What is Bloomreach Engagement?
Bloomreach Engagement is a real-time platform with intelligent marketing automation. It offers the tools essential for reaching top customers with hyper-personalized experiences, helping businesses to drive engagement, conversion, and loyalty. As a single platform that combines the power of a customer data platform, an email service provider, artificial intelligence, marketing automation, and web personalization, Bloomreach Engagement empowers users to create highly targeted and personalized campaigns that drive revenue.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
100 Plan to Renew
75 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+71 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Bloomreach Engagement?
Pros
- Respectful
- Reliable
- Performance Enhancing
- Enables Productivity
Cons
- Vendor Friendly Policies
- Less Generous
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Real Time Capabilities
Data Aggregation
CRM Integration
Behavioral Triggers
Data Security
Omnichannel Integration
Data Enrichment
Dashboards, Analytics and Reporting
Vendor Capability Ratings
Breadth of Features
Ease of Customization
Product Strategy and Rate of Improvement
Ease of Implementation
Availability and Quality of Training
Quality of Features
Usability and Intuitiveness
Business Value Created
Vendor Support
Ease of Data Integration
Ease of IT Administration
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Performance overview
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Bloomreach Engagement Reviews
sharif h.
- Role: Sales Marketing
- Industry: Retail
- Involvement: Business Leader or Manager
Submitted Mar 2024
The best in class for a fast moving retailers.
Likeliness to Recommend
What differentiates Bloomreach Engagement from other similar products?
Harder to setup but hence much more reliable
What is your favorite aspect of this product?
Structure and usablitiy of events and interactions in bloomreach. Plus the time to market is very fast for our campaigns.
What do you dislike most about this product?
Dashboarding could be easier.
What recommendations would you give to someone considering this product?
If you have tech guys for the data and tracking part then do it. Otherwise the implementation might be challenging.
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Trustworthy
Please tell us why you think this review should be flagged.
Rebecca R.
- Role: Sales Marketing
- Industry: Retail
- Involvement: End User of Application
Submitted Mar 2024
Happy Bloomreacher - Who is now Limitless!
Likeliness to Recommend
What differentiates Bloomreach Engagement from other similar products?
They are moving into the AI space and are constantly reiterating their product so that the original features keep up with trends in the market.
What is your favorite aspect of this product?
I love how easy it is to use!
What do you dislike most about this product?
There isn't much I dislike if anything - If I ever get stuck their documentation is very thorough and helps massively to fill any gaps in knowledge.
What recommendations would you give to someone considering this product?
Do it! It will bring in so many benefits to your business
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Chris F.
- Role: Sales Marketing
- Industry: Apparel
- Involvement: Initial Implementation
Submitted Oct 2022
Great feature set but not as intuitive as others
Likeliness to Recommend
What differentiates Bloomreach Engagement from other similar products?
Anlaytical features and A/B testing/personalisation.
What is your favorite aspect of this product?
That it allows full interrogation of our customer data.
What do you dislike most about this product?
It is complicated to set up and use.
What recommendations would you give to someone considering this product?
Its a good product but the data analytics and automation require more technical knowledge than other solutions
Pros
- Friendly Negotiation
- Respectful
- Helps Innovate
- Continually Improving Product
Please tell us why you think this review should be flagged.
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