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Shopify Logo Award Winner Product Badge
Shopify

Shopify

Composite Score
8.8 /10
CX Score
8.9 /10
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Category
Shopify
8.8 /10

What is Shopify?

Shopify is a leading cloud-based, multichannel commerce platform designed for small and medium-sized businesses. Merchants can use the software to design, set up, and manage their stores across multiple sales channels, including web, mobile, social media, marketplaces, brick-and-mortar locations, and pop-up shops.

Company Details

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Awards & Recognition

Shopify won the following awards in the B2C eCommerce category

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Shopify Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Shopify.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

92 Plan to Renew

2
Since last award

83 Satisfaction of Cost Relative to Value

2
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+89 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Shopify?

2% Negative
4% Neutral
94% Positive

Pros

  • Trustworthy
  • Reliable
  • Enables Productivity
  • Respectful

Feature Ratings

Average 83

Order Management

87

Payment Processing

86

Order Portal

86

Catalog Management

85

Content Management

84

Integrated Search

80

Reporting and Analytics

80

Content Localization

79

Retargeting Capabilities

79

Predictive Recommendations

78

Microsite Management

78

Vendor Capability Ratings

Average 81

Quality of Features

85

Ease of Implementation

84

Business Value Created

83

Breadth of Features

82

Usability and Intuitiveness

82

Ease of IT Administration

82

Ease of Data Integration

81

Product Strategy and Rate of Improvement

81

Vendor Support

78

Availability and Quality of Training

78

Ease of Customization

77

Shopify Reviews

SYED NASIR H.

  • Role: Industry Specific Role
  • Industry: Biotechnology
  • Involvement: Vendor Selection and Purchasing
Validated Review
Verified Reviewer

Submitted Mar 2024

Fantastic cloud software

Likeliness to Recommend

10 /10

What differentiates Shopify from other similar products?

Shopify is easy to use.

What is your favorite aspect of this product?

Overall is my favorite

What do you dislike most about this product?

Nothing to dislike

What recommendations would you give to someone considering this product?

I will recommend to organisation to use this cloud for management system

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Abigail A.

  • Role: Sales Marketing
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2024

Recapturing Lost Leads with Retargeting Systems

Likeliness to Recommend

9 /10

What differentiates Shopify from other similar products?

Shopify's retargeting ads allow you to strategically remarket to bounced traffic across platforms like Facebook, Google, and Instagram. You can create targeted audiences, design thumb-stopping ads, and optimize campaigns with tracking pixels without requiring any third-party tools.

What is your favorite aspect of this product?

Abandoning that cart has never been so costly. You can use retargeting through Shopify to bring back window shoppers and convert missed opportunities into loyal customers. Setting up retargeting ads through Shopify is highly intuitive, with easy integration with Google and Facebook. The intuitive app keeps your marketing organized, streamlining campaign creation and insightful reporting into one dynamic dashboard.

What do you dislike most about this product?

Retargeting is seamless with Shopify, but the pre-set audiences can limit your reach. Most abandoned carts are revisited by shoppers within 24 hours. Shopify's default window is 30 days, potentially missing prime retargeting chances.

What recommendations would you give to someone considering this product?

Retargeting ads boast click-through rates 10x higher than regular display ads. Therefore, Shopify's built-in solution is a game-changer for recapturing lost revenue. You can reach the right audience at the ideal moment for unparalleled conversions. Shopify's built-in retargeting is a no-brainer for advanced marketers. It has a streamlined setup, high-impact targeting, and features galore. Start converting those window shoppers into loyal brand advocates.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Vijay K.

  • Role: Sales Marketing
  • Industry: Shipping
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Mar 2024

Budget friendly e-commerce platform

Likeliness to Recommend

8 /10

What is your favorite aspect of this product?

Shopify's analytical dashboards provide comprehensive insights into sales, customer behavior, and marketing performance, offering users both depth of data and ease of use for optimizing their online stores.

What do you dislike most about this product?

Shopify offers extensive customization options, the cost of certain features and add-ons can add up, especially for businesses with specific needs or high-volume sales. I have experienced occasional delays or limitations in resolving complex technical issues.

What recommendations would you give to someone considering this product?

Consider Shopify's suitability for your business by assessing needs and goals. Utilize the free trial to explore features and resources. Ensure scalability and explore integrations. Budget for additional costs and stay updated on new features.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Enables Productivity

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