trial to fit your needs.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Shams A.

  • Role: Sales Marketing
  • Industry: Communications
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2024

User friendly

Likeliness to Recommend

9 /10

What differentiates Brevo from other similar products?

Brevo differentiates by offering everything one needs be it emails, SMS, CRM, and automation, all at one place, all at prices that work for enterprises of all sizes.

What is your favorite aspect of this product?

What I really like about Brevo is that how easy it makes everything. All the tools we need, from email to automation, are in one place & it's just simple and effective for businesses to use.

What do you dislike most about this product?

One downside of Brevo is that its more advanced features, like segmentation and reporting, can be a bit basic compared to some competitors.

What recommendations would you give to someone considering this product?

If someone is considering Brevo, I’d recommend starting with the free plan to get a feel for its features & take advantage of their integrations with other tools one might already use to make the most of the platform.

Pros

  • Helps Innovate
  • Performance Enhancing
  • Trustworthy
  • Unique Features

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