

What is Squarespace?
From websites and online stores, to marketing tools and analytics, Squarespace is the all-in-one platform to build a beautiful online presence. Our platform empowers millions of people — from individuals and local artists to entrepreneurs shaping the world’s most iconic businesses — to share their stories and create an impactful, stylish, and easy-to-manage online presence.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
86 Plan to Renew
83 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
- Product Experience:
- 86%
- Negotiation and Contract:
- 78%
- Conflict Resolution:
- 75%
- Strategy & Innovation:
- 74%
- Service Experience:
- 87%
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+80 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Squarespace?
Pros
- Reliable
- Enables Productivity
- Performance Enhancing
- Saves Time
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Web Publishing Capabilities
Standard Templates
Content Security
E-Commerce Integration
Management Interface
Multi Channel Support
Digital Asset Management
Translation Facilitation
Content Repository
Social Media Integration
Analytics and Reporting
Vendor Capability Ratings
Usability and Intuitiveness
Ease of Implementation
Business Value Created
Vendor Support
Quality of Features
Ease of IT Administration
Availability and Quality of Training
Breadth of Features
Product Strategy and Rate of Improvement
Ease of Customization
Ease of Data Integration
Squarespace Reviews

Cat K.
- Role: C-Level
- Industry: Not for Profit
- Involvement: Business Leader or Manager
Submitted Apr 2023
Gets the job done, but nothing special.
Likeliness to Recommend
What differentiates Squarespace from other similar products?
The design functionality is easier than other website apps I've used. I rarely have to get into the code because the out-of-the-box components are sufficient most of the time.
What is your favorite aspect of this product?
The internal navigation is great - being able to sort pages in a way that makes the most sense to us on the back-end, but without that organization system being visible to website visitors. (You can create folders and arrange them however you want. Pages don't have to be organized according to the forward-facing nav.)
What do you dislike most about this product?
The analytics are lacking. I continue to use Google Analytics for everything because it has way more options for custom tags and reports.
What recommendations would you give to someone considering this product?
Be sure to implement Google Analytics alongside Squarespace so you have the data ready when you need an answer to an analytics question. Squarespace might not have your answer.
Pros
- Reliable
- Enables Productivity
- Efficient Service
- Caring
Cons
- Commodity Features
- Inhibits Innovation
- Slower Product Innovation
Please tell us why you think this review should be flagged.

Kira D.
- Role: C-Level
- Industry: Media
- Involvement: IT Leader or Manager
Submitted Apr 2023
My Go-To Website Builder for Over A Decade
Likeliness to Recommend
What differentiates Squarespace from other similar products?
I have used WordPress over the years and am impressed with how many features they have and the level of customization; however it's not as intuitive to use as SquareSpace. SquareSpace makes it wicked easy for people with various tech abilities to build up a website. You can use templates and edit those to your liking if you are a novice. Or you can go deeper into customization and HTML if you are a professional.
What is your favorite aspect of this product?
How fast it is to go from nothing to a functional website. So simple for novice website builders to utilize for a quick launch. Also the customer support is the best I have experienced through a company, there is a reason they pride themsleves on their support.
What do you dislike most about this product?
I wish there was a bit more support for podcasters, I am migrating this aspect of my website to a hosting service. Understandable though since this isn't their target market.
What recommendations would you give to someone considering this product?
Go for it. I have explored other website designers and have been coming back to SquareSpace for over a decade. Any time I have a new client I recommend they start or switch to SquareSpace.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Trustworthy
Please tell us why you think this review should be flagged.
Niki H.
- Role: C-Level
- Industry: Other
- Involvement: Vendor Selection and Purchasing
Submitted Apr 2023
Easy to use, fun to edit, except commerce
Likeliness to Recommend
What differentiates Squarespace from other similar products?
Ease of use for non techies
What is your favorite aspect of this product?
Simple editing interface
What do you dislike most about this product?
Commerce options are very limited/complex and expensive
What recommendations would you give to someone considering this product?
Do it! Not for e-commerce though.
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Saves Time
Cons
- Under Delivered
- Leverages Incumbent Status
Please tell us why you think this review should be flagged.
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