

What is Bloomreach Engagement?
Bloomreach Engagement is a real-time platform with intelligent marketing automation. It offers the tools essential for reaching top customers with hyper-personalized experiences, helping businesses to drive engagement, conversion, and loyalty. As a single platform that combines the power of a customer data platform, an email service provider, artificial intelligence, marketing automation, and web personalization, Bloomreach Engagement empowers users to create highly targeted and personalized campaigns that drive revenue.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
84 Likeliness to Recommend
3
Since last award
100 Plan to Renew
77 Satisfaction of Cost Relative to Value
2
Since last award
Emotional Footprint Overview
- Product Experience:
- 85%
- Negotiation and Contract:
- 72%
- Conflict Resolution:
- 66%
- Strategy & Innovation:
- 72%
- Service Experience:
- 79%
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+76 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Bloomreach Engagement?
Pros
- Respectful
- Reliable
- Performance Enhancing
- Enables Productivity
Cons
- Vendor Friendly Policies
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Real Time Capabilities
Data Aggregation
Omnichannel Integration
CRM Integration
Behavioral Triggers
Data Security
Data Enrichment
Dashboards, Analytics and Reporting
Vendor Capability Ratings
Availability and Quality of Training
Breadth of Features
Quality of Features
Ease of Customization
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Ease of Implementation
Ease of Data Integration
Vendor Support
Business Value Created
Ease of IT Administration
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Performance overview

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Bloomreach Engagement Reviews
- Role: Information Technology
- Industry: Technology
- Involvement: Vendor Selection and Purchasing
Submitted Oct 2022
It is an overall fantastic product
Likeliness to Recommend
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
- Role: Information Technology
- Industry: Other
- Involvement: Vendor Management and Renewal
Submitted Oct 2022
Fantastic product
Likeliness to Recommend
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Chris F.
- Role: Sales Marketing
- Industry: Apparel
- Involvement: Initial Implementation
Submitted Oct 2022
Great feature set but not as intuitive as others
Likeliness to Recommend
What differentiates Bloomreach Engagement from other similar products?
Anlaytical features and A/B testing/personalisation.
What is your favorite aspect of this product?
That it allows full interrogation of our customer data.
What do you dislike most about this product?
It is complicated to set up and use.
What recommendations would you give to someone considering this product?
Its a good product but the data analytics and automation require more technical knowledge than other solutions
Pros
- Friendly Negotiation
- Respectful
- Helps Innovate
- Continually Improving Product
Please tell us why you think this review should be flagged.
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