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Asana

Asana

Composite Score
9.0 /10
CX Score
9.3 /10
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Asana
9.0 /10

What is Asana?

With tasks, projects, conversations and dashboards, Asana enables teams to move work from start to finish.

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Awards & Recognition

Asana won the following awards in the Project Management - Enterprise category

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Asana Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Asana.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

97 Plan to Renew

87 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+94 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Asana?

1% Negative
3% Neutral
96% Positive

Pros

  • Reliable
  • Enables Productivity
  • Helps Innovate
  • Performance Enhancing

Feature Ratings

Average 85

Collaboration

89

Planning and Scheduling

87

Workflow Management

86

Resource Management

85

Document Management

85

Dependency and Milestone Tracking

85

Hierarchical Task Management

84

Time & Expense Tracking

83

Reporting

83

Mobile Access

83

Budget Management

82

Vendor Capability Ratings

Average 84

Business Value Created

86

Ease of Implementation

86

Quality of Features

85

Breadth of Features

84

Ease of Data Integration

84

Usability and Intuitiveness

84

Ease of Customization

83

Ease of IT Administration

83

Product Strategy and Rate of Improvement

83

Availability and Quality of Training

82

Vendor Support

80

Asana Reviews

Nitish S.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2025

Best for project management tool

Likeliness to Recommend

10 /10

What differentiates Asana from other similar products?

it's different because of it's simple and powerful interface.

What is your favorite aspect of this product?

user friendly interface which is easy to use.

What do you dislike most about this product?

it can become hard for very large teams.

What recommendations would you give to someone considering this product?

it's highly recommended for small to medium team.

Pros

  • Continually Improving Product
  • Unique Features
  • Effective Service
  • Inspires Innovation

Cons

  • Wastes Time

Damon R.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2024

Task Tamed: Asana in Action.

Likeliness to Recommend

9 /10

What differentiates Asana from other similar products?

When it comes to juggling multiple campaigns, cross-departmental collaborations, and tight deadlines, Asana feels like the glue holding everything together in our marketing agency. Asana offers a blend of visual project tracking and seamless communication that makes every stage of a campaign run smoother. Its Timeline view, for example, feels like a real-time pulse check for all our projects. It ensures everyone knows what’s happening, who’s handling what, and where potential bottlenecks are brewing.

What is your favorite aspect of this product?

The way it centralizes everything—tasks, files, feedback—is what makes it a joy to use. For instance, the ability to attach files directly to tasks or reference previous conversations in comments eliminates the usual “where did we save that?” conundrum. Asana’s templates have also been a game-changer. The marketing campaign template is practically tailored to our workflow, with pre-set stages for strategy, creative development, and execution.

What do you dislike most about this product?

Asana’s notifications can sometimes overwhelm. A flurry of updates for every task, comment, or status change can make it easy to miss what’s truly important.

What recommendations would you give to someone considering this product?

For our team, Asana isn’t just about keeping projects on track—it’s about fostering accountability and visibility. No more “I didn’t know that was due today” excuses; everything is there for everyone to see. It’s even helped us identify workflow inefficiencies. I’d recommend Asana to any marketing professional looking for a better way to manage their workload.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Gregory T.

  • Role: Consultant
  • Industry: Technology
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2024

Task It to the Limit!

Likeliness to Recommend

10 /10

What differentiates Asana from other similar products?

When I think about how our team stays on top of a hundred moving parts without losing our sanity, Asana comes to mind. Asana nails the balance between functionality and usability. For our IT department, that’s gold because we’re juggling everything from system upgrades to resolving tickets, and clarity is non-negotiable.

What is your favorite aspect of this product?

What really grabs me is how intuitive it is to break down complex projects into manageable pieces. The ability to create sections, subtasks, and even recurring tasks feels like the tool understands the chaotic nature of IT work. It’s also a lifesaver that you can switch between board, list, and timeline views—especially when presenting updates to stakeholders who love visual clarity

What do you dislike most about this product?

I have nothing against the software.

What recommendations would you give to someone considering this product?

Asana has truly changed how we approach project management. For our IT team, it’s less about micromanaging and more about giving everyone the tools to own their part of the process. It’s especially beneficial for onboarding new team members; with clear task assignments and workflows, they hit the ground running without needing constant handholding. It feels like the whole team operates with a single brain.

Pros

  • Continually Improving Product
  • Reliable
  • Enables Productivity
  • Trustworthy

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