Asana Logo Award Winner Product Badge
Asana Logo Award Winner Product Badge
Asana

Asana

Composite Score
8.9 /10
CX Score
9.0 /10
Asana
8.9 /10

What is Asana?

With tasks, projects, conversations and dashboards, Asana enables teams to move work from start to finish.

Company Details


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Awards & Recognition

Asana won the following awards in the Objectives and Key Results category

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Asana Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Asana.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

2
Since last award

99 Plan to Renew

1
Since last award

86 Satisfaction of Cost Relative to Value


Emotional Footprint Overview

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Emotional Footprint Overview

Product Experience:
92%
Negotiation and Contract:
86%
Conflict Resolution:
89%
Strategy & Innovation:
89%
Service Experience:
90%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Asana?

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1% Negative
5% Neutral
94% Positive

Pros

  • Enables Productivity
  • Respectful
  • Reliable
  • Trustworthy

Feature Ratings

Average 86

Collaboration

88

Task Management

87

Goal Setting

86

Templates

86

Milestones/Calendar Tracking

86

Check-ins and Reviews

85

OKR Alignment

85

Dashboards and Reporting

84

Conversations & Feedback

84

Real-Time Visualization

84

API Integration

83

Vendor Capability Ratings

Average 84

Ease of Implementation

88

Ease of Data Integration

86

Breadth of Features

86

Business Value Created

86

Quality of Features

85

Ease of Customization

84

Product Strategy and Rate of Improvement

84

Usability and Intuitiveness

84

Availability and Quality of Training

83

Ease of IT Administration

81

Vendor Support

81

Asana Reviews

Gonzalo S.

  • Role: Sales Marketing
  • Industry: Insurance
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2025

Transforms Marketing Goals Effectively

Likeliness to Recommend

8 /10

What differentiates Asana from other similar products?

The former, especially, is a powerful tool that permits a division of tasks and reminders of responsibilities like a checklist, and nothing escapes the day planner. Some basic features, such as the ability to post comments and attach files directly to the tasks, enhance communication. Furthermore, the customizable workflows at Asana minimize the distortion of the platform to the general processes of a project, thus making it distinct from other project management tools. A simple system of delegating tasks is pretty clear and does away with confusion of who is to do what and when, or who lacks what kind of accountability.

What is your favorite aspect of this product?

It has a relatively simple native clock tracking that may be inconvenient for the teams that require precise time-tracking setup. Primarily, the deadlines help me to manage my day, week, month, and year tasks, and the integration with other applications saves time and makes working effective.

What do you dislike most about this product?

However, there are some reported issues; some customers may feel that the application offers them too many features to use and, thus, may require some time to navigate despite its interface. Back then, according to the specific needs of the development team, there are some features that are limited unless you upgrade and select a higher plan, which can be quite limiting to the current key sets of development groups.

What recommendations would you give to someone considering this product?

It was possible to achieve our set objectives and the entire process was optimally fit within the stipulated time of the campaign. From personal experience, Asana has a creative structure and robust clarity; it is literally having a project manager for your projects.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Oladapo A.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2025

Very good product for project management

Likeliness to Recommend

9 /10

What differentiates Asana from other similar products?

The free tier option is an effective option for startups or smaller teams. Also, it offers real-time progress tracking with customizable dashboards and project reports, giving teams and managers clear insights into performance.

What is your favorite aspect of this product?

Supports multiple project management styles, including Kanban boards, Gantt charts (Timeline), and task lists.

What do you dislike most about this product?

For new users, especially those unfamiliar with project management tools, Asana might seem overwhelming due to its range of features and options

What recommendations would you give to someone considering this product?

Use pre-built templates for common workflows such as marketing campaigns, software development, or HR processes. These can save time and provide a structured starting point. Tailor Asana to suit your needs by creating custom fields, workflows, and rules to automate repetitive tasks. This will improve efficiency.

Pros

  • Reliable
  • Unique Features
  • Efficient Service
  • Caring

Isabella G.

  • Role: Sales Marketing
  • Industry: Banking
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2025

When Teamwork and Goals Align

Likeliness to Recommend

9 /10

What differentiates Asana from other similar products?

Organization-oriented Asana specifically relies on the dashboards that help translate intangible objectives into easily consumable, successful micro-experiences. Asana's timeline view perfectly displays how work lays out to meet quarterly goals. Also, the priorities tagging system allows teams to mark must-do tasks without becoming overwhelmed with red flags.

What is your favorite aspect of this product?

On the task management level, it allows for commenting directly on task dependencies, for automating repetitive subtasks (farewell, manual follow-ups), and for integrating with that updates do not end up in nobody's mailbox. Marketing managers managing ten campaigns at a go, Asana offers you a portfolio view, so you can easily identify when there's a bottleneck than during the peak business hour.

What do you dislike most about this product?

The mobile app appears to be a weak update. Uploading files or checking dependencies, although this isn't as simple as a tutorial, you will need a link for adding additional steps.

What recommendations would you give to someone considering this product?

As an example, last quarter, my team used Asana to launch a product in 30 days. We overlaid every blog post, email, and social blast on the timeline and assigned different color codes to departments. When the software development team faced a problem, we rearranged timelines without having to worry about the need for a virtual meeting. We actually enjoyed using it; watching those progress bars on activities fill up became a unique but fun team activity.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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