Bloomreach Engagement

What differentiates Bloomreach Engagement from other similar products?

I find Bloomreach’s brSM platform to be intuitive and straightforward to use. Searching and browsing rules are done in a flash and go live quickly. I appreciate the superior level of Support we receive & once problems do arise, I find our DXM team to be excellent. Using Bloomreach is extremely helpful. We’ve got the full info in one place. In the past, we couldn’t reach synergies between classical retail and e-commerce because we had no global view of client activities.

What is your favorite aspect of this product?

The simplest factor concerning Bloomreach is that we can produce everything in one place in one tool. Once the successful campaign, we can measure all results and if we succeed, we are simply automating those situations again in Bloomreach. If we struggled with something, we got fast and skilled help from client support.

What do you dislike most about this product?

The integration of a part of the merchandise is a bit tougher compared to different tools. However, don’t get me wrong. If you’re doing basic functions, it’s ok (for example easy tracking of visits like in Google Analytics, etc.), but if you’re functioning on a more advanced task, you will need the assistance of your developers and Bloomreach support.

What recommendations would you give to someone considering this product?

Bloomreach Commerce experience Cloud offers me the chance to figure out an enormous quantity of information relatively simply via its easy interface and predefined reporting and workflows. This helps to make better marketing selections overall, that are supported by data.

What differentiates Bloomreach Engagement from other similar products?

I can almost always locate what I need with Bloomreach. I have no problem integrating other platforms and third party APIs. Moderators or content authors do not need to have advanced training or IT knowledge. They can use it after a short training session. more effective customer segmentation.

What is your favorite aspect of this product?

I like Bloomreach because it allows me to monitor how my clients interact with the company and take appropriate action, as well as speed up data management and reporting. I can design my own unique solutions for a variety of scenarios thanks to it. Excellent customer service - they were always very friendly, proactive and competent to help us with any problem. The results of automated surveys linked to other automated initiatives help us locate new prospects and help me spot potential business leaks more accurately.

What do you dislike most about this product?

The price is very high and it is only suitable for very large businesses. Other than that, excellent tool.

What recommendations would you give to someone considering this product?

It is a great platform with tons of useful information. Numerous marketing channels are covered, including email campaigns, automated email, text messaging, and push notification scenarios, as well as Facebook and Google Ads Manager integration.

What differentiates Bloomreach Engagement from other similar products?

It allows you to quickly automate campaigns and scenarios. The segmentation function allows us to segment data. Using scenarios, you can update and publish email campaigns. Using tags to organize them, you can save many campaigns across multiple projects. You can perform an analysis of your consumption data and improve our segmentation and specific strategies.

What is your favorite aspect of this product?

I like how with Bloomreach you can generate reports and track how our loyalty program is doing. It allows us to automate and personalize our push notifications and email marketing. Web page layouts can be made to be intuitive. For each of your visitors, you can develop personalized content. You can thoroughly examine the preferences of your visitors.

What do you dislike most about this product?

It might be possible to simplify the product integration process. The learning curve is severe for beginners. Reporting can be simplified.

What recommendations would you give to someone considering this product?

For its smooth integration with other Survey Analytics APIs, I suggest Bloomreach. The customer experience is enhanced with Bloomreach; it is great at combining your customer data. You can use robust analytics tools to gain insight into your consumers by collecting, storing, and protecting your own data.