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Shopify Logo Award Winner Product Badge
Shopify

Shopify

Composite Score
8.8 /10
CX Score
8.9 /10
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Category
Shopify
8.8 /10

What is Shopify?

Shopify is a leading cloud-based, multichannel commerce platform designed for small and medium-sized businesses. Merchants can use the software to design, set up, and manage their stores across multiple sales channels, including web, mobile, social media, marketplaces, brick-and-mortar locations, and pop-up shops.

Company Details

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Awards & Recognition

Shopify won the following awards in the B2C eCommerce category

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Shopify Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Shopify.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

92 Plan to Renew

2
Since last award

83 Satisfaction of Cost Relative to Value

2
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+89 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Shopify?

2% Negative
4% Neutral
94% Positive

Pros

  • Trustworthy
  • Reliable
  • Enables Productivity
  • Respectful

Feature Ratings

Average 83

Order Management

87

Payment Processing

86

Order Portal

86

Catalog Management

85

Content Management

84

Integrated Search

80

Reporting and Analytics

80

Content Localization

79

Retargeting Capabilities

79

Predictive Recommendations

78

Microsite Management

78

Vendor Capability Ratings

Average 81

Quality of Features

85

Ease of Implementation

84

Business Value Created

83

Breadth of Features

82

Usability and Intuitiveness

82

Ease of IT Administration

82

Ease of Data Integration

81

Product Strategy and Rate of Improvement

81

Vendor Support

78

Availability and Quality of Training

78

Ease of Customization

77

Shopify Reviews

Yogesh S.

  • Role: Information Technology
  • Industry: Engineering
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2024

Versatile and user-friendly platform

Likeliness to Recommend

10 /10

What differentiates Shopify from other similar products?

Seamless integration with lots of third-party apps for better functionality.

What is your favorite aspect of this product?

One aspect is it provides various payment gateways and also ensures a hassle-free checkout experience for customers.

What do you dislike most about this product?

Shopify's interface and user-friendly design makes it easy to set up and manage an online store, even for those with limited technical knowledge but cost improvement can be done for startups.

What recommendations would you give to someone considering this product?

I would recommend exploring its extensive range of third-party integrations and apps for your store's functionality and is excellent product.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Emma B.

  • Role: Sales Marketing
  • Industry: Telecommunications
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2024

Strategic Growth through Shopper-Only Offers

Likeliness to Recommend

9 /10

What differentiates Shopify from other similar products?

By using Shopify, you can launch newsletter campaigns that offer subscribers 10% off select products. Automated logic applies discounts only to a segmented group when redeeming coupons on-site. This increases engagement without cannibalizing regular traffic. With access to real-time inventory levels across all points of sale through Shopify POS, we ensure adequate inventory ahead of time. This strategic planning prevents lost promotions from out-of-stock items.

What is your favorite aspect of this product?

Orders with shopper-only coupons are routed to a dedicated fulfillment queue for shipping efficiency. Reports distinguish between enhanced conversions and routine sales, measuring the success of offers. Automated inventory deductions update stock levels as items leave the warehouse. These promotions increased basket sizes among subscribers by 20% while strengthening our relationship. Subscribers feel valued through exclusive perks.

What do you dislike most about this product?

While the features work flawlessly, improved API connectivity would allow for more dynamic replenishment and fulfillment based on channel-specific demand signals.

What recommendations would you give to someone considering this product?

Creating sales and optimizing inventory are two of a marketing strategist's main objectives. Shopify enables targeted messaging that seamlessly drives incremental sales alongside core operations.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Carine O.

  • Role: Sales Marketing
  • Industry: Telecommunications
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2024

Shopify, A Custom Template Builder

Likeliness to Recommend

9 /10

What differentiates Shopify from other similar products?

Shopify stands out for its user-friendly interface, extensive app ecosystem, and robust e-commerce capabilities. Unlike other similar programs, Shopify seamlessly integrates website management, product inventory, and sales analytics, providing a comprehensive solution for e-commerce businesses. In addition, Shopify stands out as a top choice for businesses looking for a comprehensive e-commerce platform due to its customizable themes, secure payment processing, and reliable customer support.

What is your favorite aspect of this product?

I particularly admire Shopify's intuitive interface, which simplifies the process of creating and managing custom landing pages. The platform's drag-and-drop editor makes it easy to design visually appealing pages without requiring extensive coding knowledge. Shopify integrates with email marketing tools to simplify the creation and launch of targeted email campaigns, maximizing marketing performance.

What do you dislike most about this product?

However, it does not allow for direct scheduling of social media posts, which may be a drawback for those who rely on social media as a primary marketing channel. Additionally, the platform's reporting capabilities are comprehensive, but may require some familiarity with analytics tools to fully leverage them.

What recommendations would you give to someone considering this product?

I recommend Shopify to others because of its exceptional value and benefits. The platform seamlessly integrates custom landing page creation and email campaign management, empowering marketers to orchestrate cohesive, data-driven marketing strategies. Businesses can improve their online presence, drive targeted traffic to landing pages, and boost conversions by using Shopify. This maximizes their marketing performance in a competitive e-commerce landscape.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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