WooCommerce Customer Reviews 2024

WooCommerce

Composite Score

8.7 /10

CX Score

8.8 /10

138 Reviews Write a Review

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What is WooCommerce?

WooCommerce is an open-source, completely customizable eCommerce platform for entrepreneurs worldwide. Go beyond the confines of traditional eCommerce solutions, and be limited only by your own imagination.

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Awards & Recognition

WooCommerce won the following awards in the B2C eCommerce category

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Strategy and Innovation

2022

2021 Data Quadrant Gold Medalist

2021

WooCommerce Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on WooCommerce.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

94 Plan to Renew

87 Satisfaction of Cost Relative to Value

1
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+86 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love WooCommerce?

3% Negative

9% Neutral

88% Positive

Pros

Reliable
Fair
Helps Innovate
Inspires Innovation

Feature Ratings

Average 83

Catalog Management

Payment Processing

Order Management

Order Portal

Content Localization

Content Management

Reporting and Analytics

Integrated Search

Microsite Management

Retargeting Capabilities

Predictive Recommendations

Vendor Capability Ratings

Average 83

Business Value Created

Usability and Intuitiveness

Ease of Implementation

Breadth of Features

Ease of Customization

Ease of Data Integration

Quality of Features

Availability and Quality of Training

Product Strategy and Rate of Improvement

Ease of IT Administration

Vendor Support

WooCommerce Reviews

Meet D.

Role: Information Technology
Industry: Technology
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Mar 2024

Flexible E-commerce Platform with Integrations

Likeliness to Recommend

10 /10

What differentiates WooCommerce from other similar products?

Due to its seamless integration with WordPress, offering a highly customizable and scalable solution.

What is your favorite aspect of this product?

Its flexibility and customization option is favorite aspect.

What do you dislike most about this product?

The need for technical knowledge is required. While the platform offers customization options, users with limited technical expertise may struggle to implement complex features or troubleshoot issues effectively.

What recommendations would you give to someone considering this product?

Only one thing "Just Go for It."

Pros

Helps Innovate
Continually Improving Product
Performance Enhancing
Enables Productivity

Leo C.

Role: C-Level
Industry: Education
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Mar 2024

Fantastic eCommerce solution for small businesses

Likeliness to Recommend

10 /10

What differentiates WooCommerce from other similar products?

The integration of additional modules and add-ons that help to enhance the experience.

What is your favorite aspect of this product?

The ease of the set up process.

What do you dislike most about this product?

Sometimes bug fixes and errors take some time to fix.

What recommendations would you give to someone considering this product?

Try out the free plan to see if it fits with your organisation, and experiment with additional add ons.

Pros

Continually Improving Product
Respectful
Reliable
Performance Enhancing

Abigail A.

Role: Sales Marketing
Industry: Consulting
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Mar 2024

WooCommerce: Optimizing E-commerce Pricing

Likeliness to Recommend

9 /10

What differentiates WooCommerce from other similar products?

WooCommerce's analytics suite is intuitive and goes beyond basic metrics. Marketers can use indicators such as product views, abandonment rates, and purchase frequencies to gain a deep understanding of customer journeys and identify pricing friction points.

What is your favorite aspect of this product?

I appreciate how WooCommerce provides key customer behavior data through automated reports, making it easy for me to analyze which products are most viewed or regularly sold together. This information can be used to inform dynamic pricing rules or bundling offers.

What do you dislike most about this product?

WooCommerce provides powerful analytics customization options. However, expanding its library of pre-set report templates could help new users gain insights more quickly. Currently, marketers must create all reports from scratch.

What recommendations would you give to someone considering this product?

The platform's real-time insights into customer preferences and purchase habits enable businesses to continuously optimize their value proposition with competitive yet profitable prices. E-commerce businesses can use WooCommerce's analytics suite and automated reporting to find opportunities for price optimization, which can increase customer lifetime value.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

WooCommerce

What is WooCommerce?

Company Details

Book a Free Demo Today!

Awards & Recognition

2024 Data Quadrant Gold Medalist

2024 Emotional Footprint Champion

2023 Data Quadrant Gold Medalist

2022 Data Quadrant Gold Medalist

2022 Emotional Footprint Champion

2021 Data Quadrant Gold Medalist

WooCommerce Ratings

89 Likeliness to Recommend

94 Plan to Renew

87 Satisfaction of Cost Relative to Value

1 Since last award

Emotional Footprint Overview

+86 Net Emotional Footprint

How much do users love WooCommerce?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Catalog Management Includes customizable shipping and payment options, product pricing, advanced catalog search, and navigation.

Payment Processing Includes credit card processing, debit card processing, and payment verification.

Order Management Includes order entry, order processing, order tracking, and parts management.

Order Portal Provides the ability for customers to log in to the portal to make purchases, view transactions and invoices, and make payments

Content Localization The solution provides support for multiple languages and currencies.

Content Management Includes collaboration, check-in/check-out, and version control.

Reporting and Analytics The solution provides the ability to create metrics-driven dashboards and reports showing unique visitors, click-through, conversions, payments etc.

Integrated Search The solution provides robust product search functionality; search results can be ordered multiple ways.

Microsite Management The solution provides the ability to create and deploy targeted product microsites, and the ability to optimize microsites for search engines.

Retargeting Capabilities The solution provides the ability to surface targeted offers based on attributes such as cart abandonment or external triggers (i.e. from a CRM).

Predictive Recommendations The solution provides the ability to provide targeted product recommendations and offers to customers based on multiple data sources.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

WooCommerce Reviews

Meet D.

Flexible E-commerce Platform with Integrations

Likeliness to Recommend

Pros

Leo C.

Fantastic eCommerce solution for small businesses

Likeliness to Recommend

Pros

Abigail A.

WooCommerce: Optimizing E-commerce Pricing

Likeliness to Recommend

Pros

Most Popular WooCommerce Comparisons

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Salesforce B2C Commerce Cloud

1
Since last award

Feature Ratings

Catalog Management

Payment Processing

Order Management

Order Portal

Content Localization

Content Management

Reporting and Analytics

Integrated Search

Microsite Management

Retargeting Capabilities

Predictive Recommendations

Vendor Capability Ratings

Business Value Created

Usability and Intuitiveness

Ease of Implementation

Breadth of Features

Ease of Customization

Ease of Data Integration

Quality of Features

Availability and Quality of Training

Product Strategy and Rate of Improvement

Ease of IT Administration

Vendor Support